Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Skills you'll gain: Competitive Analysis, Market Opportunities, Strategic Thinking, Business Strategy, New Business Development, Market Analysis, Business Analysis, Entrepreneurship, Risk Analysis, Business Modeling, Analysis, Innovation, Business Research, Growth Strategies
Intermediate · Guided Project · Less Than 2 Hours

Pontificia Universidad Católica de Chile
Skills you'll gain: Customer Relationship Management, Financial Analysis, Business Modeling, Business Planning, Business Strategy, Financial Statements, Strategic Decision-Making, Accounting, Entrepreneurship, Competitive Analysis, Value Propositions
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Web Analytics and SEO, Google Analytics, Search Engine Optimization, Keyword Research, Web Analytics, Content Performance Analysis, Marketing Analytics, Data-Driven Decision-Making, Data Import/Export, Workflow Management, Data Integration, Performance Metric
Beginner · Course · 1 - 4 Weeks

Xbox
Skills you'll gain: User Story, Product Planning, User Interface (UI), Competitive Analysis, Product Roadmaps, User Interface and User Experience (UI/UX) Design, Stakeholder Management, Market Research, Product Management, Design Thinking, AI Product Strategy, Mockups, Consumer Behaviour, Usability Testing, Wireframing, Market Analysis, Stakeholder Communications, Product Lifecycle Management, Product Strategy, Data Analysis
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Compensation and Benefits, Compensation Management, Job Evaluation, Compensation Strategy, Compensation Analysis, Payroll, Payroll Processing, Benefits Administration, Human Resources, Human Resources Information System (HRIS), Record Keeping
Beginner · Course · 1 - 4 Weeks

Starweaver
Skills you'll gain: Customer experience strategy (CX), Service Design, Design Thinking, Change Management, Vendor Management, Hospitality Management, Vendor Relationship Management, Social Media Marketing, Process Mapping, Key Performance Indicators (KPIs), Social Media, Performance Measurement, Digital Media Strategy, Content Creation, Operational Efficiency, Digital Marketing, Leadership, Customer Engagement, Search Engine Optimization, Content Management
Intermediate · Specialization · 1 - 3 Months

Skills you'll gain: Copywriting, ChatGPT, Lead Generation, Social Media Content, Digital Publishing, Sales Process, Web Content, Sales Development, Marketing Materials, Content Creation, Digital Content, Advertising, Email Marketing, Prompt Engineering, Entrepreneurship, Persona Development
Beginner · Course · 1 - 4 Weeks

Emory University
Skills you'll gain: Consulting, Management Consulting, Business Consulting, Benchmarking, Microsoft Excel, Business Research, Analysis, Market Research, Competitive Analysis, Market Analysis, Data Modeling, Supply Chain, Interviewing Skills, Trend Analysis, Business Strategy
Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Color Theory, Sales, Marketing Collateral, Design, Sales Strategy, Marketing Materials, Layout Design, Digital Design, Intellectual Property, Graphic and Visual Design Software, Product Design, Marketing
Intermediate · Guided Project · Less Than 2 Hours
University of Colorado Boulder
Skills you'll gain: Digital Advertising, Online Advertising, Advertising, Advertising Campaigns, Contextual Advertising, Pay Per Click Advertising, Google Ads, Performance marketing, Marketing, Paid media, Digital Marketing, Data Ethics, Customer Data Management, A/B Testing, Consumer Behaviour
Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Style Guides, Logo Design, Marketing Design, Marketing Materials, Branding, Brand Management, Graphic Design, Organizational Skills, Marketing, Media Strategy, Multimedia, Project Design
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Exploratory Data Analysis, Logistic Regression, Supervised Learning, Applied Machine Learning, Model Evaluation, Data Modeling
Intermediate · Course · 1 - 3 Months