Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Princeton University
Skills you'll gain: World History, Culture, Social Sciences, Economics, Policy, and Social Studies, International Relations, Sociology, Social Impact, Conflict Management, Political Sciences, Psychology
Mixed · Course · 3 - 6 Months

Erasmus University Rotterdam
Skills you'll gain: Game Design, Persuasive Communication, Driving engagement, Case Studies, Culture, Augmented and Virtual Reality (AR/VR), Research, Simulations, Psychology, Program Evaluation, Emerging Technologies, Social Sciences
Mixed · Course · 1 - 3 Months

ESSEC Business School
Skills you'll gain: Case Studies, Digital Transformation, Advanced Analytics, Business Analytics, Analytics, Business Analysis, Data Analysis, Value Propositions, Consultative Approaches, Business Transformation
Mixed · Course · 1 - 4 Weeks

Arizona State University
Skills you'll gain: Digital pedagogy, Critical Thinking
Mixed · Course · 1 - 3 Months
Stanford University
Skills you'll gain: Game Theory, Bidding, Social Sciences, Resource Allocation, Political Sciences, Economics, Behavioral Economics, Mathematical Theory & Analysis, Probability & Statistics
Advanced · Course · 1 - 3 Months
University of Michigan
Skills you'll gain: Sustainable Development, Innovation, Environmental Science, Sustainability Standards, Environment, Socioeconomics, Social Impact, Social Justice, Climate Change Adaptation, Economic Development, Climate Change Mitigation, Public Policies, Case Studies
Build toward a degree
Beginner · Course · 1 - 3 Months
The University of Hong Kong
Skills you'll gain: Journalism, digital literacy, Media and Communications, Research, Investigation, Social Impact, Ethical Standards And Conduct
Beginner · Course · 1 - 3 Months

Northwestern University
Skills you'll gain: Real Time Data, Social Media Content, Social Media, Social Media Marketing, Big Data, Crisis Management, Analytics, Content Marketing, Social Media Strategy, Text Mining, Data-Driven Decision-Making, Competitive Analysis, Brand Strategy
Mixed · Course · 1 - 4 Weeks

Emory University
Skills you'll gain: Substance Abuse, Public Health, Conflict Management, International Relations, Cultural Diversity, Mental and Behavioral Health, Social Sciences, Economics, Policy, and Social Studies, Media and Communications, Child Welfare
Beginner · Course · 1 - 3 Months

University of Illinois Urbana-Champaign
Skills you'll gain: Education Software and Technology, Education and Training, Child Development, School Psychology, Pedagogy, Human Development, Higher Education, Learning Theory, Psychology, Social Sciences
Beginner · Course · 1 - 4 Weeks

Universiteit Leiden
Skills you'll gain: Political Sciences, International Relations, Sustainable Development, Socioeconomics, Economic Development, Governance, Policty Analysis, Research, and Development, Economics, Global Marketing, Cultural Diversity, Sociology, Analysis
Beginner · Course · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Market Analysis, Resource Allocation, Policy Analysis, Tax, Consumer Behaviour, Cost Benefit Analysis, Decision Making
Mixed · Course · 1 - 3 Months