What are the prerequisites?

Basic video editing skills and a general understanding of AI concepts are essential.

What AI skills will I gain?

AI-assisted editing, object tracking, super-resolution, avatar synthesis, and content moderation.

What tools will I use?

Professional tools like OpenCV, TensorFlow, and YOLOv8, plus commercial apps like Clipchamp, Synthesia, and AKOOL.

Does it cover Deepfakes?

Yes, you will learn how to generate, detect, and address the ethical risks of deepfakes and Generative AI.

Will I build something?

Yes, you will train a YOLOv8 model, annotate footage, and create an AI-enhanced video with narration or avatars.

Is it useful for business?

Yes. You'll see case studies from YouTube, Amazon Go, and Synthesia on scaling production and enhancing security.

Does the course cover compliance?

Yes, it addresses GDPR, privacy, and algorithmic bias in video surveillance and content moderation systems.

What will I get if I purchase the Certificate?

When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.

Is financial aid available?

Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.

AI for Video Production

AI for Video Production

Instructor: AI CERTs Team

Included with

Learn more

8 modules

Gain insight into a topic and learn the fundamentals.

Intermediate level

Recommended experience

2 weeks to complete

at 10 hours a week

Flexible schedule

Learn at your own pace

8 modules

Gain insight into a topic and learn the fundamentals.

Intermediate level

Recommended experience

2 weeks to complete

at 10 hours a week

Flexible schedule

Learn at your own pace

What you'll learn

Enhance Video Creation with AI: Use Runway, Pika, Descript, and Premiere Pro AI to automate edits, sync audio, and generate dynamic scenes.
Apply Video AI Techniques: Use GANs, avatars, motion tracking, and object detection to analyze and enhance video content intelligently.
Master AI Video Workflows: Learn frame extraction, captioning, upscaling, and AI storytelling for marketing and creative video projects.
Capstone: AI-Enhanced Video Project: Create an AI-powered video using Synthesia, Runway, or Clipchamp with automated edits, effects, and captions.

Skills you'll gain

Tools you'll learn

Generative AI

Details to know

Shareable certificate

Add to your LinkedIn profile

See how employees at top companies are mastering in-demand skills

Learn more about Coursera for Business

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There are 8 modules in this course

Artificial intelligence is transforming video creation, editing, and distribution - making production faster, smarter, and more immersive. The AI for Video Production Certification is designed for content creators, marketers, media professionals, and digital storytellers who want to harness AI-powered video tools to accelerate workflows, enhance creativity, and unlock data-driven audience insights.

In this hands-on program, you will explore the fundamentals of AI in video, including automated editing, object detection, motion tracking, super-resolution, and content personalization. You’ll work with tools like OpenCV, YOLO, TensorFlow, Clipchamp, and avatar-based video platforms to master practical AI-driven techniques — from auto-generating captions and highlights to transforming scripts into AI-powered videos and restoring low-quality footage. Through guided labs and real-world case studies from YouTube, Dubai Smart City, Amazon Go, and Synthesia, you will learn how AI enhances storytelling, supports accessibility, strengthens surveillance systems, and enables real-time audience engagement. You will also build hands-on projects in video enhancement, annotation, and AI-powered narrative creation.

This module covers a quick summary of what the certification is going to cover from start to finish. Here is the brief about the structure of the overall certification: Each of our certifications follows a consistent, multimodal structure to provide a flexible learning experience. The content is available across four formats: eBooks: In-depth written material for focused learning. Audiobooks: Audio version of the eBook, perfect for learning on the go. Podcasts: Engaging audio content to reinforce key concepts. Videos: Modular video chunks, each covering a specific topic. The names of the eBooks, Audiobooks, and Podcasts are the same, ensuring you can seamlessly switch between formats without losing track of the content. Videos are divided into bite-sized modules for easier consumption, and all content across these mediums is consistent, so no matter which format you choose, the information remains the same. This gives you the freedom to learn in the way that works best for you.

What's included

8 videos1 reading1 assignment2 plugins

8 videosTotal 37 minutes

Course Introduction5 minutes
1.1 Structure and Types of Video Files, Compression Techniques, and Codec Standards5 minutes
1.2 Frame Rates, Resolutions, and Common Video Formats, followed by Color Spaces, HDR, and Chroma Subsampling for AI Applications5 minutes
1.3 Key AI Techniques in Visual Data Analysis and Comparing Machine Learning and Deep Learning in Video Processing5 minutes
1.4 Common Applications in Media, Surveillance, and Enterprise3 minutes
1.5 Common AI Libraries (OpenCV, TensorFlow, PyTorch, MediaPipe)4 minutes
1.6 Video Data Handling and Environment Setup for AI Development6 minutes
1.7 Use Case and Case Study: AI-Enhanced Video Compression and YouTube’s Intelligent Transcoding System5 minutes

