• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • S

    Sage Publications

    Strategic Management

    Skills you'll gain: Strategic Decision-Making, Strategic Thinking, Organizational Strategy, Strategic Leadership, Business Strategy, Corporate Strategy, Customer Analysis, Business Strategies, Competitive Analysis, Market Analysis, Business Leadership, Business Transformation, Strategic Planning, Business, Leadership and Management, Stakeholder Management, Organizational Development, Organizational Leadership, Strategic Marketing, Strategic Partnership

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • T

    The Expert Academy

    Sales Skills: Build Trust And Influence Buyers

    Skills you'll gain: Selling Techniques, Consultative Selling, Sales, Sales Strategy, B2B Sales, Negotiation, General Sales Practices, Sales Process, Solution Selling, Influencing, Persuasive Communication, Sales Prospecting, Marketing Psychology, Prospecting and Qualification, Consumer Behaviour, Lead Generation, Rapport Building, Customer Relationship Building, Social Media Campaigns, Trustworthiness

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • F

    Fred Hutchinson Cancer Center

    Avoiding AI Harm

    Skills you'll gain: Responsible AI, ChatGPT, Data Ethics, Generative AI, AI literacy, Social Justice, Artificial Intelligence, Ethical Standards And Conduct, Model Evaluation, Social Impact, Informed Consent, Verification And Validation, Case Studies, Mitigation, Algorithms, Data Science

    4.9 stars, 12 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.9 (12) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • T

    Technical University of Munich (TUM)

    Lean Production Fundamentals

    Skills you'll gain: Process Mapping, Lean Manufacturing, Process Analysis, Production Process, Process Design, Lean Methodologies, Process Management, Process Flow Diagrams, Process Optimization, Production Management, Workflow Management, Production Planning, Process Improvement, Manufacturing Operations, Resource Utilization, Capacity Management, Waste Minimization

    4.9 stars, 10 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.9 (10) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • E

    EDUCBA

    Personality Development and Communication Skills

    Skills you'll gain: Stress Management, Self-Awareness, Interpersonal Communications, Social Skills, Communication, Personal Attributes, Self-Motivation, Verbal Communication Skills, Communication Strategies, Trustworthiness, Personal Development, Persuasive Communication, Initiative and Leadership, Honesty, Leadership, Motivational Skills, Empathy, Cognitive flexibility, Composure, Public Speaking

    5 stars, 7 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 5 (7) · Mixed · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Michigan

    Achieving Health Equity in Healthcare

    Skills you'll gain: Health Disparities, Health Equity, Community Health, Social Determinants Of Health, Health Systems, Public Health, Health Policy, Diversity Equity and Inclusion Initiatives, Social Justice, Health Care Procedure and Regulation, Diversity Programs, Continuous Quality Improvement (CQI), Policy Analysis, Data Collection

    4.8 stars, 10 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.8 (10) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Créer des Newsletters professionnelles avec Canva

    Skills you'll gain: Newsletters, Canva (Software), Marketing Materials, Email Marketing, Content Creation, Promotional Materials, Event Marketing, Business Writing, Graphic Design, Marketing Design, Target Audience, Marketing Communications

    Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • S

    Skillshare

    Unreal Engine for Beginners

    Skills you'll gain: Unreal Engine, Cinematography, Animation and Game Design, Photo/Video Production and Technology, Virtual Environment, Video Production, 3D Assets, Game Design, Storytelling, Post-Production, Visual Storytelling, Video Editing, Animations, Media Production, Image Quality, Real Time Data, Model Optimization

    Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Industrial Relations: Fostering Workplace Climate

    Skills you'll gain: Employee Engagement, Drive Engagement, Conflict Management, Employee Relations, Labor Relations, Management Training And Development, Staff Management, Team Leadership, Team Performance Management, Labor Law, Human Resources, Team Collaboration, Communication, Labor Compliance, Communication Strategies, Active Listening, Constructive Feedback

    4.8 stars, 35 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (35) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    UBITS

    Líder: utiliza la tecnología a tu favor

    Skills you'll gain: Team Leadership, Team Building, Organizational Leadership, Relationship Building, Team Management, Leadership, Collaborative Software, Drive Engagement, Technology Strategies, Internal Communications, Social Media, Curiosity, Communication, Employee Engagement, digital literacy, Communication Strategies

    5 stars, 6 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 5 (6) · Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    TikTok Monetization: Collaborate with Brands

    Skills you'll gain: TikTok, Product Promotion, Content Strategy, Social Media Content, Direct Selling, Strategic Partnership, Revenue Management, Driving engagement, Market Opportunities, Brand Marketing, Live Streaming

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Create Customizable Proposals in Qwilr

    Skills you'll gain: Content Performance Analysis, Proposal Writing, Proposal Development, Marketing Collateral, Marketing Materials, Security Controls, Finance, Project Management

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
1…449450451…605

In summary, here are 10 of our most popular social media marketing courses

  • Strategic Management: Sage Publications
  • Sales Skills: Build Trust And Influence Buyers: The Expert Academy
  • Avoiding AI Harm: Fred Hutchinson Cancer Center
  • Lean Production Fundamentals: Technical University of Munich (TUM)
  • Personality Development and Communication Skills: EDUCBA
  • Achieving Health Equity in Healthcare: University of Michigan
  • Créer des Newsletters professionnelles avec Canva: Coursera
  • Unreal Engine for Beginners: Skillshare
  • Industrial Relations: Fostering Workplace Climate: Coursera
  • Líder: utiliza la tecnología a tu favor: UBITS

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok