• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    T

    The Expert Academy

    CRM, AI And Sales Technology For Virtual Selling

    Skills you'll gain: Prompt Engineering, Inside Sales, Growth Strategies, Prompt Engineering Tools, Customer Relationship Management (CRM) Software, Sales Enablement, Sales Development, Sales Strategy, Sales, Customer Relationship Management, Sales Pipelines, ChatGPT, Sales Process, Business Software, Business Technologies, Driving engagement, Closing (Sales), Technology Strategies, Virtual Networking, Artificial Intelligence

    Intermediate Ā· Course Ā· 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    P

    Pontificia Universidad Católica de Chile

    Fundamentos de valoración de empresas

    Skills you'll gain: Business Valuation, Corporate Finance, Financial Management, Strategic Decision-Making, Corporate Strategy, Business Strategy, Financial Analysis, Equities, Cash Flows

    Beginner Ā· Course Ā· 1 - 3 Months

  • Status: Preview
    Preview
    L

    Logical Operations

    Problem-Solving Skills

    Skills you'll gain: Problem Solving, Critical Thinking and Problem Solving, Business Solutions, Complex Problem Solving, Team Leadership, Teamwork, Team Building, Solution Selling, Team Management, Creative Problem-Solving, Brainstorming, Creative Thinking, Decision Making, Strategic Decision-Making, Business Ethics, Analysis, Resourcefulness, Analytical Skills, Conflict Management, Creativity

    Mixed Ā· Course Ā· 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Craft Persuasive Subjects

    Skills you'll gain: Email Marketing, Writing and Editing, Copywriting, Peer Review, Editing, Grammar, Proofreading, Target Audience, Writing, Personalized Campaigns

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Track Conversions in GA4

    Skills you'll gain: Google Analytics, Email Marketing, Data-Driven Marketing, Marketing Analytics, Web Analytics, Conversion Funnel Analysis, Marketing Effectiveness, Campaign Management, Performance Reporting, Return On Investment

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Capitals Coalition

    Valorar naturaleza y personas para fundamentar decisiones

    Skills you'll gain: Stakeholder Engagement, Business Risk Management, Enterprise Risk Management (ERM), Stakeholder Management, Corporate Sustainability, Risk Analysis, Stakeholder Analysis, Sustainable Business, Sustainable Development, Sustainable Systems, Natural Resource Management, Sustainability Reporting, Sustainability Standards, Environment and Resource Management, Environmental Resource Management, Cost Benefit Analysis, Human Capital, Project Scoping, Decision Making, Scope Management

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • P

    Packt

    CyberSec First Responder (CFR-310)

    Skills you'll gain: Cyber Threat Intelligence, Cybersecurity, Cyber Attacks, Computer Security Incident Management, Cyber Security Assessment, Incident Management, Threat Detection, Intrusion Detection and Prevention, Threat Management, Application Security, Exploitation techniques, Vulnerability Management, Network Security, Security Testing, Human Factors (Security), Anomaly Detection, Network Analysis, Data Persistence

    Intermediate Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Gestão Intercultural nas Organizações

    Skills you'll gain: Virtual Teams, Intercultural Competence, Cultural Responsiveness, Cultural Diversity, Culture, Cultural Sensitivity, Communication Strategies, Team Management, Decision Making, Communication, Team Building, Relationship Building, Business Ethics, Telecommuting, Rapport Building, Persuasive Communication

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Madecraft

    Data-Backed Decision Making

    Skills you'll gain: Data Literacy, Critical Thinking, Data Quality, Analytical Skills, Data Analysis, Data Pipelines, Statistical Analysis, Data Visualization, Business Intelligence, Machine Learning, Data Ethics, Correlation Analysis, Data Governance, Data Integrity, Organizational Strategy, Business Communication, Cross-Functional Collaboration, Professional Development, SQL, Change Management

    Beginner Ā· Course Ā· 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Matrix Your Discounts

    Skills you'll gain: B2B Sales, Enterprise Sales, Decision Making, Microsoft Excel, Sales, Strategic Decision-Making, Business Marketing, Decision Intelligence, User Feedback, Data-Driven Decision-Making, Competitive Analysis, Customer Insights, Matrix Management, Gross Profit, Strategic Thinking, Business Strategies, Continuous Improvement Process

    Intermediate Ā· Course Ā· 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    UBITS

    Crecimiento exponencial para lĆ­deres y empresas

    Skills you'll gain: Business Transformation, Growth Strategies, Organizational Development, Strategic Leadership, Strategic Thinking, Organizational Change, Organizational Leadership, Organizational Strategy, Leadership Development, Emerging Technologies, Culture Transformation, Digital Transformation, Action Oriented, Business Strategies, Leadership, Innovation

    Intermediate Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Analytics: Uncover Web Traffic Secrets

    Skills you'll gain: Web Analytics, Web Analytics and SEO, Marketing Analytics, Analytics, Technical Documentation, Data-Driven Marketing, Performance Analysis, Technical Communication, Performance Metric, Data Literacy, Data-Driven Decision-Making

    Beginner Ā· Course Ā· 1 - 4 Weeks

1…495496497…539

In summary, here are 10 of our most popular marketing strategy courses

  • CRM, AI And Sales Technology For Virtual Selling:Ā The Expert Academy
  • Fundamentos de valoración de empresas:Ā Pontificia Universidad Católica de Chile
  • Problem-Solving Skills:Ā Logical Operations
  • Craft Persuasive Subjects:Ā Coursera
  • Track Conversions in GA4:Ā Coursera
  • Valorar naturaleza y personas para fundamentar decisiones:Ā Capitals Coalition
  • CyberSec First Responder (CFR-310):Ā Packt
  • GestĆ£o Intercultural nas OrganizaƧƵes:Ā Fundação Instituto de Administração
  • Data-Backed Decision Making:Ā Madecraft
  • Matrix Your Discounts:Ā Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrackĀ® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
Ā© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok