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Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


More to explore:

Popular Consumer Behavior Courses and Certifications


  • Status: Preview
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    U

    University of Virginia

    تحليلات التسويق

    Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Marketing Strategies, Marketing, Customer Analysis, Data-Driven Decision-Making, Analytics, Performance Measurement, Strategic Marketing, Brand Management, Regression Analysis, Consumer Behaviour, Return On Investment, A/B Testing, Statistical Analysis

    Beginner · Course · 1 - 3 Months

  • I

    IE Business School

    Critical Perspectives on Management

    Skills you'll gain: Innovation, Business Management, Employee Performance Management, Performance Management, Leadership and Management, Industrial and Organizational Psychology, Business, Capital Budgeting, Governance, Case Studies, Organizational Effectiveness, Corporate Strategy, Business Leadership, Decision Making, Behavioral Economics, Ancient History, Organizational Structure, Business Strategy, Social Studies, Economics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    313 reviews

    Beginner · Course · 1 - 3 Months

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    E

    Eindhoven University of Technology

    MaaS: Adoption and Use

    Skills you'll gain: Case Studies, Service Design, Transportation Operations, Feasibility Studies, Sustainable Development, Data Collection, Customer Analysis, Surveys, Research Methodologies, Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    O

    O.P. Jindal Global University

    Introduction to Decision Science for Marketing

    Skills you'll gain: Marketing Analytics, Customer Analysis, Customer Retention, Predictive Analytics, Customer Insights, Data-Driven Decision-Making, Personalized Service, Marketing Strategies, Business Analytics, Customer Acquisition Management, Customer experience improvement, Loyalty Programs, Consumer Behaviour

    Beginner · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Cloud Native, Microservices, Containers, DevOps and Agile

    Skills you'll gain: Cloud-Native Computing, Docker (Software), Containerization, Microservices, Agile Methodology, DevOps, Kubernetes, CI/CD, Agile Project Management, Hybrid Cloud Computing, Scrum (Software Development), Restful API, Continuous Delivery, Cloud Applications, Continuous Integration, Postman API Platform, Test Driven Development (TDD), Cloud Computing Architecture, Software Development, Behavior-Driven Development

    4.6
    Rating, 4.6 out of 5 stars
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    20 reviews

    Beginner · Course · 1 - 3 Months

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    U

    University of Illinois Urbana-Champaign

    اللغة والمفاهيم التنظيمية

    Skills you'll gain: Product Lifecycle Management, Product Management, Business Strategy, Data Visualization Software, Business Analysis, Strategic Communication, Competitive Analysis, Organizational Strategy, Analytics, Accounting, Business Metrics, Corporate Strategy, Marketing, Innovation, Consumer Behaviour

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    Applied Statistics for Data Analytics

    Skills you'll gain: Probability & Statistics, Statistical Analysis, Statistics, Statistical Hypothesis Testing, Statistical Visualization, Descriptive Statistics, Data Analysis, Histogram, Probability Distribution, Correlation Analysis, Statistical Inference, Estimation, Simulation and Simulation Software, Sampling (Statistics), Large Language Modeling, Spreadsheet Software

    4.9
    Rating, 4.9 out of 5 stars
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    51 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    N

    Northwestern University

    The Business of Social

    Skills you'll gain: Social Media Marketing, Social Media Strategy, Social Media, Marketing Effectiveness, Marketing, Performance Measurement, Business Metrics, Customer Engagement, Business-To-Consumer, Key Performance Indicators (KPIs), Integrated Marketing Communications, Program Management, Marketing Budgets, Law, Regulation, and Compliance, A/B Testing, Information Privacy, Data Security

    4.7
    Rating, 4.7 out of 5 stars
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    821 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Marketing Science e Estratégia de Marketing

    Skills you'll gain: Strategic Marketing, Consumer Behaviour, Marketing Strategy and Techniques, Marketing Management, Marketing Analytics, Target Market, Customer Insights, Data-Driven Decision-Making, Value Propositions, Market Data

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    O

    O.P. Jindal Global University

    Machine Learning for Marketing

    Skills you'll gain: Marketing Analytics, Anomaly Detection, Digital Marketing, Web Analytics, Digital Advertising, Dimensionality Reduction, Unsupervised Learning, Customer Analysis, Search Engine Marketing, Supervised Learning, Online Advertising, Customer Retention, Text Mining, Predictive Analytics, Search Engine Optimization, Web Analytics and SEO, Google Ads, Customer Insights, Google Analytics, Data Ethics

    3.7
    Rating, 3.7 out of 5 stars
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    18 reviews

    Beginner · Specialization · 3 - 6 Months

  • T

    The State University of New York

    Strategic Self-Marketing and Personal Branding

    Skills you'll gain: Marketing Communications, Promotional Strategies, Branding, Presentations, Strategic Marketing, Marketing Strategies, Brand Management, Marketing, LinkedIn, Self-Awareness, Peer Review, Professional Networking, Public Relations, Constructive Feedback

    4.4
    Rating, 4.4 out of 5 stars
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    232 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Marketing e o Consumidor no Ambiente Digital

    Skills you'll gain: Marketing Strategies, Customer experience strategy (CX), Strategic Marketing, Marketing, Digital Marketing, Customer Analysis, Communication Planning, Marketing Management, Integrated Marketing Communications, Marketing Effectiveness, Consumer Behaviour, Customer Insights, Target Market, Marketing Analytics, Digital Transformation, Sales Strategy, Digital Advertising, Sales Process, Marketing Strategy and Techniques, Digital Communications

    4.9
    Rating, 4.9 out of 5 stars
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    10 reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular consumer behavior courses

  • تحليلات التسويق: University of Virginia
  • Critical Perspectives on Management: IE Business School
  • MaaS: Adoption and Use : Eindhoven University of Technology
  • Introduction to Decision Science for Marketing: O.P. Jindal Global University
  • Cloud Native, Microservices, Containers, DevOps and Agile: IBM
  • اللغة والمفاهيم التنظيمية: University of Illinois Urbana-Champaign
  • Applied Statistics for Data Analytics: DeepLearning.AI
  • The Business of Social: Northwestern University
  • Marketing Science e Estratégia de Marketing: Fundação Instituto de Administração
  • Machine Learning for Marketing: O.P. Jindal Global University

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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