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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
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    Duke University

    Data Visualization and Communication with Tableau

    Skills you'll gain: Data Storytelling, Dashboard, Tableau Software, Data Visualization, Business Analytics, Business Process, Presentations, Business Process Improvement, Data Visualization Software, Data Analysis, Visualization (Computer Graphics), Stakeholder Communications, Data Manipulation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.2K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    University of Colorado System

    Data Warehousing for Business Intelligence

    Skills you'll gain: Database Design, Data Warehousing, Relational Databases, Business Intelligence, Decision Support Systems, Data Modeling, Database Management Systems, Data Visualization, Database Management, Dashboard, Business Process Management, SQL, Star Schema, Data Governance, Oracle Databases, Data Integration, MicroStrategy, Extract, Transform, Load, Business Analytics, Data Management

    4.5
    Rating, 4.5 out of 5 stars
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    4.1K reviews

    Advanced · Specialization · 3 - 6 Months

  • Status: New
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    Status: Free Trial
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    Coursera

    Analyze & Optimize Your AI Visibility KPIs

    Skills you'll gain: Variance Analysis, Dashboard, Key Performance Indicators (KPIs), Power BI, Performance Analysis, Performance Measurement, Web Analytics and SEO, Performance Reporting, Google Analytics, Performance Metric, Business Metrics, Analysis, Statistical Analysis, Business Intelligence, Trend Analysis, AI Enablement, Search Engine Optimization, Management Reporting, Data-Driven Decision-Making, Data Integration

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Alex Genadinik

    2026 SEO Link Building: #1 SEO Ranking Tactic (Backlinks)

    Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Blogs, Competitive Analysis, Quality Assessment, Relationship Building, Content Strategy, Content Creation

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Austral

    Estrategias de Redes Sociales

    Skills you'll gain: Social Media, Social Media Strategy, Social Media Marketing, Social Media Campaigns, LinkedIn, Facebook, Content Strategy, Professional Networking, Instagram, Content Creation, Key Performance Indicators (KPIs), Marketing Strategy and Techniques, Digital Advertising, Marketing, Digital Marketing, Budget Management, Lead Generation, Photography, Target Audience

    4.6
    Rating, 4.6 out of 5 stars
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    886 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    IBM

    Generative AI for Business Intelligence (BI) Analysts

    Skills you'll gain: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, Interactive Data Visualization, Business Intelligence, Data Presentation, Infographics, Data Visualization, Dashboard, Data Storytelling, Prototyping, Data Ethics, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, AI Workflows, Deep Learning, SQL, Data Analysis, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
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    11K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
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    EDUCBA

    Mastering Categorical Data Analysis with SAS

    Skills you'll gain: Logistic Regression, SAS (Software), Predictive Analytics, Advanced Analytics, Model Evaluation, Data Analysis, Statistical Analysis, Regression Analysis, Statistical Modeling, Exploratory Data Analysis, Correlation Analysis, Statistical Methods, Small Data, Statistical Hypothesis Testing, Probability & Statistics, Descriptive Statistics

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    LearnKartS

    Website Development Mastery

    Skills you'll gain: Web Analytics and SEO, Content Management Systems, Web Design, Web Analytics, Supplier Management, Web Design and Development, E-Commerce, WordPress, Search Engine Optimization, No-Code Development, Blogs, Retail Management, Order Management, Web Content, Web Development, Marketing Strategies, Order Management Systems, Shipping and Receiving, Web Frameworks, Web Development Tools

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Python Data Structures

    Skills you'll gain: Data Structures, Data Processing, Data Analysis, Python Programming, Data Manipulation, Software Installation, Development Environment

    4.9
    Rating, 4.9 out of 5 stars
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    97K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Università Bocconi

    Gestión de las empresas de alimentación y bebidas

    Skills you'll gain: Food and Beverage, Product Knowledge, Customer experience strategy (CX), Hospitality, Operational Excellence, Business Management, Global Marketing, Professional Networking, Consumer Behaviour, Thought Leadership, Product Management, Business Strategy, Growth Strategies, Brand Management, Innovation, Market Opportunities, Marketing

    4.8
    Rating, 4.8 out of 5 stars
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    867 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Create An AI Agent With Replit That Automates Your Sales

    Skills you'll gain: Generative AI Agents, Email Automation, Vibe coding, Agentic Workflows, Agentic systems, AI Workflows, AI Orchestration, Sales Process, Marketing Automation, HubSpot CRM, Sales Enablement, Sales Pipelines, Software As A Service, Sales Development, Lead Generation, Business Development, Prompt Engineering, New Business Development, Application Deployment, Campaign Management

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    CHRO Excellence: Transforming HR Teams

    Skills you'll gain: Culture Transformation, Human Resource Strategy, Human Capital, Organizational Change, Diversity and Inclusion, Strategic Leadership, Talent Management, Business Transformation, Change Management, Workforce Planning, Organizational Effectiveness, Data-Driven Decision-Making, Predictive Analytics, Strategic Partnership

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Data Visualization and Communication with Tableau: Duke University
  • Data Warehousing for Business Intelligence: University of Colorado System
  • Analyze & Optimize Your AI Visibility KPIs: Coursera
  • 2026 SEO Link Building: #1 SEO Ranking Tactic (Backlinks): Alex Genadinik
  • Estrategias de Redes Sociales: Universidad Austral
  • Generative AI for Business Intelligence (BI) Analysts: IBM
  • Mastering Categorical Data Analysis with SAS: EDUCBA
  • Website Development Mastery: LearnKartS
  • Python Data Structures: University of Michigan
  • Gestión de las empresas de alimentación y bebidas: Università Bocconi

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Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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