• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Program Management

    Skills you'll gain: Stakeholder Management, Program Management, Stakeholder Communications, Communication Planning, Scheduling, Team Management, Team Performance Management, Procurement, Solution Delivery, Cost Management, Project Management Institute (PMI) Methodology, Teamwork, Leadership and Management, Organizational Change, Agile Product Development, Kanban Principles, Project Portfolio Management, Strategic Leadership, Communication, Risk Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    185 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Dirección y Gestión de Negocios

    Skills you'll gain: Human Capital, Human Resource Strategy, Human Resources Management and Planning, Human Resources, IT Management, Branding, Customer Relationship Management, Brand Marketing, Marketing, Enterprise Resource Planning, Talent Management, Brand Management, Business Process Management, Business Process, Marketing Management, Business Economics, Customer Relationship Management (CRM) Software, Market Dynamics, Economics, Economic Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.3K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    B

    Berklee

    Music Production

    Skills you'll gain: Post-Production, Music, Musical Composition, Peer Review, Media Production, Music Performance, Instrumental Music, Automation, Editing, File Management, Collaborative Software, Digital Signal Processing, Writing, Timelines, Coordination, Data Import/Export, Computer Hardware, Electronic Media

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.1K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Big Data Modeling and Management Systems

    Skills you'll gain: Data Modeling, Data Infrastructure, Data Store, Data Architecture, Big Data, Data Management, Database Management Systems, Real Time Data, NoSQL, Database Design, Database Management, Database Software, Data Processing, Apache Hadoop, Query Languages, Relational Databases, Data Structures, Virtual Environment

    4.4
    Rating, 4.4 out of 5 stars
    ·
    3K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    AI for Content Creation

    Skills you'll gain: AI powered creativity, Visual Storytelling, Multimodal Prompts, Generative AI, AI literacy, AI Personalization, Creative Design, Ideation, Artificial Intelligence, Google Workspace

    4.6
    Rating, 4.6 out of 5 stars
    ·
    564 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Introduction to Scripting in Python

    Skills you'll gain: Data Visualization Software, File I/O, Data Visualization, Plot (Graphics), Statistical Visualization, Package and Software Management, Python Programming, Data Cleansing, Programming Principles, Data Processing, Data Persistence, Data Mapping, Data Manipulation, Code Reusability, Data Dictionary, Development Environment, Data Access, Computational Logic, Data Wrangling, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Illinois Urbana-Champaign

    Introduction to Sustainability

    Skills you'll gain: Environmental Policy, Sustainable Development, Environment, Water Resources, Environmental Issue, Demography, Energy and Utilities, Environmental Science, Environment and Resource Management, Sustainability Standards, Water Resource Management, Policy Analysis, Natural Resource Management, Social Sciences, Human Development, Climate Change Adaptation, Climate Change Mitigation, Economics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.7K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Project Management Capstone

    Skills you'll gain: Peer Review, Project Management, Project Management Life Cycle, Project Management Institute (PMI) Methodology, Milestones (Project Management), Agile Project Management, Project Coordination, Project Risk Management, Project Implementation, Project Portfolio Management, Project Closure, Project Controls, Project Scoping, Work Breakdown Structure, User Story, Backlogs, Sprint Planning, Scrum (Software Development), Risk Management, Leadership

    4.9
    Rating, 4.9 out of 5 stars
    ·
    122 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    The Science of Success: What Researchers Know that You Should Know

    Skills you'll gain: Relationship Building, Growth Mindedness, Action Oriented, Goal-Oriented, Personal Development, Self-Motivation, Positivity, Goal Setting, Conscientiousness, Resilience, Persistence, Overcoming Obstacles, Planning, Learning Strategies, Social Network Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.9K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Data Analysis with SQL, Excel & Power BI

    Skills you'll gain: Data Visualization, Data Storytelling, Power BI, Dashboard, Data Presentation, Transact-SQL, SQL, Microsoft SQL Servers, Excel Formulas, Microsoft Excel, Statistical Visualization, Data Cleansing, Transaction Processing, Prompt Engineering, Data Manipulation, Data Processing, Data Analysis, Dashboard Creation, Business Intelligence, Data Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.5K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    IBM UI/UX Designer

    Skills you'll gain: User Story, Information Architecture, UI/UX Research, User Research, Persona (User Experience), User Interface and User Experience (UI/UX) Design, Design Thinking, Agile Software Development, UI/UX Strategy, Scrum (Software Development), User Centered Design, Design Research, Responsive Web Design, User Interface (UI), Figma (Design Software), Wireframing, User Experience, Adobe XD, Responsible AI, Prototyping

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.9K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Financial Management

    Skills you'll gain: Financial Statement Analysis, Financial Statements, Return On Investment, Risk Management, Balance Sheet, Accounts Receivable, Accounts Payable and Receivable, Inventory Control, Business Risk Management, Credit Risk, Income Statement, Financial Acumen, Risk Mitigation, Operational Risk, Resource Allocation, Financial Analysis, Cash Flows, Strategic Decision-Making, Operational Efficiency, Stakeholder Communications

    4.8
    Rating, 4.8 out of 5 stars
    ·
    480 reviews

    Beginner · Specialization · 3 - 6 Months

1…484950…834

In summary, here are 10 of our most popular brand management courses

  • Microsoft Program Management: Microsoft
  • Dirección y Gestión de Negocios: Universidad de Palermo
  • Music Production: Berklee
  • Big Data Modeling and Management Systems: University of California San Diego
  • AI for Content Creation: Google
  • Introduction to Scripting in Python: Rice University
  • Introduction to Sustainability: University of Illinois Urbana-Champaign
  • Project Management Capstone: IBM
  • The Science of Success: What Researchers Know that You Should Know: University of Michigan
  • Microsoft Data Analysis with SQL, Excel & Power BI: Microsoft

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok