BSc Marketing

University of London

Accredited Bachelor’s degree

Offered by the University of London

36-72 months

12 courses total, 10-12 hours per week

£16,293 to £21,693 total cost

Tuition varies by geographic location

Two admissions pathways

Choose between direct entry or PBA, depending on your qualifications

100% online

Lecture videos, live sessions, group feedback, and connection with instructors and peers

Admission routes for aspiring marketing professionals

This degree from the University of London is a flexible, fully online degree for learners looking to build core marketing skills in areas such as digital marketing, consumer behaviour, branding, and strategy, preparing them for a wide range of careers or further study.

Entry Requirements

For direct entry, you will typically need to:

Be aged 17 or over by the registration deadline for your chosen session.
Meet the University of London's English language requirements.
Satisfy the General Entrance Requirements.

Flexible, cohort-based intake

Start your degree in either April or October. Our cohort-based model means you'll learn alongside a consistent group of peers, progressing together throughout your studies.

Designed for diverse backgrounds

Ideal for those looking to build a foundation in marketing and business administration and pursue opportunities with international organisations or mobile careers.

A simplified application process

Not sure which entry route to choose? Simply apply for direct entry, and we will automatically consider you for the performance-based route if you don't qualify.

A globally recognised degree

Graduate with a respected University of London BSc Marketing degree that is recognised worldwide, while studying online in a flexible format designed to fit around your life and career.

Applications for the Fall 2026 cohort are open!

Application deadline: September 9, 2026

Upcoming events

Stay tuned!

Additional resources

Questions? Please contact the University of London
View the Prospectus; Program Specification and Schedule of Program Fees.

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