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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


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    U

    University of Maryland, College Park

    Marketing in the Age of AI

    Skills you'll gain: Data-Driven Marketing, Online Advertising, LLM Application, Advertising, Branding, Natural Language Processing, Machine Learning Algorithms

    Intermediate · Course · 1 - 3 Months

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    K

    Kennesaw State University

    AI for Marketing: SWOT Analysis

    Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI, Case Studies, Responsible AI, Analysis, Business Strategy

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    J

    John Wiley & Sons

    Advanced Digital Marketing: Engaging Through Multimedia

    Skills you'll gain: Blogs, Search Engine Marketing, Media Relations, Content Creation, Online Advertising, Digital Content, Press Releases, Social Media Marketing, Digital Media Strategy, Content Marketing, Marketing Communications, Digital Advertising, Driving engagement, Digital Marketing, Multimedia, Social Media Content, Brand Management, Public Relations, Social Media, Web Analytics and SEO

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Implementación del Marketing Mix Proyecto Capstone

    Skills you'll gain: Integrated Marketing Communications, Marketing Management, Marketing Communications, Peer Review, Presentations, Product Strategy, Strategic Marketing, Marketing, Brand Management, Marketing Strategies, Marketing Planning, Product Planning, Promotional Strategies, Product Management, Marketing Channel, Brand Strategy, Go To Market Strategy, Product Marketing, Strategic Decision-Making, Case Studies

    4.9
    Rating, 4.9 out of 5 stars
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    28 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
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    C

    Coursera

    Analyze and Visualize Marketing Funnels

    Skills you'll gain: Conversion Funnel Analysis, Dashboard Creation, Dashboard, Data-Driven Decision-Making, Web Analytics, Google Analytics, Marketing Analytics, Performance Analysis, Business Intelligence, Looker (Software), Analytics, Grafana, Tableau Software, Gap Analysis, Interactive Data Visualization, Data Presentation, Data Synthesis, User Flows, User Research, Descriptive Analytics

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Visualize & Optimize Your Marketing Spend

    Skills you'll gain: Dashboard Creation, Marketing Analytics, Data-Driven Marketing, Performance Analysis, Financial Data, Business Reporting, Budget Management, Campaign Management, Analytics

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Prácticas efectivas de marketing usando Facebook Messenger

    Skills you'll gain: Facebook, Web Presence, Social Media Marketing, Social Media, Social Media Management, Customer Inquiries, Social Media Content, Customer Service, Customer experience improvement, Marketing Automation, Marketing, Marketing Communications, Content Development and Management, User Accounts, Administration, Business Administration

    4.9
    Rating, 4.9 out of 5 stars
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    10 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Arizona

    Marketing Communications: Intro to Consumer Behavior

    Skills you'll gain: Integrated Marketing Communications, Persona Development, Consumer Behaviour, Marketing Psychology, Customer Analysis, Marketing Strategies, Strategic Marketing, Marketing, Customer Insights, Brand Strategy, Target Market, Marketing Communications, Branding, Storytelling

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SkillsBooster Academy

    AI-powered Marketing with Microsoft Copilot

    Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Market Analysis, Microsoft Copilot, Marketing Planning, Marketing, Marketing Strategy and Techniques, Content Marketing, Data Ethics, Business Marketing, Marketing Communications, Generative AI, Strategic Thinking, AI Workflows, AI Personalization, Market Trend, Strategic Communication, Digital Marketing, Content Creation, Business Process

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Marketing estratégico: claves para competir con éxito

    Skills you'll gain: Strategic Marketing, Marketing Planning, Product Marketing, Market Share, Marketing, Marketing Strategy and Techniques, Product Strategy, Customer Retention, Value Propositions, Target Market, Brand Strategy, Marketing Communications, Promotional Strategies, Customer Analysis, Branding, Market Analysis, Marketing Channel, Product Development, Market Dynamics, Business Intelligence

    4.8
    Rating, 4.8 out of 5 stars
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    695 reviews

    Beginner · Course · 1 - 4 Weeks

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    C

    Coursera

    Salesforce Marketing Cloud Integration Essentials

    Skills you'll gain: Postman API Platform, Personalized Campaigns, API Testing, Marketing Automation, Content Management Systems, Application Programming Interface (API), Drupal, Restful API, Data Mapping, Workflow Management, Data Integration, Security Controls, Compliance Management, Data Security

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Advanced Marketing & Strategic Communication Mastery

    Skills you'll gain: A/B Testing, Behavioral Economics, Content Performance Analysis, Data-Driven Marketing, Marketing Communications, Strategic Communication, Web Analytics, Digital Analysis, Cross-Functional Collaboration, Marketing Analytics, Google Analytics, HubSpot CRM, Content Optimization, Cross-Functional Team Leadership, Campaign Management, Driving engagement, Data-Driven Decision-Making, Digital Marketing Tools, Storytelling, Copywriting

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular social media marketing courses

  • Marketing in the Age of AI: University of Maryland, College Park
  • AI for Marketing: SWOT Analysis: Kennesaw State University
  • Advanced Digital Marketing: Engaging Through Multimedia: John Wiley & Sons
  • Implementación del Marketing Mix Proyecto Capstone: IE Business School
  • Analyze and Visualize Marketing Funnels: Coursera
  • Visualize & Optimize Your Marketing Spend: Coursera
  • Prácticas efectivas de marketing usando Facebook Messenger: Coursera
  • Marketing Communications: Intro to Consumer Behavior: University of Arizona
  • AI-powered Marketing with Microsoft Copilot: SkillsBooster Academy
  • Marketing estratégico: claves para competir con éxito: IESE Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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