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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • G

    Google Cloud

    Utiliser BigQuery Machine Learning pour l'inférence

    Skills you'll gain: Big Data, Data Analysis, Google Cloud Platform, Applied Machine Learning, Statistical Inference, Machine Learning Methods, SQL, Model Deployment

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Menggunakan BigQuery Machine Learning untuk Inferensi

    Skills you'll gain: Big Data, Applied Machine Learning, Google Cloud Platform, Data Analysis, Machine Learning

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Sell Outcomes Not Features

    Intermediate · Course · 1 - 4 Weeks

  • M

    Meta

    Data-Driven Community Management

    Beginner · Course

  • U

    University of London

    Bachelor of Science in Business Administration

    Skills you'll gain: Process Design, Global Marketing, Consumer Behaviour, Statistical Analysis, Organizational Change, Process Mapping, Statistical Methods, Integrated Marketing Communications, Advertising, Innovation, Mergers & Acquisitions, Training and Development, Virtual Teams, Databases, Cost Accounting, International Finance, Research, Team Management, Economic Development, Cultural Diversity

    Earn a degree

    Degree · 1 - 4 Years

  • Status: New
    New
    Status: Preview
    Preview
    B

    Birla Institute of Technology & Science, Pilani

    Natural Language Processing

    Skills you'll gain: Natural Language Processing, Large Language Modeling, Embeddings, Text Mining, Data Preprocessing, Semantic Web, Artificial Neural Networks, ChatGPT, Artificial Intelligence and Machine Learning (AI/ML), Generative AI, Deep Learning, Probability & Statistics

    Intermediate · Course · 1 - 3 Months

  • P

    Pontificia Universidad Católica de Chile

    Certificado en Introducción a la Ciencia de Datos

    Skills you'll gain: Model Evaluation, Supervised Learning, Predictive Analytics, Data Cleansing, Data Visualization, Exploratory Data Analysis, Unsupervised Learning, Dimensionality Reduction, Predictive Modeling, Data Science, Descriptive Analytics, Data Analysis, Pandas (Python Package), Matplotlib, Visualization (Computer Graphics), Data-Driven Decision-Making, Time Series Analysis and Forecasting, Scientific Visualization, Machine Learning Algorithms, Data Visualization Software

    Credit offered

    Mastertrack · 6 - 12 Months

  • O

    O.P. Jindal Global University

    M.A. in International Relations, Security, and Strategy

    Skills you'll gain: Surveys, Intelligence Collection and Analysis, Survey Creation, Risk Mitigation, Quantitative Research, Qualitative Research, Environmental Laws, Sampling (Statistics), Political Sciences, Economic Development, Diplomacy, International Relations, Climate Change Adaptation, Immigration Law, Governance, Public Safety and National Security, Ancient History, Sustainable Development, Social Sciences, Security Strategy

    Earn a degree

    Degree · 1 - 4 Years

  • H

    HEC Paris

    Leading Innovation With Creativity University Certificate

    Skills you'll gain: Design Thinking, Active Listening, Organizational Structure, Creativity, Creative Thinking, Innovation, Talent Management, Self-Awareness, Entrepreneurship, Consumer Behaviour, Organizational Effectiveness, Creative Problem-Solving, User Research, Leadership, Ideation, Service Design, Organizational Strategy, Emotional Intelligence, Systems Thinking, Empathy

    University Certificate · 6 - 12 Months

  • A

    Amazon Web Services

    Amazon Connect: Introduction to the Administrative Interface

    Skills you'll gain: Dashboard, Report Writing, Business Reporting, Management Reporting, Performance Reporting, Ad Hoc Reporting, Real Time Data, Call Center Experience, Administration, Workforce Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Manage Confluence Users

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Data Science Graduate Certificate

    Skills you'll gain: Model Evaluation, Data Mining, Supervised Learning, Unsupervised Learning, Service Level, Dimensionality Reduction, Deep Learning, Statistical Modeling, Probability, Applied Machine Learning, Anomaly Detection, Machine Learning Algorithms, Statistical Inference, Statistical Hypothesis Testing, Data Warehousing, Recurrent Neural Networks (RNNs), Regression Analysis, Performance Testing, Bash (Scripting Language), Data Science

    Credit offered

    Graduate Certificate · 6 - 12 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Utiliser BigQuery Machine Learning pour l'inférence: Google Cloud
  • Menggunakan BigQuery Machine Learning untuk Inferensi: Google Cloud
  • Sell Outcomes Not Features: Coursera
  • Data-Driven Community Management: Meta
  • Bachelor of Science in Business Administration: University of London
  • Natural Language Processing: Birla Institute of Technology & Science, Pilani
  • Certificado en Introducción a la Ciencia de Datos: Pontificia Universidad Católica de Chile
  • M.A. in International Relations, Security, and Strategy: O.P. Jindal Global University
  • Leading Innovation With Creativity University Certificate: HEC Paris
  • Amazon Connect: Introduction to the Administrative Interface: Amazon Web Services

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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