Chevron Left
Back to Foundations of Digital Marketing and E-commerce

Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
31,216 ratings

About the Course

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

LH

Feb 18, 2025

I recently completed the Google Digital Marketing & E-commerce cource on Coursera,& it was great learning experience.itsan excellent coursefor beginners & offer a valuvable certification.

JH

Apr 8, 2025

Very well informed and a lot of information to gather, I thought it was very useful and very interesting and I'd recommend it to anyone that wants to learn more about Digital Marketing and E-commerce.

Filter by:

5626 - 5650 of 7,245 Reviews for Foundations of Digital Marketing and E-commerce

By Muhammad A H R

•

Sep 10, 2022

Great!!

By Khushboo

•

Aug 16, 2022

Excelent

By Subhajit K

•

Aug 12, 2022

amazing

By Yawar A

•

Aug 1, 2022

loved it

By Subhasis D

•

Jul 30, 2022

Too Good

By DEVANTHI D

•

Jul 27, 2022

awsesome

By Kusuma P

•

Jul 22, 2022

awes-ome

By أطفالنا ا

•

Jun 26, 2022

soo good

By Jose M G

•

Jun 16, 2022

Awesome!

By Akash K

•

Jun 12, 2022

good one

By Neil A

•

May 25, 2022

love it.

By Loris T

•

Mar 17, 2026

Perfect

By Eduardo W

•

Jan 15, 2026

is good

By silvia a m b

•

Nov 2, 2025

gracias

By Caleb A A

•

Oct 24, 2025

PERFECT

By Ornob K

•

Aug 30, 2025

Awesome

By EDWIN V B

•

Aug 24, 2025

Genial.

By Kamini H

•

Aug 22, 2025

love it

By Pragati T

•

Aug 17, 2025

Helpful

By Liliana M

•

Aug 17, 2025

LILIANA

By Julian M

•

Aug 16, 2025

Awesome

By Nilton Q

•

Jul 21, 2025

gracias

By priyanka m

•

Jul 16, 2025

Helpful

By VAZQUEZ M E V

•

Jun 30, 2025

Hermoso

By DHEYMYSON D S M

•

Jun 3, 2025

perfect