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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    John Wiley & Sons

    Partnership Strategy for Growth: The Partnership Economy

    Skills you'll gain: Strategic Partnership, Business Development, Growth Strategies, New Business Development, Loyalty Programs, Professional Networking, Relationship Building, Brand Loyalty, Business Relationship Management, Collaboration, Customer Acquisition Management, Customer Engagement, Cross Selling, Cross-Functional Collaboration, Marketing, Business Solutions, Revenue Management, Business Planning, Business, Business Communication

    Intermediate · Course · 3 - 6 Months

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    West Virginia University

    Forensic Accounting and Fraud Examination

    Skills you'll gain: Fraud detection, Internal Controls, Anomaly Detection, Financial Auditing, Cybersecurity, Investigation, Analytics, Big Data, Accounting, Compliance Reporting, Data Analysis Software, Ethical Standards And Conduct

    4.7
    Rating, 4.7 out of 5 stars
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    6.3K reviews

    Mixed · Course · 1 - 3 Months

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    SkillsBooster Academy

    Vibe Coding with Lovable: From Idea to App

    Skills you'll gain: Prompt Engineering, Vibe coding, Application Development, Application Design, No-Code Development, Data Ethics, Artificial Intelligence, Product Development, Design and Product, AI Personalization, Artificial Intelligence and Machine Learning (AI/ML), Business Ethics, Ethical Standards And Conduct, Personal Development, Marketing Design, Product Marketing, Marketing Automation, Marketing, Business Marketing, Digital Marketing

    4.3
    Rating, 4.3 out of 5 stars
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    8 reviews

    Beginner · Course · 1 - 3 Months

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    Board Infinity

    Email Automation: Lifecycle Flows and Deliverability

    Intermediate · Course · 1 - 4 Weeks

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    D

    Dartmouth College

    Digital Transformation for Managers

    Skills you'll gain: Digital Transformation, Customer experience strategy (CX), Business Transformation, Data-Driven Decision-Making, Internet Of Things, Cloud Computing, Automation, Business Technologies, Business Analytics, Technology Strategies, Cloud Infrastructure, Business Process Automation, Emerging Technologies, Innovation, Business Modeling, Organizational Leadership, Business Metrics, Data Analysis, Strategic Decision-Making, AI Workflows

    4.9
    Rating, 4.9 out of 5 stars
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    23 reviews

    Beginner · Specialization · 3 - 6 Months

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    Chris Croft Training

    Profitable Side Hustles: start your own business

    Skills you'll gain: Cash Management, Entrepreneurship, Business Planning, Small Business Accounting, Marketing, Growth Strategies, Entrepreneurial Finance, Business Strategies, Brainstorming, Self-Starter, Business Development, Risk Management, Legal Risk, Competitive Analysis, Market Analysis, Self-Motivation

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
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    Microsoft

    Master Microsoft Office 365 and Power Platform

    Skills you'll gain: Microsoft Power Platform, Microsoft Copilot, Prompt Engineering, Microsoft Power Automate/Flow, Power BI, Microsoft 365, Multimedia, Microsoft PowerPoint, Dashboard, Microsoft Excel, Excel Formulas, Microsoft Word, Data Visualization, No-Code Development, Spreadsheet Software, Microsoft Office, Power Apps Component Framework, Microsoft Outlook, Presentations, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    7.3K reviews

    Beginner · Specialization · 3 - 6 Months

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    Coursera

    Craft Persuasive Subjects

    Skills you'll gain: Email Marketing, Copywriting, Editing, Grammar, Proofreading, Target Audience, Writing, Direct Marketing, Business Correspondence, Marketing Psychology, Content Strategy

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    I

    IBM

    Data Science Methodology

    Skills you'll gain: Jupyter, Data Modeling, Model Deployment, Data Science, Data Preprocessing, Data Cleansing, Data Mining, Model Evaluation, Business Analysis, Data Analysis, Business Requirements, Decision Tree Learning, Data Storytelling

    4.6
    Rating, 4.6 out of 5 stars
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    21K reviews

    Beginner · Course · 1 - 4 Weeks

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    The Expert Academy

    Advanced B2B Sales For Enterprise Deals

    Skills you'll gain: Enterprise Sales, B2B Sales, Sales, Selling Techniques, Value Propositions, Social Media Marketing, Social Media, Customer Engagement, Social Media Strategy, LinkedIn, Return On Investment, Business Analysis, Content Marketing, Content Strategy, Professional Networking, Brand Strategy, Relationship Building, Digital Marketing, Content Creation, Data Analysis

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
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    R

    Rice University

    Business Statistics and Analysis

    Skills you'll gain: Statistical Hypothesis Testing, Microsoft Excel, Statistical Methods, Pivot Tables And Charts, Regression Analysis, Statistics, Descriptive Statistics, Probability & Statistics, Graphing, Spreadsheet Software, Probability Distribution, Business Analytics, Statistical Modeling, Statistical Analysis, Statistical Inference, Excel Formulas, Data Analysis, Data Presentation, Model Evaluation, Sample Size Determination

    4.7
    Rating, 4.7 out of 5 stars
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    13K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
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    IBM

    Data Visualization with Python

    Skills you'll gain: Data Storytelling, Plotly, Data Visualization Software, Data Visualization, Dashboard, Interactive Data Visualization, Matplotlib, Geospatial Information and Technology, Histogram, Seaborn, Data Analysis, Scatter Plots, Jupyter, Geospatial Mapping, Python Programming, Integrated Development Environments

    4.5
    Rating, 4.5 out of 5 stars
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    12K reviews

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Partnership Strategy for Growth: The Partnership Economy: John Wiley & Sons
  • Forensic Accounting and Fraud Examination: West Virginia University
  • Vibe Coding with Lovable: From Idea to App: SkillsBooster Academy
  • Email Automation: Lifecycle Flows and Deliverability: Board Infinity
  • Digital Transformation for Managers: Dartmouth College
  • Profitable Side Hustles: start your own business: Chris Croft Training
  • Master Microsoft Office 365 and Power Platform: Microsoft
  • Craft Persuasive Subjects: Coursera
  • Data Science Methodology: IBM
  • Advanced B2B Sales For Enterprise Deals: The Expert Academy

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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