• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • K

    Knowledge Accelerators

    Microsoft 365 Foundations: OneDrive, SharePoint & Files

    Skills you'll gain: File Management, Collaborative Software, Microsoft Teams, Document Management, Microsoft Office, Organizational Skills, Productivity Software, Document Control, File Systems, Workflow Management, Intranet, Data Sharing, Identity and Access Management, Internal Communications, Role-Based Access Control (RBAC), Business, Business Communication

    Beginner · Course · Less Than 2 Hours

    Category: New
    New
    Status: Free trial
    Free trial
  • B

    Board Infinity

    BFSI Career Roadmap: Roles, Skills, and Industry Trends

    Skills you'll gain: Financial Services, Banking, Compensation Analysis, Compensation Management, Investment Banking, Commercial Banking, Private Equity, Retail Banking, Financial Modeling, FinTech, Financial Statement Analysis, Emerging Technologies, Trend Analysis, Corporate Finance, Digital Transformation, Market Trend, Credit Risk, Risk Management

    Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • S

    SAS

    Managing Machine Learning Models

    Skills you'll gain: Model Deployment, MLOps (Machine Learning Operations), Model Training, Model Evaluation, Machine Learning Software, Process Modeling, Workflow Management, Predictive Modeling, Governance Risk Management and Compliance, SAS (Software), Text Mining, R Programming, Performance Analysis, Unstructured Data, Scheduling

    Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    Universidades Anáhuac

    Introducción a la Robótica e Industria 4.0

    Skills you'll gain: Robotics, Internet Of Things, Robotic Process Automation, Automation, Emerging Technologies, Petroleum Industry, Data Ethics, Manufacturing and Production, Healthcare 5.0, Oil and Gas, Artificial Intelligence, Big Data, Data Capture, Control Systems, Cybersecurity, Electronic Components

    4.5 stars, 12 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.5 (12) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • B

    Banco Interamericano de Desarrollo

    Gestiona un proyecto de datos en tu organización​

    Skills you'll gain: Data Strategy, Data Management, Agile Project Management, Agile Methodology, Data Infrastructure, Information Management, Data Governance, Project Risk Management, Data Literacy, Project Management, Risk Management, Data-Driven Decision-Making, Project Management Life Cycle, Resource Management, Project Coordination, Project Design, Risk Analysis, Project Implementation, AI Enablement, Data Analysis

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • L

    LearnKartS

    SQL for Beginners: Fundamentals & Database Setup

    Skills you'll gain: Database Design, Database Systems, MySQL Workbench, Database Software, Database Theory, Database Management Systems, Databases, SQL, Database Management, Relational Databases, Database Development, Database Architecture and Administration, MySQL, Data Modeling, PostgreSQL, Data Mapping, Query Languages, Data Manipulation, Transact-SQL, Data Analysis

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • M

    Microsoft

    Employee Development & Well-Being

    Skills you'll gain: Employee Coaching, Empathy & Emotional Intelligence, Recognizing Others, Smart Goals, Emotional Intelligence, Employee Engagement, Employee Surveys, Employee Performance Management, Human Resources Management and Planning, Constructive Feedback, Team Collaboration, Goal Setting, People Development, Empathy, Coaching, Business Communication, Data Analysis, Prompt Engineering, Microsoft Copilot, Generative AI

    Intermediate · Course · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    تتبع إجراءات زبائن الموقع باستخدام فيسبوك بيكسل

    Skills you'll gain: Facebook, Web Analytics, Social Media Marketing, Customer Insights, Social Media Analytics, Customer Analysis, Web Presence, User Accounts, Social Media

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • B

    Banco Interamericano de Desarrollo

    Données pour l'efficacité des politiques publiques

    Skills you'll gain: Data Visualization, Data Literacy, Data Ethics, Data Presentation, Policy Development, Policy Analysis, Public Policies, Data-Driven Decision-Making, Economics, Policy, and Social Studies, Data Analysis, Data Collection, Data Management, Data Sharing, Program Evaluation, Analytics, Quantitative Research, Data Quality, Research, Research Methodologies

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • E

    EDUCBA

    Business Communication & Branding Strategies

    Skills you'll gain: Brand Strategy, Brand Management, Marketing Communications, Brand Marketing, Communication Planning, Branding, Consumer Behaviour, Brand Awareness, Strategic Communication, Marketing and Public Relations, Media and Communications, Promotional Strategies, Communication Strategies, Business Communication, Communication, Marketing Psychology, Global Marketing, Cultural Diversity, Digital Communications, Drive Engagement

    Mixed · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Visualize and Analyze Survey Data with Power BI

    Skills you'll gain: Dashboard Creation, Power BI, Data Visualization Software, Interactive Data Visualization, Data Presentation, Data Storytelling, Business Intelligence, Data Import/Export, Data Sharing, Data Modeling, Data Transformation, Descriptive Analytics

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • E

    EDUCBA

    Python Case Study - Sentiment Analysis

    Skills you'll gain: Model Evaluation, Model Training, Classification Algorithms, Machine Learning Algorithms, Data Preprocessing, Natural Language Processing, Machine Learning Methods, Text Mining, Data Manipulation, Data Cleansing, Computer Programming Tools, Python Programming, Development Environment, Software Development Tools

    4.8 stars, 18 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (18) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
1…442443444…551

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok