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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    P

    Packt

    Statistics & Mathematics for Data Science & Data Analytics

    Skills you'll gain: Statistics, Data Analysis, Statistical Analysis, Regression Analysis, Analytics, Statistical Methods, Probability, Data Science, Statistical Modeling, Data-Driven Decision-Making, Statistical Inference, Probability Distribution, Applied Machine Learning, Predictive Modeling, Model Evaluation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Transformação Digital: Marketing na Era dos Dados

    Skills you'll gain: Marketing Automation, Digital Transformation, Marketing Strategies, Marketing Analytics, Marketing, Innovation, Digital Marketing, Data-Driven Decision-Making, Business Transformation, Brand Management, Customer experience strategy (CX), Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Pittsburgh

    Probability Theory and Regression for Predictive Analytics

    Skills you'll gain: Probability Distribution, Data Science, Probability & Statistics, Predictive Analytics, Probability, Statistical Modeling, Data Analysis, Regression Analysis, Logistic Regression, Statistical Analysis, Statistical Methods, Statistical Machine Learning, Bayesian Statistics, Statistical Inference, Feature Engineering, Applied Mathematics, Python Programming, Machine Learning, Algorithms

    Build toward a degree

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad de Palermo

    Finanzas y Operaciones de Marketing y Ventas

    Skills you'll gain: Sales Management, Marketing Effectiveness, Marketing Budgets, Marketing Analytics, Business Metrics, Business Operations, Marketing, Business Marketing, Sales, B2B Sales, Sales Strategy, Business, Performance Measurement, Digital Marketing, Return On Investment, Customer Relationship Building, Business Management, Financial Forecasting, Promotional Strategies, Cross-Functional Collaboration

    4.8
    Rating, 4.8 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Data Analytics with Skills.AI: Create Data Visualizations

    Skills you'll gain: Infographics, Data Presentation, Interactive Data Visualization, Data Visualization, Generative AI, AI Enablement, Data Storytelling, Analytics, Artificial Intelligence, Data Visualization Software, Data Analysis, Business Reporting, Real Time Data, Data Science

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    Universidad Austral

    Proyecto Final - Programa Especializado en Marketing Digital

    Skills you'll gain: Google Ads, Digital Marketing, Marketing Strategies, Media Buying, Performance Analysis, Paid media, Marketing, Digital Advertising, Advertising Campaigns, Social Media Strategy, Social Media, Relationship Management, Content Strategy

    4.9
    Rating, 4.9 out of 5 stars
    ·
    68 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Predictive Analytics Model for Term Deposit Investment

    Skills you'll gain: Classification And Regression Tree (CART), Model Evaluation, Predictive Analytics, Predictive Modeling, Decision Tree Learning, Data Preprocessing, Data-Driven Decision-Making, Marketing Analytics, Feature Engineering, Classification Algorithms, Financial Forecasting, Performance Tuning

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnKartS

    AI Marketing: Grow Your Brand with AI Tools

    Skills you'll gain: Email Marketing, AI Personalization, Marketing Automation, Marketing Analytics, Search Engine Optimization, Marketing Strategies, Social Media Marketing, Blogs, Content Creation, Web Analytics and SEO, Customer experience improvement, Web Content, Social Media, Customer Engagement, Generative AI, Automation

    Mixed · Course · 1 - 4 Weeks

  • A

    Alfaisal University | KLD

    بناء خطة التسويق |Building a Marketing Plan ‎

    Skills you'll gain: Marketing Planning, Strategic Marketing, Business Planning, Marketing Strategies, Marketing Effectiveness, Marketing Management, Business Marketing, Market Analysis, Performance Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Marketing e o Consumidor no Ambiente Digital

    Skills you'll gain: Marketing Strategies, Customer experience strategy (CX), Strategic Marketing, Marketing, Digital Marketing, Customer Analysis, Communication Planning, Marketing Management, Integrated Marketing Communications, Marketing Effectiveness, Consumer Behaviour, Customer Insights, Target Market, Marketing Analytics, Digital Transformation, Sales Strategy, Digital Advertising, Sales Process, Marketing Strategy and Techniques, Digital Communications

    4.9
    Rating, 4.9 out of 5 stars
    ·
    10 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Marketing Channel Strategy & B2B2C Routes to Market

    Skills you'll gain: Marketing Channel, Strategic Marketing, Business Marketing, Direct Selling, Customer experience strategy (CX), Go To Market Strategy, Target Market, Customer Analysis, Market Research, Marketing Strategies, Value Propositions, Market Opportunities, Case Studies, Customer Demand Planning, E-Commerce, Compensation Management, Strategic Partnership, Consumer Behaviour, B2B Sales, Business Relationship Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    68 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Prácticas efectivas de marketing usando Facebook Messenger

    Skills you'll gain: Facebook, Social Media Marketing, Social Media, Social Media Content, Customer Service, Customer experience improvement, Marketing, Business Marketing, ChatGPT, Customer Communications Management, User Accounts

    4.9
    Rating, 4.9 out of 5 stars
    ·
    10 reviews

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Statistics & Mathematics for Data Science & Data Analytics: Packt
  • Transformação Digital: Marketing na Era dos Dados: Fundação Instituto de Administração
  • Probability Theory and Regression for Predictive Analytics: University of Pittsburgh
  • Finanzas y Operaciones de Marketing y Ventas: Universidad de Palermo
  • Data Analytics with Skills.AI: Create Data Visualizations: Coursera
  • Proyecto Final - Programa Especializado en Marketing Digital: Universidad Austral
  • Predictive Analytics Model for Term Deposit Investment: EDUCBA
  • AI Marketing: Grow Your Brand with AI Tools: LearnKartS
  • بناء خطة التسويق |Building a Marketing Plan ‎: Alfaisal University | KLD
  • Marketing e o Consumidor no Ambiente Digital: Fundação Instituto de Administração

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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