Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Infographics, Data Visualization, Target Audience, Data Storytelling, Design Elements And Principles, Technical Communication, Content Creation, Generative AI, Process Mapping, Communication, ChatGPT
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Statistics, Data Analysis, Statistical Analysis, Regression Analysis, Analytics, Statistical Methods, Probability, Data Science, Statistical Modeling, Data-Driven Decision-Making, Statistical Inference, Probability Distribution, Applied Machine Learning, Predictive Modeling, Model Evaluation
Intermediate · Course · 1 - 3 Months

IE Business School
Skills you'll gain: Product Lifecycle Management, Market Trend, Product Strategy, Product Management, Market Analysis, Competitive Analysis, New Product Development, Brand Management, Marketing Strategies, Growth Strategies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Google Ads, Advertising Campaigns, Pay Per Click Advertising, Marketing, Marketing Effectiveness, Search Engine Marketing, Online Advertising, Campaign Management, Digital Marketing, Marketing Strategies, Keyword Research, Product Marketing, Target Audience
Intermediate · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Global Marketing, Consumer Behaviour, Marketing Management, Marketing, Target Market, Cultural Sensitivity, Brand Management, Marketing Strategies, Innovation, Cultural Diversity, Demography
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data-Driven Decision-Making, Looker (Software), Big Data, Data Analysis, Google Cloud Platform, Analytics, Business Intelligence, Data Storage, Data Visualization Software, Dashboard, SQL, Data Warehousing
Beginner · Course · 1 - 3 Months

Skills you'll gain: R Programming, Predictive Analytics, Applied Machine Learning, Business Analytics, Data Science, Feature Engineering, Data Preprocessing, Machine Learning, Telemarketing, Model Deployment
Intermediate · Guided Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Marketing Strategies, Customer experience strategy (CX), Digital Transformation, Marketing Analytics, Marketing, Data-Driven Decision-Making, Predictive Analytics, Digital Marketing, Machine Learning, Innovation, Trend Analysis, Brand Management, Deep Learning, Artificial Intelligence, Artificial Neural Networks
Beginner · Course · 1 - 4 Weeks

University of North Texas
Skills you'll gain: Consumer Behaviour, Strategic Marketing, Marketing Strategies, Marketing, Marketing Management, Market Research, Customer Analysis, Market Analysis, Market Opportunities, Business Strategy, Business Marketing, Business, Target Market, Competitive Analysis
Beginner · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Social Media Marketing, Copywriting, Social Media, Social Media Strategy, Advertising, Professional Networking, Digital Advertising, AI Personalization, Content Creation, Drive Engagement
Mixed · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Marketing Analytics, Data-Driven Decision-Making, Marketing, Customer Analysis, Marketing Strategies, Data Analysis, Time Series Analysis and Forecasting, Product Knowledge, Data Visualization Software, Cross Selling, Product Promotion, Python Programming
Beginner · Course · 1 - 4 Weeks

IE Business School
Skills you'll gain: Product Lifecycle Management, Product Development, Content Marketing, Product Management, New Product Development, Product Marketing, Brand Strategy, Brand Management, Marketing Channel, Strategic Marketing, Marketing, Market Dynamics
Beginner · Course · 1 - 4 Weeks