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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • U

    Universidad de Palermo

    Maestría en Dirección de Empresas (MBA)

    Skills you'll gain: Performance Measurement, Business Modeling, Human Resource Strategy, Selling Techniques, Business Intelligence, Portfolio Management, Business Analytics, Digital Transformation, Management Accounting, Corporate Sustainability, Entrepreneurial Finance, Digital Advertising, Equities, Branding, IT Management, Teamwork, Consumer Behaviour, Promotional Strategies, Agile Product Development, Responsible AI

    Earn a degree

    Degree · 1 - 4 Years

  • P

    Pontificia Universidad Católica de Chile

    Diplomado en Decisiones Estratégicas y Analítica de Datos

    Skills you'll gain: Database Design, Descriptive Analytics, Business Analytics, Data Ethics, SQL, NoSQL, Query Languages, Data Mining, Relational Databases, Big Data, Analytics, R Programming, Data Management, Statistical Reporting, Data-Driven Decision-Making, Supervised Learning, Ggplot2, Predictive Analytics, Data Analysis, Analytical Skills

    Credit offered

    Mastertrack · 6 - 12 Months

  • U

    University of Colorado Boulder

    Data Science Graduate Certificate

    Skills you'll gain: Model Evaluation, Data Mining, Supervised Learning, Unsupervised Learning, Service Level, Dimensionality Reduction, Deep Learning, Statistical Modeling, Probability, Applied Machine Learning, Anomaly Detection, Machine Learning Algorithms, Statistical Inference, Statistical Hypothesis Testing, Data Warehousing, Recurrent Neural Networks (RNNs), Regression Analysis, Performance Testing, Bash (Scripting Language), Data Science

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • Status: New
    New
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    Preview
    B

    Birla Institute of Technology & Science, Pilani

    Natural Language Processing

    Skills you'll gain: Natural Language Processing, Large Language Modeling, Embeddings, Text Mining, Data Preprocessing, Semantic Web, Artificial Neural Networks, ChatGPT, Artificial Intelligence and Machine Learning (AI/ML), Generative AI, Deep Learning, Probability & Statistics

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Manage Confluence Users

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Industrial Internet of Things Graduate Certificate

    Skills you'll gain: Machine Learning Algorithms, Real-Time Operating Systems, Big Data, User Research, User Experience Design, Product Development, User Experience, Power Electronics, User Interface and User Experience (UI/UX) Design, Usability, Verification And Validation, Data Preprocessing, Analytics, Control Systems, Embedded Software, Internet Of Things, Machine Controls, Engineering, Scientific, and Technical Instruments, Human Computer Interaction, Embedded Systems

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • Status: Free Trial
    Free Trial
    M

    Meta

    Data-Driven Community Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    A

    Amazon Web Services

    Amazon Connect: Introduction to the Administrative Interface

    Skills you'll gain: Dashboard, Report Writing, Business Reporting, Management Reporting, Performance Reporting, Ad Hoc Reporting, Real Time Data, Call Center Experience, Administration, Workforce Management

    Beginner · Course · 1 - 4 Weeks

  • G

    Georgetown University

    Bachelor of Arts in Liberal Studies

    Skills you'll gain: Data Storytelling, Vulnerability Assessments, Operations Management, Business Strategy, Competitive Intelligence, Design Thinking, Survey Creation, Cyber Threat Intelligence, Social Justice, Descriptive Statistics, Environment, Business Ethics, Capital Budgeting, Market Opportunities, Storytelling, Marketing Planning, International Relations, Artificial Intelligence, Policy Development, Political Sciences

    Earn a degree

    Degree · 1 - 4 Years

  • G

    Google Cloud

    데이터 분석가를 위한 BigQuery

    Skills you'll gain: Looker (Software), Data Cleansing, Data Manipulation, Data Transformation, SQL, Big Data, Data Warehousing, Data Analysis, Query Languages, Data Integrity, Data Visualization Software, Data Import/Export, Google Sheets, Data Pipelines, Google Cloud Platform

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Use AI During Calls

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Boost Productivity with Gemini in BigQuery - 繁體中文

    Skills you'll gain: Google Gemini, Exploratory Data Analysis, Data Pipelines, AI Workflows, Big Data, Google Cloud Platform, Data Transformation, Data Visualization Software, SQL, Natural Language Processing

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Maestría en Dirección de Empresas (MBA): Universidad de Palermo
  • Diplomado en Decisiones Estratégicas y Analítica de Datos: Pontificia Universidad Católica de Chile
  • Data Science Graduate Certificate: University of Colorado Boulder
  • Natural Language Processing: Birla Institute of Technology & Science, Pilani
  • Manage Confluence Users: Coursera
  • Industrial Internet of Things Graduate Certificate: University of Colorado Boulder
  • Data-Driven Community Management: Meta
  • Amazon Connect: Introduction to the Administrative Interface: Amazon Web Services
  • Bachelor of Arts in Liberal Studies: Georgetown University
  • 데이터 분석가를 위한 BigQuery: Google Cloud

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