Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Adobe Express, Social Media Content, Social Media, Content Creation, Social Media Strategy, Social Media Marketing, Content Performance Analysis, Social Media Management, Social Media Campaigns, Adobe Firefly, Target Audience, Web Content, Marketing Materials, Drive Engagement, Target Market, Customer Engagement, Content Strategy, Ethical Standards And Conduct, Content Management, Branding
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Marketing Analytics, Dashboard, HubSpot CRM, Management Reporting, Marketing, Performance Reporting, Business Strategy, Leadership and Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Target Market, Marketing, Sales Strategy, Marketing Planning, Sales Process, Marketing Strategy and Techniques, Sales, Marketing Analytics, Brand Awareness, Business Metrics, Brand Management, Digital Marketing
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Pandas (Python Package), NumPy, Data Manipulation, Data Preprocessing, Package and Software Management, Data Analysis, Data Transformation, Data Integration, JSON, Object Oriented Programming (OOP), Data Wrangling, Data Science, Python Programming, Computer Programming, Programming Principles, Data Import/Export, Software Design, Mathematical Software, Computational Logic, Data Structures
Beginner · Specialization · 3 - 6 Months

Pontificia Universidad Católica del Perú
Skills you'll gain: Prompt Engineering, Generative AI Agents, Marketing Automation, Marketing Planning, Content Creation, Digital Content, Strategic Marketing, Digital Marketing, Customer Relationship Building, Web Content, Scalability, Video Production
Mixed · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Microsoft Power Platform, Excel Formulas, Process Flow Diagrams, Business Process Modeling, User Story, Business Requirements, Stakeholder Management, Data Modeling, Microsoft Excel, Requirements Analysis, Software Development Life Cycle, Requirements Elicitation, Quality Management, Diagram Design, Pivot Tables And Charts, Microsoft Visio, Power BI, Microsoft Power Automate/Flow, Business Analysis, Data Analysis
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Marketing Planning, Marketing Strategies, Strategic Marketing, Sales Process, Marketing, Marketing Analytics, Sales, Marketing Effectiveness, Value Propositions, Sales Strategy, Business Metrics, Brand Management, Digital Marketing, Key Performance Indicators (KPIs), Goal Setting
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Exploratory Data Analysis, Data Analysis, Data Import/Export, Data Manipulation, Data Transformation, Predictive Modeling, Data Cleansing, Data Preprocessing, Model Evaluation, Predictive Analytics, Pandas (Python Package), Regression Analysis, Feature Engineering, Statistical Analysis, Matplotlib, Scikit Learn (Machine Learning Library), Data Visualization, NumPy, Python Programming
Intermediate · Course · 1 - 3 Months

National Taiwan University
Skills you'll gain: Exploratory Data Analysis, Regression Analysis, R Programming, Statistical Analysis, Statistical Modeling, Business Analytics, Analytics, Data Analysis, Statistics, Statistical Methods, Feature Engineering, Statistical Inference, Data Transformation, Model Evaluation
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Data Modeling, Stakeholder Engagement, Database Design, Dashboard, Business Intelligence, Extract, Transform, Load, Tableau Software, Data Warehousing, Data Pipelines, Interactive Data Visualization, Business Reporting, Data-Driven Decision-Making, Data Visualization, Interviewing Skills, Applicant Tracking Systems, Business Process, AI Enablement, Business Analysis, Data Analysis, SQL
Build toward a degree
Advanced · Professional Certificate · 3 - 6 Months

Skills you'll gain: Canva (Software), Design, Digital Design, Design Elements And Principles, Product Design, Color Theory, Graphic Design, Intellectual Property, Product Promotion, E-Commerce, Digital Assets, Marketing, Marketing Collateral
Advanced · Guided Project · Less Than 2 Hours

Skills you'll gain: Google Sheets, Data Visualization, Spreadsheet Software, Data Presentation, Data Analysis, Data Visualization Software, Business Analytics, Productivity Software, Business Analysis, Data Manipulation, Descriptive Statistics, Analysis, Statistics, Excel Formulas, Data Cleansing, Mathematical Software
Beginner · Guided Project · Less Than 2 Hours