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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    The Business of Health Care

    Skills you'll gain: People Management, Financial Reporting, Financial Acumen, Financial Data, Financial Statements, Social Determinants Of Health, Managed Care, Operations Management, Income Statement, Employee Performance Management, Financial Analysis, Leadership and Management, Health Systems, Health Care Administration, Innovation, Value-Based Care, Process Improvement and Optimization, Decision Making, Health Care Procedure and Regulation, Insurance

    4.6
    Rating, 4.6 out of 5 stars
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    2K reviews

    Beginner · Specialization · 3 - 6 Months

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    C

    Coursera

    Healthcare Career Explorer: Certified Nursing Assistant

    Skills you'll gain: Patient Communication, Nursing Basics, Care Coordination, Communication, Patient Advocacy, Basic Patient Care, Teamwork, Patient Safety, Healthcare Industry Knowledge, Planning, Trend Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
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    U

    University of Illinois Urbana-Champaign

    Genomics for Law

    Skills you'll gain: Intellectual Property, Healthcare Ethics, Clinical Research Ethics, Criminal Investigation and Forensics, Informed Consent, Medical Privacy, Legal Risk, Law, Regulation, and Compliance, Information Privacy, Legal Research, Legal Proceedings, Regulation and Legal Compliance, Life Sciences, Personal Injury Law, Case Law, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
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    161 reviews

    Beginner · Course · 1 - 3 Months

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    DeepLearning.AI

    Natural Language Processing with Attention Models

    Skills you'll gain: Natural Language Processing, Transfer Learning, Recurrent Neural Networks (RNNs), PyTorch (Machine Learning Library), Applied Machine Learning, Keras (Neural Network Library), Embeddings, Model Evaluation

    4.4
    Rating, 4.4 out of 5 stars
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    1.1K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of Minnesota

    Integrative Health and Medicine

    Skills you'll gain: Drug Interaction, Contraindication, Patient Education And Counseling, Mindfulness, Patient Referral, Pharmacology, Treatment Planning, Health Care Procedure and Regulation, Pain Management, Patient Safety, Clinical Assessment, Health Care, Clinical Practices, Nursing Practices, Pharmacotherapy, Health Promotion, Health And Wellness Coaching, Mental and Behavioral Health, Patient-centered Care, Music

    4.8
    Rating, 4.8 out of 5 stars
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    1.8K reviews

    Beginner · Specialization · 3 - 6 Months

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    U

    University of California, Davis

    Wine Tasting: Sensory Techniques for Wine Analysis

    Skills you'll gain: Peer Review, Cultural Sensitivity, Analytical Skills, Detail Oriented, Verbal Communication Skills, Decision Making, Problem Solving

    4.7
    Rating, 4.7 out of 5 stars
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    534 reviews

    Beginner · Course · 1 - 3 Months

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    U

    University of Florida

    Sustainable Agricultural Land Management

    Skills you'll gain: Land Management, Water Quality, Water Resource Management, Hydrology, Environment and Resource Management, Environmental Regulations, Sustainable Development, Sustainability Standards, Environmental Science

    4.8
    Rating, 4.8 out of 5 stars
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    656 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    U

    University of Virginia

    Cost and Economics in Pricing Strategy

    Skills you'll gain: Price Negotiation, Market Dynamics, Product Strategy, Revenue Management, Cost Accounting, Economics, Demand Planning, Cost Benefit Analysis, Consumer Behaviour, Case Studies, Marketing Channel, Customer Analysis, Regression Analysis, Competitive Analysis, Statistical Methods

    4.8
    Rating, 4.8 out of 5 stars
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    691 reviews

    Beginner · Course · 1 - 4 Weeks

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    Dartmouth College

    Machine Learning with Neural Networks

    Skills you'll gain: Bayesian Network, Artificial Neural Networks, Convolutional Neural Networks, Deep Learning, Tensorflow, Machine Learning, Model Evaluation, Network Architecture, Algorithms, Probability Distribution

    Build toward a degree

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
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    U

    University of Colorado Boulder

    Marketing Strategy for Engineers and Technologists

    Skills you'll gain: Value Propositions, Social Media Marketing, Market Research, Social Media Strategy, Strategic Planning, Search Engine Optimization, Marketing Operations, Competitive Analysis, Data-Driven Decision-Making, Consumer Behaviour, Business Modeling, Web Analytics and SEO, Marketing Psychology, Operations Management, Technical Management, Marketing Management, Digital Marketing, Branding, Google Ads, Forecasting

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
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    16 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
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    U

    University of Illinois Urbana-Champaign

    Money and Happiness

    Skills you'll gain: Relationship Building, Self-Awareness, Personal Development, Finance, Financial Planning, Emotional Intelligence, Behavioral Economics, Economics, Goal Setting, Decision Making

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Columbia University

    First Principles of Computer Vision

    Skills you'll gain: Computer Vision, Image Quality, Image Analysis, Computer Graphics, 3D Modeling, Photography, Virtual Reality, Visualization (Computer Graphics), Medical Imaging, Artificial Neural Networks, Unsupervised Learning, Graph Theory, Dimensionality Reduction, Mathematical Modeling, Estimation, Machine Learning Algorithms, Color Theory, Algorithms, Automation Engineering, Electronic Components

    4.7
    Rating, 4.7 out of 5 stars
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    234 reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular market research courses

  • The Business of Health Care: University of Pennsylvania
  • Healthcare Career Explorer: Certified Nursing Assistant: Coursera
  • Genomics for Law: University of Illinois Urbana-Champaign
  • Natural Language Processing with Attention Models: DeepLearning.AI
  • Integrative Health and Medicine: University of Minnesota
  • Wine Tasting: Sensory Techniques for Wine Analysis: University of California, Davis
  • Sustainable Agricultural Land Management: University of Florida
  • Cost and Economics in Pricing Strategy: University of Virginia
  • Machine Learning with Neural Networks: Dartmouth College
  • Marketing Strategy for Engineers and Technologists: University of Colorado Boulder

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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