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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • G

    Google Cloud

    Building Resilient Streaming Analytics Systems on GCP IT

    Skills you'll gain: Dataflow, Real Time Data, Google Cloud Platform, Data Pipelines, Big Data, Data Storage Technologies, Data Processing, Advanced Analytics, Data Transformation, Scalability, Performance Tuning

    Intermediate · Course · 1 - 3 Months

  • M

    Meta

    Medir e otimizar campanhas de marketing de mídias sociais

    Skills you'll gain: Data Storytelling, Social Media Marketing, Marketing Analytics, Social Media Campaigns, Marketing Effectiveness, Data-Driven Decision-Making, Advertising Campaigns, Social Media, Social Media Strategy, Social Media Management, Marketing, Marketing Communications, A/B Testing, Facebook, Performance Reporting, Presentations, Advertising, Return On Investment, Communication, Key Performance Indicators (KPIs)

    5
    Rating, 5 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Posicionamiento: La base del éxito en la estrategia de marketing

    Skills you'll gain: Value Propositions, Strategic Marketing, Product Marketing, Marketing, Marketing Planning, Marketing Strategy and Techniques, Target Market, Brand Strategy, Market Analysis, Consumer Behaviour, Competitive Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    284 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Politics and Ethics of Data Analytics in the Public Sector

    Skills you'll gain: Data Ethics, Policy Analysis, Case Studies, Political Sciences, Data Analysis, Responsible AI, Public Policies, Analytics, Model Evaluation, Data Presentation, Data-Driven Decision-Making, Ethical Standards And Conduct, R Programming, Machine Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    18 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    How to use influencer marketing to grow instagram business

    Skills you'll gain: Instagram, Marketing Strategies, Content Creation, Marketing Strategy and Techniques, Marketing, Brand Marketing, Business Marketing, Social Media, Drive Engagement, Social Media Campaigns, Social Media Marketing, Influencing, Business

    2.3
    Rating, 2.3 out of 5 stars
    ·
    7 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    What Are the 4 A’s of Marketing - Jagdish Sheth

    Skills you'll gain: Marketing Effectiveness, Marketing Planning, Value Propositions, Marketing, Brand Awareness, Marketing Psychology, Product Planning, Marketing Strategies, Product Knowledge, Market Dynamics, Consumer Behaviour, Company, Product, and Service Knowledge, Customer experience strategy (CX)

    4.6
    Rating, 4.6 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Crea Diseños de Marketing en Redes Sociales con Canva

    Skills you'll gain: Canva (Software), Animations, Photo Editing, Marketing Design, Social Media Content, Graphic Design, Digital Design, Design Elements And Principles, Social Media Marketing, Content Creation, Social Media, Typography, Layout Design, Presentations, Marketing, Image Quality

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Brand and Product Management

    Skills you'll gain: Product Lifecycle Management, Brand Strategy, Brand Management, Customer experience strategy (CX), Branding, Brand Awareness, Product Management, Brand Loyalty, Product Strategy, Product Planning, New Product Development, Internal Communications, Design and Product, Employee Engagement, Growth Strategies, Customer Engagement, Portfolio Management, Competitive Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.7K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Smart Analytics, Machine Learning, and AI on GCP en Español

    Skills you'll gain: Google Cloud Platform, Model Deployment, Unstructured Data, Tensorflow, Applied Machine Learning, Big Data, Jupyter, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning, Natural Language Processing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    47 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SAS

    Using Data for Geographic Mapping and Forecasting in SAS Visual Analytics

    Skills you'll gain: SAS (Software), Forecasting, Data Visualization Software, Data Mapping, Time Series Analysis and Forecasting, Data-Driven Decision-Making, Predictive Analytics, Geospatial Mapping, Data Analysis, Geographic Information Systems, Data Manipulation, Data Transformation, Statistical Programming

    4.8
    Rating, 4.8 out of 5 stars
    ·
    223 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    The Good, Bad, and Ugly of Marketing - Jagdish Sheth

    Skills you'll gain: Marketing Effectiveness, Marketing, Strategic Marketing, Stakeholder Management, Stakeholder Communications, Marketing Strategies, Business Marketing, Stakeholder Engagement, Stakeholder Analysis, Internal Communications, Marketing Psychology, Corporate Sustainability, Value Propositions, Customer Insights, Consumer Behaviour, Business Ethics, Community Development, Customer Relationship Building

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    How Did We Get Here?The Development of Analytics in Football

    Skills you'll gain: Analytics, Performance Analysis, Descriptive Analytics, Business Analytics, Data-Driven Decision-Making, Data Analysis, Media and Communications, Analysis, Predictive Analytics, Performance Measurement, Data Collection, Small Data, Big Data, Spatial Analysis, Research, Performance Reporting, Learning Styles, Innovation, Leadership, Communication

    Beginner · Course · 1 - 4 Weeks

1…636465…436

In summary, here are 10 of our most popular marketing analytics courses

  • Building Resilient Streaming Analytics Systems on GCP IT: Google Cloud
  • Medir e otimizar campanhas de marketing de mídias sociais: Meta
  • Posicionamiento: La base del éxito en la estrategia de marketing: IE Business School
  • Politics and Ethics of Data Analytics in the Public Sector: University of Michigan
  • How to use influencer marketing to grow instagram business: Coursera
  • What Are the 4 A’s of Marketing - Jagdish Sheth: Kennesaw State University
  • Crea Diseños de Marketing en Redes Sociales con Canva: Coursera
  • Brand and Product Management: IE Business School
  • Smart Analytics, Machine Learning, and AI on GCP en Español: Google Cloud
  • Using Data for Geographic Mapping and Forecasting in SAS Visual Analytics: SAS

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Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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