Business analytics courses can help you learn data visualization, statistical analysis, predictive modeling, and decision-making frameworks. You can build skills in interpreting complex datasets, identifying trends, and communicating insights effectively. Many courses introduce tools like Excel, Tableau, and Python, that support analyzing data and creating impactful visual reports. You'll also explore key topics such as data mining, performance metrics, and customer segmentation, all of which are vital for driving informed business strategies.

Fractal Analytics
Skills you'll gain: Generative AI, Retrieval-Augmented Generation, Enterprise Architecture, AI Enablement, Metadata Management, Data Science, Machine Learning
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, Responsible AI, Prompt Patterns, ChatGPT, Generative AI, Digital Advertising, Online Advertising, Email Marketing, Digital Marketing, Search Engine Optimization, Marketing Automation, AI Personalization, Marketing Analytics, Advertising Campaigns, Marketing Strategies, Content Creation, Web Analytics and SEO, Search Engine Marketing, Prototyping, Artificial Intelligence and Machine Learning (AI/ML)
Beginner · Specialization · 1 - 3 Months
Universidade de São Paulo
Skills you'll gain: Search Engine Marketing, Digital Marketing, Email Marketing, Google Ads, Marketing Strategies, Search Engine Optimization, Google Analytics, Online Advertising, A/B Testing, Pay Per Click Advertising, Advertising Campaigns, Web Analytics, Digital Advertising, Facebook, Campaign Management, Marketing Analytics, Return On Investment, Performance Measurement
Beginner · Course · 1 - 3 Months

Skills you'll gain: Marketing Analytics, Performance Analysis, Digital Advertising, Data Visualization, Business Reporting, Data-Driven Decision-Making, Analytics
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Paid media, Social Media Management, Social Media Marketing, Social Media, Target Audience, Content Creation, Social Media Campaigns, Smart Goals, Social Media Strategy, Marketing Effectiveness, Instagram, Online Advertising, Marketing Analytics, Advertising Campaigns, Advertising, Marketing, Digital Advertising, Presentations, Digital Marketing, Brand Management
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months
University of California, Davis
Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Persona Development, Search Engine Marketing, Content Creation, Social Media Strategy, Social Media, Content Strategy, Social Media Marketing, Competitive Analysis, Target Audience, Data Analysis, Digital Media Strategy, Analytics, Branding, Target Market, Digital Marketing, Forecasting, Content Marketing
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Smart Goals, Marketing Effectiveness, Goal Setting, Marketing Planning, Marketing Strategies, Content Marketing, Strategic Marketing, Key Performance Indicators (KPIs), Business Metrics, Performance Measurement, Web Analytics, Statistical Analysis, Accountability
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Content Performance Analysis, Web Analytics and SEO, Search Engine Optimization, Keyword Research, Web Analytics, Marketing Analytics, Digital Marketing, Web Content, Semantic Web, Content Management Systems
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Project Management Life Cycle, Change Management, Project Management, Project Coordination, Organizational Structure, Generative AI Agents, Project Planning, Organizational Skills, Agile Methodology, Waterfall Methodology, Strategic Thinking
Beginner · Course · 1 - 4 Weeks

HEC Paris
Skills you'll gain: Social Impact, Sustainable Business, Ideation, Action Oriented, Project Implementation, Project Design, Entrepreneurship, Self-Awareness, Creative Problem-Solving, Visionary, Personal Development, Market Opportunities, Innovation, Communication
Mixed · Course · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: Compliance Training, Compliance Management, Health Insurance Portability And Accountability Act (HIPAA) Compliance, General Data Protection Regulation (GDPR), Medical Privacy, Regulation and Legal Compliance, Legal Risk, Information Privacy, Governance Risk Management and Compliance, Personally Identifiable Information, Compliance Reporting, Law, Regulation, and Compliance, Regulatory Compliance, Regulatory Requirements, Compliance Auditing, Internal Communications, Procedure Development, Business Ethics, Risk Management, Business Strategy
Intermediate · Specialization · 3 - 6 Months
University of Pennsylvania
Skills you'll gain: Financial Statements, Financial Statement Analysis, Accrual Accounting, Financial Accounting, Financial Reporting, Accounting, Financial Analysis, Balance Sheet, Income Statement, Cash Flows, General Ledger, Bookkeeping, Revenue Recognition, Business Metrics, Return On Investment, Depreciation
Mixed · Course · 1 - 4 Weeks