Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

University of Michigan
Skills you'll gain: Course Development, Web Content Accessibility Guidelines, Educational Materials, Multimedia, Instructional Design, Learning Theory, User Experience Design, Design, Design Thinking, Disabilities, Brainstorming, Education Software and Technology, Professional Development, Needs Assessment, Content Creation, Motivational Skills, Diversity Equity and Inclusion Initiatives, User Centered Design, Prototyping, Design Strategies
Beginner · Specialization · 1 - 3 Months

Multiple educators
Skills you'll gain: Policy Analysis, Innovation, Systems Thinking, Storytelling, Visionary, Sociology, Social Sciences, Creative Thinking, Economics, Policy, and Social Studies, Social Impact, Sustainable Development, Sustainable Systems, Social Justice, Cultural Diversity, Critical Thinking, Case Studies, Environmental Science, Spatial Analysis, Human Centered Design, Public Policies
Intermediate · Specialization · 3 - 6 Months

University of Lausanne
Skills you'll gain: Criminal Investigation and Forensics, Statistical Reporting, Court Systems, Legal Proceedings, Laboratory Reports, Scientific Methods, Statistical Analysis, Probability & Statistics, Research, Technical Communication, Case Studies
Beginner · Course · 1 - 3 Months

Princeton University
Skills you'll gain: Risk Analysis, Analysis, Systems Thinking, World History, International Relations, Social Network Analysis, Financial Systems, Public Health, Governance, Epidemiology, Complex Problem Solving, Economics, Supply Chain
Beginner · Course · 1 - 3 Months

Skills you'll gain: Content Performance Analysis, Social Media Marketing, Content Development and Management, Content Creation, Web Analytics, Social Media Management, Content Strategy, AI Personalization, Web Analytics and SEO, Market Analysis, Data-Driven Decision-Making
Beginner · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Intellectual Property, Legal Strategy, Regulation and Legal Compliance, Business Strategy, Case Studies, Asset Management, Innovation, Brand Awareness, Brand Management, Business Valuation, Economics
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Prompt Engineering, Event Marketing, Presentations, Video Editing, Canva (Software), Marketing Materials, Color Theory, Typography, Storytelling, Marketing Collateral, Marketing Design, Interactive Design, Brand Strategy, Social Media, Logo Design, Layout Design, Social Media Content, Social Media Campaigns, Branding, Content Creation
Beginner · Professional Certificate · 3 - 6 Months

IESE Business School
Skills you'll gain: Persuasive Communication, Public Speaking, Storytelling, Verbal Communication Skills, Influencing, Communication, Leadership, Sales Presentations, Business Communication, Professional Development, Presentations, Emotional Intelligence, Target Audience
Beginner · Course · 1 - 3 Months

The World Bank Group
Skills you'll gain: Climate Change Adaptation, Climate Change Mitigation, Interactive Learning, Environmental Issue, Sustainable Development, Social Impact, Environment, Environmental Policy, Natural Resource Management, Environmental Science, Energy and Utilities, Water Resource Management, Scientific Methods, Policy Analysis, Cooperation, Collaboration
Beginner · Course · 1 - 4 Weeks

Universidad de Chile
Skills you'll gain: Job Analysis, Developing Training Materials, Performance Appraisal, Job Evaluation, Training and Development, Employee Performance Management, Program Evaluation, Case Studies, Employee Surveys, Process Mapping
Intermediate · Course · 1 - 3 Months

University of Illinois Urbana-Champaign
Skills you'll gain: Data Mining, Education Software and Technology, Program Evaluation, Big Data, Analytics, Analysis, Data Ethics, Data Access, Natural Language Processing
Beginner · Course · 1 - 4 Weeks

University of Copenhagen
Skills you'll gain: European History, Immigration Law, Political Sciences, Cultural Diversity, Social Justice, Policy Analysis, International Relations, Case Law, Social Sciences, Public Policies, Governance
Beginner · Course · 1 - 4 Weeks