1 readingTotal 10 minutes

Hands - On10 minutes

1 assignmentTotal 30 minutes

Quiz 130 minutes

2 pluginsTotal 30 minutes

Module 1: Foundations of AI in Video Integration15 minutes
ACTIVITY: Tab15 minutes

What's included

7 videos1 reading1 assignment2 plugins

7 videosTotal 33 minutes

2.1 Extracting and Annotating Video Frames6 minutes
2.2 Organizing and Structuring Video Datasets for Efficient Supervised Learning7 minutes
2.3 Normalizing Data and Scaling Input Sizes5 minutes
2.4 Cropping, Sampling, and Sequencing Frames2 minutes
2.5 Augmentation for Motion Blur, Lighting, and Angle Variance3 minutes
2.6 Storage and Workflow Management for AI Video Data5 minutes
2.7 Use Case and Real World Case Study on Building AI-Ready Video Datasets for Autonomous Driving5 minutes

1 readingTotal 10 minutes

Hands - On10 minutes

1 assignmentTotal 30 minutes

Quiz 230 minutes

2 pluginsTotal 30 minutes

Module 2: Preparing Video Data for AI15 minutes
ACTIVITY: Hotspot15 minutes

What's included

10 videos1 reading1 assignment2 plugins

10 videosTotal 47 minutes

3.1 Scene Recognition and Classification Models5 minutes
3.2 Syncing Audio and Visual Components and Tagging with Multiple Labels in Diverse Video Content.7 minutes
3.3 Working with YOLO, SSD, and Faster R-CNN6 minutes
3.4 Tracking motion using Deep SORT and SORT algorithms4 minutes
3.5 Managing occlusions and rapid movements4 minutes
3.6 Using RNNs and LSTMs for temporal activity detection3 minutes
3.7 Identifying Human and Group Behaviors4 minutes
3.8 Crowd Monitoring and Anomaly Recognition5 minutes
3.9 Use Case: Smart surveillance systems detecting abandoned objects in real time3 minutes
3.10 Case Study: Dubai Smart City’s AI implementation for object recognition and suspicious behavior detection in public transport hubs4 minutes

1 readingTotal 10 minutes

Hands - On10 minutes

1 assignmentTotal 30 minutes

Quiz 330 minutes

2 pluginsTotal 30 minutes

Module 3: Machine Learning for Video Analysis15 minutes
ACTIVITY: Accordion15 minutes

What's included

11 videos1 reading1 assignment2 plugins

11 videosTotal 45 minutes

4.1 Using GANs to Synthesize New Video Content6 minutes
4.2 Applying Style Transfer in Moving Frames3 minutes
4.3 Frame Interpolation using Deep Learning4 minutes
4.4 Lip-Sync and Voice-to-Motion Generation4 minutes
4.5 Creating Realistic Avatars and Character Movement4 minutes
4.6 Generating Video from Textual Input4 minutes
4.7 Understanding Deepfakes and Manipulation risks4 minutes
4.8 Detection Methods and Digital Watermarking6 minutes
4.9 Responsible AI Usage Guidelines4 minutes
4.10 Use Case: Auto-generation of product explainer videos using avatars and synthesized narration3 minutes
4.11 Case Study: Synthesia’s solution enables businesses to create AI-driven training and marketing videos in multiple languages4 minutes

1 readingTotal 10 minutes

Hands - On10 minutes

1 assignmentTotal 30 minutes

Quiz 430 minutes

2 pluginsTotal 30 minutes

Module 4: Generative AI in Video15 minutes
ACTIVITY: Case Study15 minutes

What's included

9 videos1 reading1 assignment2 plugins

9 videosTotal 41 minutes

5.1 Upscaling Resolution, Denoising, and Sharpening6 minutes
5.2 Repairing Damaged or Historical Footage4 minutes
5.3 Applying AI colorization to Grayscale Media4 minutes
5.4 Improving Live-Stream Quality with AI4 minutes
5.5 Deblurring, Stabilization, and Low-Light Enhancement in Real-Time Video5 minutes
5.6 Auto-generated Captions and Subtitles3 minutes
5.7 Real-Time Sign Language Interpretation5 minutes
5.8 Voiceover and Audio Description for Accessibility6 minutes
5.9 AI in Video Enhancement: Use Case on Mobile Streaming and Case Study on Historical Archive Restoration5 minutes

1 readingTotal 10 minutes

Hands - On10 minutes

1 assignmentTotal 30 minutes

Quiz 530 minutes

2 pluginsTotal 30 minutes

Module 5: Enhancing Video with AI15 minutes
ACTIVITY: Sequence Arrangement15 minutes

