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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • U

    Universidades Anáhuac

    Gestión de talento y liderazgo con Empatía

    Skills you'll gain: People Analytics, Talent Management, Human Capital, Human Resources Management and Planning, Human Resource Strategy, Organizational Development, Strategic Leadership, People Development, Organizational Strategy, Culture Transformation, Organizational Leadership, People Management, Organizational Change, Leadership, Corporate Sustainability, Empathy, Employee Engagement

    5 stars, 7 reviews, Beginner, Course, 1 - 3 Months

    ★ 5 (7) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Coursera

    Strategic Growth & Engagement

    Skills you'll gain: Prospecting and Qualification, Customer Retention, Marketing Automation, Sales Process, Lead Generation, B2B Sales, Sales Development, Conversion Funnel Analysis, Marketing Strategies, Customer Acquisition Management, Marketing Effectiveness, Driving engagement, Email Marketing, Customer Engagement, Growth Strategies, Strategic Marketing, Business Marketing, Business-To-Consumer, HubSpot CRM, E-Commerce

    Beginner · Course · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • E

    EDUCBA

    Master Advanced Google Ads Optimization Strategies

    Skills you'll gain: Google Ads, Pay Per Click Advertising, Keyword Research, Online Advertising, Target Audience, Digital Advertising, Paid media, Conversion Funnel Analysis, Performance marketing, Campaign Planning, Campaign Management, Advertising Campaigns, Budget Management, Data-Driven Marketing, Forecasting, Bidding, Automation

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    Universidades Anáhuac

    Análisis de datos empresariales con R

    Skills you'll gain: R (Software), Business Analytics, R Programming, Plot (Graphics), Statistical Programming, Statistical Analysis, Correlation Analysis, Data Analysis, Graphing, Analysis, Analytics, Data Analysis Software, Exploratory Data Analysis, Case Studies, Statistical Visualization, Unsupervised Learning, Advanced Analytics, Data Literacy, Statistical Methods, Statistical Software

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Explore SAP Data Foundation using Looker Dashboards

    Skills you'll gain: Looker (Software), Order Fulfillment, Customer Analysis, Business Analytics, Data-Driven Decision-Making, Data Literacy, Business Intelligence, Business Intelligence Software, Order Processing, Customer Insights, Google Cloud Platform, Order Management, Dashboard, Business Analysis, Data Analysis, Sales Management, Sales, Enterprise Resource Planning

    Beginner · Project · Less Than 2 Hours

  • C

    Coursera

    Manage Customer Journeys in HubSpot

    Skills you'll gain: Customer Relationship Management (CRM) Software, Customer Relationship Management, Customer Data Management, Customer Retention, Record Keeping, MarTech, Data Entry, Journey Mapping, Data Maintenance

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • J

    Johns Hopkins University

    Data Science Decisions in Time: Using Data Effectively

    Skills you'll gain: Reinforcement Learning, Data-Driven Decision-Making, Markov Model, Data Analysis, Time Series Analysis and Forecasting, Bayesian Statistics, Decision Making, Statistical Methods, Anomaly Detection, Probability Distribution, Statistical Analysis, Sampling (Statistics), Model Optimization, Clinical Trials

    Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Tidymodels in R: Building tidy machine learning models

    Skills you'll gain: Tidyverse (R Package), Model Evaluation, Data Visualization, Clinical Data Management, Statistical Visualization, Data Preprocessing, Data Visualization Software, Model Deployment, Exploratory Data Analysis, Data Manipulation, Data Wrangling, Model Training, Predictive Modeling, Model Optimization, R Programming, Data Processing, R (Software), Ggplot2, Predictive Analytics, Machine Learning

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Analyze Activation to Boost Retention

    Skills you'll gain: Marketing Budgets, Correlation Analysis, Customer Analysis, Marketing Analytics, Customer Retention, Customer Insights, Statistical Methods, Advanced Analytics, Marketing Effectiveness, Statistical Hypothesis Testing, Predictive Analytics, Product Strategy, Statistical Modeling, Analytics, Customer Engagement, Statistical Analysis, Data-Driven Decision-Making, Customer Acquisition Management, Predictive Modeling, Marketing Channel

    Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Erstelle ein digitales Moodboard in Canva

    Skills you'll gain: Canva (Software), Visual Storytelling, Color Theory, Digital Design, Color Matching, Graphic and Visual Design, Graphic Design, Creative Design, Collaborative Software, Marketing, Advertising

    Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    إنشاء لوحة تحكم للبورصة باستخدام أوراق جوجل

    Skills you'll gain: Google Sheets, Data Visualization, Dashboard Creation, Excel Formulas, Spreadsheet Software, Data Presentation, Dashboard, Real Time Data, Market Data, Data Visualization Software, Data Analysis, General Finance, Performance Reporting

    4.5 stars, 11 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 4.5 (11) · Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • R

    Real Madrid Graduate School Universidad Europea

    Estrategias y enfoques en los medios deportivos

    Skills you'll gain: Storytelling, Social Media, Social Media Marketing, Social Media Strategy, Media Relations, Content Strategy, Content Creation, Paid media, Advertising, Brand Management, Strategic Partnership, Strategic Communication, Video Production, Target Audience, Revenue Management, Negotiation, Target Market, Community Development, Crisis Management, Planning

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
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