Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

University of Virginia
Skills you'll gain: Branding, Brand Awareness, Brand Strategy, Brand Management, Personal Attributes, digital literacy, Social Media, Personally Identifiable Information, Self-Awareness, Social Media Strategy
Beginner · Course · 1 - 3 Months

The University of Chicago
Skills you'll gain: Education and Training, Teaching, Public History, Higher Education, Social Studies, Common Core Standards, Economics, Policy, and Social Studies, Public Policies, Policy Analysis, Program Evaluation, Political Sciences, Research, Governance, Socioeconomics
Mixed · Course · 1 - 3 Months

University of California, Irvine
Skills you'll gain: Persona Development, Target Audience, Social Media Strategy, Customer experience strategy (CX), Digital Marketing, Customer Acquisition Management, Marketing Strategy and Techniques, Customer Engagement, Social Media, Marketing, Value Propositions, Brand Management, E-Commerce, Mobile Banking, Branding, Experience Design
Beginner · Course · 1 - 4 Weeks

Princeton University
Skills you'll gain: Risk Analysis, Analysis, Systems Thinking, World History, International Relations, Social Network Analysis, Financial Systems, Public Health, Governance, Epidemiology, Complex Problem Solving, Economics, Supply Chain
Beginner · Course · 1 - 3 Months

Commonwealth Education Trust
Skills you'll gain: Growth Mindedness, Teaching, Lesson Planning, Pedagogy, Trustworthiness, Student Engagement, Instructional Strategies, Learning Theory, Curriculum Planning, Instructional Design, Adult Learning Principles, Goal Setting, Relationship Building, Professional Development, Collaboration, Constructive Feedback
Mixed · Course · 1 - 3 Months
IE Business School
Skills you'll gain: Economic Development, International Finance, Economics, Business Economics, Market Opportunities, International Relations, Global Marketing, Demography, Business Risk Management, Analysis, Growth Strategies, Policy Analysis
Intermediate · Course · 1 - 3 Months

Lund University
Skills you'll gain: Socioeconomics, Ancient History, Economic Development, World History, Social Sciences, European History, Economics, International Relations, Political Sciences, Trend Analysis, Governance
Beginner · Course · 1 - 3 Months

EDHEC Business School
Skills you'll gain: Digital pedagogy, Education Software and Technology, AI Personalization, Responsible AI, Data Ethics, Emerging Technologies, New Business Development, Innovation, Digital Transformation, New Product Development, AI Enablement, Artificial Intelligence, Augmented and Virtual Reality (AR/VR), Strategic Decision-Making
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Generative AI, Responsible AI, Prompt Engineering, ChatGPT, Instructional Design, LLM Application, Ideation, Education Software and Technology, Brainstorming, Design Strategies, Artificial Intelligence, Content Creation, Data Ethics, Creative Design, Emerging Technologies, Persona Development, Professional Development, digital literacy
Beginner · Specialization · 1 - 3 Months

IESE Business School
Skills you'll gain: Persuasive Communication, Public Speaking, Storytelling, Verbal Communication Skills, Influencing, Communication, Leadership, Sales Presentations, Business Communication, Professional Development, Presentations, Trustworthiness, Emotional Intelligence, Target Audience
Beginner · Course · 1 - 3 Months

University of Copenhagen
Skills you'll gain: Demography, Social Sciences, Cultural Diversity, Political Sciences, International Relations, Sociology, World History, Governance, Socioeconomics, Policy Analysis, Economic Development, Economics, Education and Training
Beginner · Course · 1 - 3 Months

Universidad Nacional Autónoma de México
Skills you'll gain: Public Policies, International Relations, Political Sciences, Policy Development, Policy Analysis, Advocacy, Governance, Diplomacy, Community Development, Professional Networking
Intermediate · Course · 1 - 3 Months