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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Coursera

    Tackle Client Objections

    Intermediate · Course · 1 - 4 Weeks

  • G

    Georgetown University

    Bachelor of Arts in Liberal Studies

    Skills you'll gain: Data Storytelling, Vulnerability Assessments, Operations Management, Business Strategy, Competitive Intelligence, Design Thinking, Survey Creation, Cyber Threat Intelligence, Social Justice, Descriptive Statistics, Environment, Business Ethics, Capital Budgeting, Market Opportunities, Storytelling, Marketing Planning, International Relations, Artificial Intelligence, Policy Development, Political Sciences

    Earn a degree

    Degree · 1 - 4 Years

  • A

    Amazon Web Services

    Amazon Connect: Introduction to the Administrative Interface

    Skills you'll gain: Dashboard, Report Writing, Business Reporting, Management Reporting, Performance Reporting, Ad Hoc Reporting, Real Time Data, Call Center Experience, Administration, Workforce Management

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    데이터 분석가를 위한 BigQuery

    Skills you'll gain: Looker (Software), Data Cleansing, Data Manipulation, Data Transformation, SQL, Big Data, Data Warehousing, Data Analysis, Query Languages, Data Integrity, Data Visualization Software, Data Import/Export, Google Sheets, Data Pipelines, Google Cloud Platform

    Intermediate · Course · 1 - 3 Months

  • O

    O.P. Jindal Global University

    M.A. in International Relations, Security, and Strategy

    Skills you'll gain: Surveys, Intelligence Collection and Analysis, Survey Creation, Risk Mitigation, Quantitative Research, Qualitative Research, Environmental Laws, Sampling (Statistics), Political Sciences, Economic Development, Diplomacy, International Relations, Climate Change Adaptation, Immigration Law, Governance, Public Safety and National Security, Ancient History, Sustainable Development, Social Sciences, Security Strategy

    Earn a degree

    Degree · 1 - 4 Years

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Sell Outcomes Not Features

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Navigate Sales Funnel

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Leeds

    Master of Science in Data Science (Statistics)

    Skills you'll gain: Data Ethics, Social Network Analysis, Data Presentation, Statistical Machine Learning, Statistical Hypothesis Testing, Classification And Regression Tree (CART), Data Storytelling, Exploratory Data Analysis, Bayesian Statistics, Dimensionality Reduction, Data Analysis, Data Visualization, Statistical Visualization, Supervised Learning, Network Analysis, Unsupervised Learning, Data Preprocessing, Web Scraping, Statistical Modeling, Python Programming

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of North Texas

    Bachelor of Science in General Business

    Skills you'll gain: Operations Management, Mediation, Model Evaluation, Leadership Studies, Compensation and Benefits, Organizational Change, Event Management, Grammar, Sales Process, Data Visualization, Marketing Planning, Design Thinking, Public Policies, Probability & Statistics, Global Marketing, Cultural Diversity, Digital Media Strategy, Music History, Social Justice, Nutrition and Diet

    Earn a degree

    Degree · 1 - 4 Years

  • P

    Pontificia Universidad Católica de Chile

    Certificado en Introducción a la Ciencia de Datos

    Skills you'll gain: Unsupervised Learning, Plot (Graphics), Data Visualization, Exploratory Data Analysis, Supervised Learning, Data Cleansing, Model Evaluation, Descriptive Analytics, Dimensionality Reduction, Data Science, Visualization (Computer Graphics), Scientific Visualization, Data Analysis, Database Management, Machine Learning Algorithms, Data Integration, Data Visualization Software, Statistical Machine Learning, Data-Driven Decision-Making, Statistical Visualization

    Credit offered

    Mastertrack · 6 - 12 Months

  • G

    Google Cloud

    Menggunakan BigQuery Machine Learning untuk Inferensi

    Skills you'll gain: Big Data, Applied Machine Learning, Google Cloud Platform, Data Analysis, Machine Learning

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidad de los Andes

    Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®

    Skills you'll gain: Social Network Analysis, Network Analysis, Predictive Modeling, Financial Data, Marketing Analytics, Financial Modeling, Data Preprocessing, Advertising, New Product Development, Time Series Analysis and Forecasting, Machine Learning, Strategic Decision-Making, Blockchain, Operations Research, Model Deployment, Natural Language Processing, Mathematical Modeling, Random Forest Algorithm, Network Model, Systems Analysis

    Credit offered

    Mastertrack · 6 - 12 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Tackle Client Objections: Coursera
  • Bachelor of Arts in Liberal Studies: Georgetown University
  • Amazon Connect: Introduction to the Administrative Interface: Amazon Web Services
  • 데이터 분석가를 위한 BigQuery: Google Cloud
  • M.A. in International Relations, Security, and Strategy: O.P. Jindal Global University
  • Sell Outcomes Not Features: Coursera
  • Navigate Sales Funnel : Coursera
  • Master of Science in Data Science (Statistics): University of Leeds
  • Bachelor of Science in General Business: University of North Texas
  • Certificado en Introducción a la Ciencia de Datos: Pontificia Universidad Católica de Chile

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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