• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    B

    Berklee

    Songwriting: Writing, Arranging, and Producing Music

    Skills you'll gain: File Management, Musical Composition, Music Theory, Music Performance, Music, Performing Arts, Storytelling, Instrumental Music, Writing and Editing, Media Production, Oral Expression, Automation, Editing, Writing, Creativity

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.1K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Statistics with Python

    Skills you'll gain: Statistical Hypothesis Testing, Sampling (Statistics), Statistical Modeling, Statistical Methods, Statistical Inference, Statistics, Bayesian Statistics, Data Visualization, Plot (Graphics), Data Literacy, Scientific Visualization, Matplotlib, Statistical Visualization, Statistical Software, Probability & Statistics, Model Evaluation, Data-Driven Decision-Making, Statistical Analysis, Jupyter, Python Programming

    4.6
    Rating, 4.6 out of 5 stars
    ·
    3.4K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Brand Positioning and Marketing Strategy

    Skills you'll gain: Promotional Strategies, Consumer Behaviour, Integrated Marketing Communications, Brand Marketing, Brand Strategy, Strategic Marketing, Branding, Marketing Communications, Marketing, Brand Management, Marketing Strategy and Techniques, Marketing Management, Marketing Psychology, Promotions and Campaigns, Target Market, Product Marketing, Customer Analysis, Brand Awareness, Product Promotion, Target Audience

    4.9
    Rating, 4.9 out of 5 stars
    ·
    10 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    A

    Adobe

    Branding Basics with Adobe Express

    Skills you'll gain: Logo Design, Adobe Express, Branding, Brand Strategy, Collaborative Software, Graphic Design, Visual Storytelling, Typography, Visual Design, Asset Management, Content Creation, Design Elements And Principles, Color Theory, Storytelling

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Y

    Yonsei University

    Intro to International Marketing

    Skills you'll gain: Global Marketing, Marketing, Brand Management, Branding, Marketing Management, Marketing Strategies, Innovation, Consumer Behaviour, Market Analysis, New Business Development, Market Opportunities, Product Development, Market Intelligence, Business Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Toronto

    The Arts and Science of Relationships: Understanding Human Needs

    Skills you'll gain: Relationship Building, Social Skills, Personal Development, Active Listening, Rapport Building, Interpersonal Communications, Communication, Empathy, Communication Strategies, Self-Awareness, Emotional Intelligence, Overcoming Obstacles, Needs Assessment, Assertiveness, Psychology

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.8K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Columbia University

    Introduction to Financial Engineering and Risk Management

    Skills you'll gain: Financial Market, Securities (Finance), Derivatives, Mathematical Modeling, Applied Mathematics, Capital Markets, Futures Exchange, Finance, Financial Modeling, Risk Modeling, Probability, Risk Management, Probability Distribution, Model Optimization

    4.7
    Rating, 4.7 out of 5 stars
    ·
    329 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Information​ ​Systems

    Skills you'll gain: Enterprise Resource Planning, Business Systems Analysis, Systems Analysis, Requirements Analysis, Cybersecurity, Business Requirements, Business Analysis, Business Systems, Cyber Attacks, Cloud Computing, Cyber Security Strategy, Cloud Services, IT Management, Change Management, Business Software, Organizational Change, Technology Strategies, Information Technology, Project Management, Critical Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    G

    Google Cloud

    Professional Cloud Architect Part 2: AI, Security, & Ops

    Skills you'll gain: Kubernetes, Infrastructure as Code (IaC), Application Performance Management, Terraform, Identity and Access Management, Generative AI Agents, Metadata Management, Google Cloud Platform, Data Sharing, Data Pipelines, Cloud-Native Computing, Cloud Development, Prompt Engineering, Serverless Computing, Generative AI, Cloud Security, Cloud Deployment, AI literacy, Dashboard Creation, MLOps (Machine Learning Operations)

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.9K reviews

    Advanced · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Money, Wealth, and Happiness

    Skills you'll gain: Budget Management, Loans, Investment Management, General Finance, General Lending, Financial Services, Expense Management, Empowerment, Consumer Behaviour, Case Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Troubleshooting and Debugging Techniques

    Skills you'll gain: Debugging, Technical Communication, Network Troubleshooting, Performance Tuning, Problem Management, Technical Documentation, System Monitoring, Capacity Management, Incident Management, Memory Management, Continuous Integration, Continuous Monitoring

    4.6
    Rating, 4.6 out of 5 stars
    ·
    3.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Foundations of Cybersecurity, Networking, and Cloud Systems

    Skills you'll gain: Cryptography, Network Monitoring, Network Security, Distributed Denial-Of-Service (DDoS) Attacks, Computer Systems, Data Storage Technologies, Cybersecurity, Threat Detection, Security Controls, General Networking, Cloud Computing, Microsoft Azure, Active Directory, Encryption, Firewall, Operating Systems, Authentications, Authorization (Computing), General Data Protection Regulation (GDPR), Business Software

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.6K reviews

    Intermediate · Specialization · 3 - 6 Months

1…495051…834

In summary, here are 10 of our most popular brand management courses

  • Songwriting: Writing, Arranging, and Producing Music: Berklee
  • Statistics with Python: University of Michigan
  • Brand Positioning and Marketing Strategy: EDUCBA
  • Branding Basics with Adobe Express: Adobe
  • Intro to International Marketing: Yonsei University
  • The Arts and Science of Relationships: Understanding Human Needs: University of Toronto
  • Introduction to Financial Engineering and Risk Management: Columbia University
  • Information​ ​Systems: University of Minnesota
  • Professional Cloud Architect Part 2: AI, Security, & Ops: Google Cloud
  • Money, Wealth, and Happiness: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok