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Learner Reviews & Feedback for Management of Fashion and Luxury Companies by Università Bocconi

4.7
stars
6,223 ratings

About the Course

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

Top reviews

MP

Dec 26, 2022

Very helpful!!! Amazing, insightfuls, professors were lovely, smart and kept it fun and engaging as much as it can be! Great additional material, informative and playful, learned a lot, thanks!

M

May 26, 2020

As a senior professional in Luxury sector, the course helped me to get refreshed during quarantine days.It was amazin experience with great discussion classes and best practice sharings.Thanks to

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1026 - 1050 of 1,480 Reviews for Management of Fashion and Luxury Companies

By marco C

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Mar 4, 2023

Excellent!!!!

By Cristina I M

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May 19, 2022

Great Course!

By Ahmed M

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Jan 30, 2022

eman metwally

By MARIA V

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Mar 17, 2021

Great Course!

By Natalia G

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Jun 11, 2020

Great course!

By Tobias R

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Mar 31, 2020

good overview

By Maria F

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Mar 3, 2019

Great course!

By Matteo D M

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Oct 14, 2018

Great course!

By Eva R

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Nov 4, 2017

Great course!

By Xinru Y

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Jul 29, 2017

learns a lot!

By Mobin S

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Jul 12, 2017

Insightful ..

By Amanda S

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May 23, 2017

Great course!

By Livia M

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Apr 18, 2017

Great course.

By Joanna M

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Nov 8, 2016

great course!

By Solangel G

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Oct 18, 2016

Great course!

By Andrea

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Nov 1, 2015

Excelente!!!!

By Евгений Б

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Oct 13, 2015

Great course!

By Bola D

•

Jul 8, 2024

great course

By Renata B

•

Jun 5, 2024

Maravilhoso!

By AbuBakar I

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Apr 7, 2023

Learned alot

By CELIN A

•

Oct 17, 2022

informative

By Christina S

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Dec 8, 2021

very useful

By Zhaohong L

•

Nov 17, 2021

Very useful!

By Wit W

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Jun 20, 2021

OMG so posh

By Zeynep A

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Feb 27, 2021

Educational!