• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Créez des infographies avec Piktochart

    Skills you'll gain: Infographics, Diagram Design, Data Visualization, Data Sharing, Graphical Tools, Graphic Design, Business Analytics

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Evaluate and Reproduce Data Findings Fast

    Skills you'll gain: Sample Size Determination, Data Strategy, Sampling (Statistics), Analytical Skills, Data-Driven Decision-Making, Data Analysis, Analytics, Jupyter, Data Science, Statistical Analysis, Data Collection, Data Mining, Data Management, MLOps (Machine Learning Operations), Maintainability, Research and Design, Version Control, Software Documentation

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Client HQ: Streamline Client Project Management with Notion

    Skills you'll gain: Timelines, Project Schedules, Database Design, Workflow Management, Milestones (Project Management), Project Management Software, Database Software, Databases, Relational Databases, Database Management, Client Services, Productivity Software, Project Management, Internal Communications, Account Management, Process Management, Collaborative Software, Project Documentation, Business Process, Communication Planning

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Adapt Communication Styles

    Skills you'll gain: Communication, Selling Techniques, Negotiation, Verbal Communication Skills, Sales Process, Communication Strategies, Business Communication, Sales Development, Business Correspondence, Sales, Business Writing, Trustworthiness, Customer Analysis, Non-Verbal Communication, Sales Support, Recognizing Others, Customer Engagement, Customer Insights, Adaptability

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    J

    Johns Hopkins University

    Datenanalyse verwalten

    Skills you'll gain: Statistical Modeling, Exploratory Data Analysis, Statistical Methods, Data Analysis, Data Presentation, Statistical Analysis, Statistical Reporting, Data Synthesis, Team Management, Analytical Skills, Data Management, Statistical Inference, Team Leadership, Data Collection, Model Evaluation, Communication, Communication Strategies

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Sage Publications

    Building Customer Relationships and Leading Sales Teams

    Skills you'll gain: Account Management, Sales Management, Account Strategy, Customer Relationship Management, Sales Strategy, Sales, Sales Process, Sales Training, Customer Relationship Management (CRM) Software, Customer Relationship Building, Customer Retention, Budgeting, Sales Presentation, Selling Techniques, Performance Measurement, Performance Metric, Forecasting, Client Services, Strategic Marketing, Business Communication

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Madecraft

    Data-Backed Decision Making

    Skills you'll gain: Data Literacy, Critical Thinking, Data Quality, Analytical Skills, Data Analysis, Data Pipelines, Statistical Analysis, Data Visualization, Business Intelligence, Machine Learning, Data Ethics, Correlation Analysis, Data Governance, Data Integrity, Organizational Strategy, Business Communication, Cross-Functional Collaboration, Professional Development, SQL, Change Management

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Matrix Your Discounts

    Skills you'll gain: B2B Sales, Enterprise Sales, Decision Making, Microsoft Excel, Sales, Strategic Decision-Making, Business Marketing, Decision Intelligence, User Feedback, Data-Driven Decision-Making, Competitive Analysis, Customer Insights, Matrix Management, Gross Profit, Strategic Thinking, Business Strategies, Continuous Improvement Process

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Align OKRs & Goals

    Skills you'll gain: Goal Setting, Strategic Planning, Strategic Leadership, Performance Review, Organizational Strategy, Program Implementation, Team Performance Management, Plan Execution, Performance Analysis, Performance Measurement, Key Performance Indicators (KPIs), Data-Driven Decision-Making, Performance Improvement, Continuous Improvement Process

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    UBITS

    Mejora la estructura financiera de tu empresa

    Skills you'll gain: Corporate Strategy, Strategic Decision-Making, Business Strategies, Corporate Finance, Working Capital, Financial Analysis, Financial Planning, Financial Management, Financial Modeling, Resource Management, Return On Investment, Project Finance, Feasibility Studies, Growth Strategies, Capital Markets, Market Opportunities

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Creo Incubator

    Corporate Entrepreneurship

    Skills you'll gain: Innovation, Organizational Development, Business Transformation, Organizational Change, Culture Transformation, Corporate Strategy, Resource Management, Organizational Leadership, Resource Allocation, Entrepreneurship, Resource Utilization, Organizational Strategy, Organizational Effectiveness, Strategic Thinking, Organizational Structure, New Business Development, Team Management, Sustainable Business, Sustainable Development, Team Building

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Mastering Angular Test-Driven Development

    Skills you'll gain: Angular, Test Tools, Test Driven Development (TDD), CI/CD, Continuous Integration, Continuous Deployment, Test Automation, Unit Testing, Test Script Development, Software Testing, Development Testing, Development Environment, TypeScript, Maintainability, Web Development, Web Applications, Full-Stack Web Development

    Beginner · Course · 1 - 3 Months

1…503504505…539

In summary, here are 10 of our most popular marketing strategy courses

  • Créez des infographies avec Piktochart: Coursera
  • Evaluate and Reproduce Data Findings Fast: Coursera
  • Client HQ: Streamline Client Project Management with Notion: Skillshare
  • Adapt Communication Styles: Coursera
  • Datenanalyse verwalten: Johns Hopkins University
  • Building Customer Relationships and Leading Sales Teams: Sage Publications
  • Data-Backed Decision Making: Madecraft
  • Matrix Your Discounts: Coursera
  • Align OKRs & Goals: Coursera
  • Mejora la estructura financiera de tu empresa: UBITS

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok