• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Y

    Yale University

    Mercados financieros

    Skills you'll gain: Investment Banking, Risk Management, Financial Market, Portfolio Management, Business Ethics, Investments, Finance, Financial Services, Behavioral Economics, Capital Markets, Equities, Banking, Financial Regulation, Securities (Finance), Leadership Studies, Underwriting, Non-Profit Accounting, Derivatives, Economics, Policy, and Social Studies, Insurance

    4.9
    Rating, 4.9 out of 5 stars
    ·
    592 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Craft Omnichannel Strategy

    Skills you'll gain: Customer experience strategy (CX), Marketing Strategies, Brand Loyalty, Return On Investment, Marketing Budgets, Cross-Channel Marketing, Marketing Channel, Go To Market Strategy, Marketing Analytics, Case Studies, Revenue Management, Data-Driven Decision-Making, Performance Analysis, Strategic Planning, Consumer Behaviour, Sales Presentation, Target Audience

    Intermediate · Course · 1 - 4 Weeks

  • M

    Michigan State University

    The Search for Great Ideas: Harnessing creativity to empower innovation.

    Skills you'll gain: Design Thinking, Ideation, Innovation, Market Opportunities, Creative Thinking, Creativity, Entrepreneurship, Product Development, Resource Planning, Market Research, Customer Insights, User Research, Decision Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    317 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Career Development: AI SEO & GEO Visibility

    Skills you'll gain: Interviewing Skills, Search Engine Optimization, Decision Making, AI Enablement, Web Analytics and SEO, Digital Marketing, Keyword Research, Marketing Analytics, Marketing Strategies, Verbal Communication Skills, LinkedIn, Proposal Writing, Performance Analysis

    Intermediate · Course · 1 - 4 Weeks

  • D

    DeepLearning.AI

    Sequences, Time Series and Prediction

    Skills you'll gain: Tensorflow, Recurrent Neural Networks (RNNs), Time Series Analysis and Forecasting, Applied Machine Learning, Convolutional Neural Networks, Deep Learning, Predictive Modeling, Data Preprocessing, Artificial Neural Networks, Forecasting, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.2K reviews

    Intermediate · Course · 1 - 4 Weeks

  • T

    The University of Melbourne

    Global Adolescent Health

    Skills you'll gain: Social Determinants Of Health, Health Disparities, Health Policy, Health Education, Health Promotion, Public Health, Socioeconomics, Human Development, Community Health, Mental Health, Child Health, Chronic Diseases, Nutrition and Diet

    4.8
    Rating, 4.8 out of 5 stars
    ·
    127 reviews

    Beginner · Course · 1 - 3 Months

  • D

    DeepLearning.AI

    Generative Adversarial Networks (GANs)

    Skills you'll gain: Generative Adversarial Networks (GANs), Generative Model Architectures, Generative AI, PyTorch (Machine Learning Library), Image Analysis, Convolutional Neural Networks, Deep Learning, Model Evaluation, Responsible AI, Artificial Neural Networks, Data Ethics, Machine Learning, Image Quality, Unsupervised Learning, Information Privacy, Data Synthesis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.4K reviews

    Intermediate · Specialization · 1 - 3 Months

  • D

    Duke University

    Introduction to Chemistry: Structures and Solutions

    Skills you'll gain: Chemistry, Physical Science, Thermal Management, Laboratory Research, Systems Of Measurement, Scientific Methods, Mathematical Modeling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    566 reviews

    Beginner · Course · 1 - 3 Months

  • S

    Stanford University

    Introduction to Clinical Data

    Skills you'll gain: Feature Engineering, Data Ethics, Clinical Research, Clinical Data Management, Health Informatics, Clinical Research Ethics, Unstructured Data, Health Care, Data Mining, Electronic Medical Record, Data Transformation, Data Collection, Data Preprocessing, Text Mining, Medical Imaging

    4.7
    Rating, 4.7 out of 5 stars
    ·
    501 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of New Mexico

    International Business II

    Skills you'll gain: International Finance, Entrepreneurship, Global Marketing, Business Management, New Business Development, Business, Organizational Structure, Intercultural Competence, Workforce Management, Operations Management, Organizational Strategy, Business Strategy, Economics, Market Dynamics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    800 reviews

    Mixed · Course · 1 - 3 Months

  • S

    Skillshare

    Marketing & Business: Growth, Strategy & Social Media Skills

    Skills you'll gain: Drive Engagement, Instagram, Goal Setting, Target Audience, Prioritization, Community Development, Social Media Content, Entrepreneurship, Business Planning, Professional Development, Smart Goals, Business Priorities, Personal Development, Content Strategy, Business Strategy, Telecommuting, Content Creation, Marketing Strategies, Marketing, Business

    Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    Target Lists with Segmentation

    Skills you'll gain: Email Marketing, Marketing Analytics, Target Audience, Performance Analysis, Return On Investment, Customer Analysis, Customer Insights, Performance Review, Marketing Strategy and Techniques, Data Integration, Lead Generation

    Beginner · Course · 1 - 4 Weeks

1…717273…381

In summary, here are 10 of our most popular market research courses

  • Mercados financieros: Yale University
  • Craft Omnichannel Strategy: Coursera
  • The Search for Great Ideas: Harnessing creativity to empower innovation. : Michigan State University
  • Career Development: AI SEO & GEO Visibility: Coursera
  • Sequences, Time Series and Prediction: DeepLearning.AI
  • Global Adolescent Health: The University of Melbourne
  • Generative Adversarial Networks (GANs): DeepLearning.AI
  • Introduction to Chemistry: Structures and Solutions: Duke University
  • Introduction to Clinical Data: Stanford University
  • International Business II: University of New Mexico

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok