Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Data Lakes, Google Cloud Platform, Data Management, Cloud Management, Cloud API, Data Analysis
Beginner · Project · Less Than 2 Hours

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Driving engagement, Marketing Analytics, Business Transformation, Performance Analysis, AI Personalization, Data-Driven Decision-Making, Digital Transformation, Market Dynamics, Artificial Intelligence, Revenue Management, Business Modeling, AI literacy, Target Audience, AI Enablement, Demography, Consumer Behaviour, Emerging Technologies, Augmented and Virtual Reality (AR/VR), Innovation, Commercialization
Beginner · Course · 1 - 4 Weeks
Skills you'll gain: Budget Management, Financial Data, Financial Forecasting, Management Reporting, Dashboard, Dashboard Creation, Budgeting, Predictive Modeling, Advanced Analytics, Forecasting, Power BI, Data Synthesis, Decision Intelligence, Generative AI, Tableau Software, Applied Machine Learning, Financial Modeling, Financial Analysis, Automation, Data Visualization
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Business Development, Case Studies, Strategic Partnership, B2B Sales, New Business Development, Sales Pipelines, Growth Strategies, Market Opportunities, Demand Generation, Direct Selling, Sales Management, Brand Awareness, Market Research
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Sales Process, Prospecting and Qualification, Sales Pipelines, Technical Sales, Rapport Building, Sales, Customer Relationship Building, Solution Sales Engineering, Sales Strategy, Selling Techniques, Sales Prospecting, Data Centers, Information Technology, Relationship Building, Customer Relationship Management, Telecommunications, Big Data, Communication, Digital Transformation, Artificial Intelligence and Machine Learning (AI/ML)
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Security Information and Event Management (SIEM), Threat Detection, Microsoft Azure, Anomaly Detection, Cyber Threat Intelligence, Cloud Deployment, Security Management, Role-Based Access Control (RBAC), Incident Response, Configuration Management, Data Integration
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Looker (Software), Database Development, Database Design, Data Modeling, SQL, Test Tools, Data Visualization Software, Data Analysis
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Graph Theory, Network Analysis, Network Model, Social Network Analysis, Graphing, NoSQL, Data Science, Query Languages, Visualization (Computer Graphics), Applied Machine Learning, Data Transformation, Big Data, Machine Learning Methods, Python Programming, Spatial Data Analysis, Deep Learning, Machine Learning, Machine Learning Algorithms
Intermediate · Course · 3 - 6 Months

Skills you'll gain: Responsible AI, AI Personalization, Data Ethics, Personally Identifiable Information, Information Privacy, Persona (User Experience), User Research, Multimodal Prompts, AI literacy, Persona Development, User Experience Design, Artificial Intelligence, Human Centered Design, Ethical Standards And Conduct, User Centered Design
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Responsible AI, ChatGPT, AI powered creativity, Prompt Engineering, AI literacy, Artificial Intelligence, Copywriting, Content Creation, Keyword Research, Ideation, Search Engine Optimization, Content Optimization, Content Performance Analysis, Content Strategy, Data Security
Beginner · Course · 1 - 4 Weeks

John Wiley & Sons
Skills you'll gain: Run Chart, Data Collection, Data Analysis, Quality Improvement, Continuous Quality Improvement (CQI), Healthcare Project Management, Statistical Analysis, Exploratory Data Analysis, Data Literacy, Statistical Methods, Data-Driven Decision-Making, Sampling (Statistics), Statistical Visualization, Graphing, Decision Making
Beginner · Course · 1 - 4 Weeks

John Wiley & Sons
Skills you'll gain: Excel Formulas, Microsoft Excel, Spreadsheet Software, Data Presentation, Data Visualization, Excel Macros, Financial Modeling, Data Analysis, Financial Data, Financial Analysis, Statistical Methods, Data Science, Scheduling, Data Security, Data Integrity, Data Manipulation, Data Management
Intermediate · Course · 1 - 3 Months