Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

University of Pennsylvania
Skills you'll gain: Operations Management, Process Analysis, Balance Sheet, Business Operations, Operational Efficiency, Accrual Accounting, Finance, Production Process, Financial Statements, Operational Performance Management, Capital Budgeting, Business Process Improvement, Branding, Financial Modeling, Financial Accounting, Strategic Marketing, Marketing, Analysis, Case Studies, Business Analysis
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Technical Communication, Content Strategy, Strategic Thinking
Intermediate · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Content Performance Analysis, Key Performance Indicators (KPIs), Search Engine Optimization, Content Strategy, Keyword Research, Content Creation, Web Analytics and SEO, Scalability, Content Management, Strategic Partnership, AI Enablement, Automation
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Data Ethics, Business Ethics, Responsible AI, Ethical Standards And Conduct, Sustainable Development, Law, Regulation, and Compliance, Data Security, Medical Privacy, Information Privacy, Artificial Intelligence and Machine Learning (AI/ML), Decision Making, Business Leadership, Artificial Intelligence, Accountability, Business Strategy, Safety and Security, Emerging Technologies, Human Centered Design
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Marketing Analytics, Web Analytics, Search Engine Optimization, Google Gemini, Marketing Strategies, AI Enablement, Data Storytelling, Data Analysis, User Flows, ChatGPT, Digital Media Strategy, Analytics, Data-Driven Decision-Making, Customer Analysis, Process Analysis, Performance Metric
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Benchmarking, Sales Training, Sales, Competitive Intelligence, Sales Enablement, Marketing Automation, Trend Analysis, Sales Strategy, Sales Management, Lead Generation, Customer Relationship Management (CRM) Software, Automation, Social Media Management, Digital Advertising, Global Marketing, Social Media, Business Process Automation, AI Personalization, Campaign Management, Compliance Management
Beginner · Course · 1 - 4 Weeks

Creo Incubator
Skills you'll gain: Go To Market Strategy, Growth Strategies, Entrepreneurial Finance, Ideation, Entrepreneurship, Market Analysis, User Experience, Fundraising, Lean Methodologies, Target Market, Cash Flow Forecasting, Creative Thinking, Business Valuation, Financial Analysis, Sales Strategy, Brand Strategy, Innovation, A/B Testing, Growth Mindedness, Critical Thinking and Problem Solving
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Surveys, Market Research, Customer Insights, Marketing, Marketing Analytics, User Research, Research Methodologies, Market Analysis, Google Analytics, Data Collection, Data-Driven Decision-Making
Beginner · Course · 1 - 4 Weeks

Universidad de Palermo
Skills you'll gain: Human Capital, Management Accounting, Human Resource Strategy, Human Resources Management and Planning, Cost Accounting, Marketing, Talent Management, Brand Management, Business Economics, Accounting, Brand Strategy, Strategic Marketing, Leadership Development, Budgeting, Cash Flows, Business Leadership, Value Propositions, Organizational Strategy, Market Dynamics, Economics
Beginner · Specialization · 3 - 6 Months

Alex Genadinik
Skills you'll gain: Sales Strategy, Price Negotiation, Customer Retention, Product Strategy, Upselling, Coaching, Case Studies, E-Commerce, Customer Relationship Building, Service Design
Mixed · Course · 1 - 3 Months

Creo Incubator
Skills you'll gain: Go To Market Strategy, Competitive Analysis, Market Analysis, User Experience, Product Development, Marketing Strategies, Target Market, Market Research, Business Strategy, Sales Strategy, Brand Strategy, A/B Testing, Key Performance Indicators (KPIs)
Intermediate · Course · 1 - 3 Months
Skills you'll gain: Incident Response, Computer Security Incident Management, Operational Risk, Case Studies, Security Management, Risk Management, Risk Mitigation, Intellectual Property, Crisis Management, Cybersecurity, Manufacturing Operations, Security Controls, Security Strategy, Cyber Security Strategy, Cyber Attacks, Cyber Engineering, Continuous Monitoring, Compliance Reporting, Governance, Design
Intermediate · Course · 1 - 4 Weeks