En este curso haremos una introducción a las cuatro Ps del marketing (producto, precio, promoción y plaza), y te hará analizar estratégicamente tu producto o servicio.

Fundamentos del marketing mix

Fundamentos del marketing mix
This course is part of Estrategia de marketing Specialization


Instructors: Maria Teresa Aranzabal
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IE Business School

IE Business School

University of Illinois Urbana-Champaign
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Reviewed on Apr 24, 2023
Exelente Curso!!! contenido de muy fácil aprendizaje e interesante, capta mucho la atención del alumno.
Reviewed on Feb 15, 2021
Excelentes clase y enseñanzas transitidas por los profesores de los módulos
Reviewed on Oct 22, 2017
Excelente manejo de los conceptos, ejemplos, lecturas y entrevistas. Me ayudó a crear un esquema mas amplio sobre los temas de promoción, ventas y producto.

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