• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • Status: New
    New
    Status: Preview
    Preview
    A

    AI CERTs

    AI for Professional Writing

    Skills you'll gain: Prompt Engineering, Search Engine Optimization, Keyword Research, Blogs, Writing and Editing, Content Creation, Generative AI Agents, Web Content, Copywriting, Workflow Management, AI Personalization, Business Writing, Generative AI, AI Enablement, Content Strategy, Writing, Editing, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Responsible AI

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Analyze Capital Markets Using Economic and Valuation Models

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Management Consulting

    Skills you'll gain: Data Cleansing, Presentations, Consulting, Microsoft PowerPoint, Management Consulting, Executive Presence, Business Consulting, Benchmarking, Microsoft Excel, Storytelling, Sales Presentations, Data Storytelling, Proposal Development, Oral Expression, Business Research, Lean Six Sigma, Interviewing Skills, Six Sigma Methodology, Problem Solving, Consultative Approaches

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.3K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    AI Agents with Model Context Protocol

    Skills you'll gain: Claude Code, Prompt Engineering, Model Context Protocol, ChatGPT, Prompt Patterns, Anthropic Claude, AI Workflows, Prompt Engineering Tools, LLM Application, Generative AI Agents, Multimodal Prompts, Agentic Workflows, AI Orchestration, AI Enablement, Generative AI, Artificial Intelligence and Machine Learning (AI/ML), AI Security, Agentic systems, AI Product Strategy, AI Personalization

    4.8
    Rating, 4.8 out of 5 stars
    ·
    7.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Design and Optimize Basement Parking Layouts in AutoCAD

    Skills you'll gain: AutoCAD, Architectural Drawing, Architectural Design, Engineering Drawings, Civil and Architectural Engineering, Computer-Aided Design, Building Design, Technical Drawing, Drafting and Engineering Design, Architectural Engineering, Structural Engineering, Structural Analysis, Functional Design, Traffic Flow Optimization, Building Codes, Spatial Analysis, Safety Standards

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    G

    Google

    AI for App Building

    Skills you'll gain: Vibe coding, Responsible AI, Google Gemini, Google Cloud Platform, Generative AI, Process Analysis, Artificial Intelligence, Natural Language Processing

    5
    Rating, 5 out of 5 stars
    ·
    60 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    I

    IBM

    IBM Program Manager

    Skills you'll gain: User Story, Program Management, Stakeholder Management, Resource Allocation, Agile Software Development, Scrum (Software Development), Agile Methodology, Kanban Principles, Project Management Life Cycle, Backlogs, Change Management, Project Management Office (PMO), Organizational Change, Responsible AI, Sprint Retrospectives, Agile Project Management, Organizational Strategy, Risk Management, Project Management, Leadership

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.8K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Minnesota State University, Mankato

    Negotiation That Works: Strategies for Influence & Agreement

    Skills you'll gain: Negotiation, Conflict Management, Influencing, Adaptability, Verbal Communication Skills, Persuasive Communication, Communication, Emotional Intelligence, Empathy & Emotional Intelligence, Collaboration, Leadership, Relationship Management, Non-Verbal Communication, Goal Setting, Active Listening, Cross-Functional Collaboration, Problem Solving, Strategic Thinking, Self-Awareness, Decision Making

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Organizational Change and Culture for Adopting Google Cloud

    Skills you'll gain: Business Transformation, Site Reliability Engineering, Innovation, Digital Transformation, Serverless Computing, Application Programming Interface (API), Technology Strategies, Hybrid Cloud Computing, Safety Culture, Data Strategy, Organizational Change, Change Management, Cloud Infrastructure, Cloud Computing, Cloud Solutions, Culture Transformation, People Management, Management Training And Development, CI/CD, Service Level

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.6K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    E

    ESSEC Business School

    Hotel Management: Distribution, Revenue and Demand Management

    Skills you'll gain: Revenue Management, Hospitality Management, Competitive Analysis, Digital Marketing, Data-Driven Decision-Making, Stakeholder Communications, Forecasting, Budgeting, Demand Generation, Hotel Operations, Asset Management, Hospitality, Marketing, Financial Forecasting, Strategic Marketing, Target Market, Financial Analysis, Strategic Planning, Marketing Channel, Business Modeling

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    E

    ESCP Business School

    Doing Business in Europe

    Skills you'll gain: Cultural Diversity, Intercultural Competence, Supply Chain Management, Business Strategy, Retail Store Operations, Business Development, Sustainable Business, Global Marketing, Market Dynamics, Innovation, Negotiation, Investments, Digital Marketing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    139 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    L

    Logical Operations

    Practical Leadership

    Skills you'll gain: Team Building, Team Leadership, Team Management, People Development, Organizational Leadership, Cross-Functional Team Leadership, Team Motivation, Teamwork, Leadership and Management, Business Leadership, Leadership Development, Leadership, Strategic Leadership, Coaching, Cultural Diversity, Initiative and Leadership, Motivational Skills, Organizational Change, Organizational Strategy, Empowerment

    Mixed · Course · 1 - 3 Months

1…929394…401

In summary, here are 10 of our most popular marketing strategy courses

  • AI for Professional Writing: AI CERTs
  • Analyze Capital Markets Using Economic and Valuation Models: EDUCBA
  • Management Consulting: Emory University
  • AI Agents with Model Context Protocol: Vanderbilt University
  • Design and Optimize Basement Parking Layouts in AutoCAD: EDUCBA
  • AI for App Building: Google
  • IBM Program Manager: IBM
  • Negotiation That Works: Strategies for Influence & Agreement: Minnesota State University, Mankato
  • Organizational Change and Culture for Adopting Google Cloud: Google Cloud
  • Hotel Management: Distribution, Revenue and Demand Management: ESSEC Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok