Sponsored by AMAZON WEB SERVICES (AWS). Learn real-world product management lessons from Amazon, Tesla, Uber, WeWork, Zoom, the United States Armed Forces, Facebook, Google, Alphabet, Poshmark, Slack, Twitter, Headspace, Walmart Labs, Humana, Schwab, Allianz, Amex, Grohe, Amazon, Costco, Progressive, Activision, Yelp, H&M, Basecamp, Microsoft, and more!
The Business of Product Management II
The Business of Product Management II
This course is part of Real-World Product Management Specialization
Instructor: Nancy Wang
9,051 already enrolled
Included with
Gain insight into a topic and learn the fundamentals.
235 reviews
Beginner level
No prior experience required
1 week to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
What you'll learn
Invent and Simplify. PMs require innovation. Explain how startups unseat powerful incumbents and how those incumbents stay relevant.
Learn and Be Curious. Learn about KPIs, Google-style OKRs, and Facebook-style North Stars. Master the statistical underpinnings of A/B/n testing.
Deliver Results. Increase customer retention, loyalty, and advocacy; monetize across the customer journey; show success with financial statements.
Skills you'll gain
Details to know
Shareable certificate
Add to your LinkedIn profile
Taught in English
See how employees at top companies are mastering in-demand skills
Build your subject-matter expertise
This course is part of the Real-World Product Management Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate
There are 3 modules in this course
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Showing 3 of 235
EK
Reviewed on May 20, 2021
Participants learn pricing techniques, calculate customer lifetime value, and analyze financial statements to assess the performance of companies.
LL
Reviewed on Aug 17, 2024
The content is mostly good, well worth watching. I think what the exercises attempt to do is good (applying these to a real problem would be valuable) but the peer review process is slow and erratic.
AR
Reviewed on Oct 24, 2022
Excellent course! Love how Nancy teaches actual scenarios and allows you to get a glimpse of being a product management. She is so engaging :) Really happy to have discovered this certification.
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