What's included

9 videos1 reading1 assignment2 plugins

9 videosTotal 40 minutes

6.1 Using AI to Overlay AR Graphics Based on Camera Feed4 minutes
6.2 Estimating Depth for Anchoring 3D Objects4 minutes
6.3 Real-Time Special Effects with Visual Recognition4 minutes
6.4 Scene Segmentation and Cut Detection3 minutes
6.5 AI-Driven Highlights and Storyboarding: Automating Creative Video Summaries4 minutes
6.6 Interactive Video Branching4 minutes
6.7 Personalized Edits6 minutes
6.8 Emotion Recognition for Engagement4 minutes
6.9 AR-Powered Sports Broadcasting: Real-Time Player Insights and Fan Engagement through AI and Cloud Innovation6 minutes

1 readingTotal 10 minutes

Hands - On10 minutes

1 assignmentTotal 30 minutes

Quiz 630 minutes

2 pluginsTotal 30 minutes

Module 6: Interactive and Immersive AI Video15 minutes
ACTIVITY: Tab15 minutes

What's included

10 videos1 reading1 assignment2 plugins

10 videosTotal 43 minutes

7.1 Crowd Facial Recognition Systems5 minutes
7.2 Motion Detection and License Plate Recognition in Smart Surveillance Systems5 minutes
7.3 Flagging and Filtering Sensitive Content4 minutes
7.4 Managing Uploads on Large-scale Platforms3 minutes
7.5 Visual Content Review Workflows5 minutes
7.6 Compliance with GDPR and Surveillance Laws5 minutes
7.7 Privacy-respecting AI Solutions5 minutes
7.8 Reducing Algorithmic Bias in Surveillance5 minutes
7.9 Use Case: Automated real-time access control in corporate offices using facial authentication3 minutes
7.10 Case Study: Amazon Go’s cashier-less stores using computer vision for security and consumer behavior tracking3 minutes

1 readingTotal 10 minutes

Hands - On10 minutes

1 assignmentTotal 30 minutes

Quiz 730 minutes

2 pluginsTotal 30 minutes

Module 7: AI in Video Surveillance and Compliance15 minutes
ACTIVITY: Multiple Choice15 minutes

What's included

9 videos1 reading1 assignment2 plugins

9 videosTotal 36 minutes

8.1 Running AI Video Analysis at the Edge3 minutes
8.2 Reducing Latency in Video Inference6 minutes
8.3 AI-Powered Summarization and Captions4 minutes
8.4 Retail Analytics through Footfall and Heatmaps4 minutes
8.5 AI in Medical Imaging and Diagnostics4 minutes
8.6 City-Scale Public Safety Systems4 minutes
8.7 Job Profiles, Responsibilities, and Required Skills4 minutes
8.8 Building Careers and Opportunities in AI + Video Technology 5 minutes
Course Summary4 minutes

1 readingTotal 10 minutes

Hands - On10 minutes

1 assignmentTotal 30 minutes

Quiz 830 minutes

2 pluginsTotal 30 minutes

Module 8: Future of AI+ Video15 minutes
ACTIVITY: Problem Statement15 minutes

Instructor

AI CERTs Team

AI CERTs

56 Courses26,491 learners

Offered by

AI CERTs

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Frequently asked questions

It's a certification in using AI to automate video production, editing, and content analysis for creators and marketers.

It's a 1-day intensive program, focused on hands-on labs and project work.

Content creators, marketers, media professionals, and brand teams focused on video strategy.

To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.

AI for Video Production

AI for Video Production

What you'll learn

Skills you'll gain

Tools you'll learn

Details to know

See how employees at top companies are mastering in-demand skills

There are 8 modules in this course

Module 1: Foundations of AI in Video Integration

What's included

Module 2: Preparing Video Data for AI

What's included

Module 3: Machine Learning for Video Analysis

What's included

Module 4: Generative AI in Video

What's included

Module 5: Enhancing Video with AI

What's included

Module 6: Interactive and Immersive AI Video

What's included

Module 7: AI in Video Surveillance and Compliance

What's included

Module 8: Future of AI+ Video

What's included

Instructor

Offered by

Explore more from Personal Development

AI Video Generation: A Comprehensive guide

Create (Artificial Intelligence) AI VIDEOS WITH ZERO FILMING

AI and Production

AI Video Creation: A Beginner's Guide to Realistic AI Videos

Why people choose Coursera for their career

Felipe M.

Jennifer J.

Larry W.

Chaitanya A.

Open new doors with Coursera Plus

Advance your career with an online degree

Join over 3,400 global companies that choose Coursera for Business

Frequently asked questions

What is this course about?

How long is the program?

Who should take this course?

More questions