• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    U
    S

    Multiple educators

    Transformative Leadership in the Circular Economy

    Skills you'll gain: Sustainable Business, Sustainable Development, Corporate Sustainability, Sustainability Standards, Environmental Social And Corporate Governance (ESG), Systems Thinking, Brand Marketing, Change Management, Strategic Leadership, Waste Minimization, Regulatory Compliance, Professional Development, Environment and Resource Management, Packaging and Labeling, Business Leadership, Engineering Management, Key Performance Indicators (KPIs), Market Opportunities, Digital Marketing, Emerging Technologies

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    16 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Build a user login system for a Django website

    Skills you'll gain: Django (Web Framework), GitHub, Version Control, Git (Version Control System), User Experience Design, Secure Coding, User Interface (UI), Web Development, Application Security, Application Frameworks, Development Environment, Authentications, Web Applications, User Accounts, Authorization (Computing)

    4.6
    Rating, 4.6 out of 5 stars
    ·
    11 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    AI in Workforce Management

    Skills you'll gain: AI Enablement, AI Product Strategy, Workforce Management, Human Resources Management and Planning, Human Resource Strategy, Workforce Planning, Responsible AI, Resource Management, Performance Improvement, Employee Performance Management, Strategic Decision-Making, Operational Efficiency, Data-Driven Decision-Making, Process Optimization, Strategic Planning, Business Ethics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    18 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Fundamentals of Diversity

    Skills you'll gain: Diversity Awareness, Diversity Training, Disabilities, Diversity and Inclusion, Cultural Diversity, Intercultural Competence, People Management, Culture, Gerontology, Workplace inclusivity, Demography

    4.5
    Rating, 4.5 out of 5 stars
    ·
    33 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Alberta

    Workplace Psychological Health and Safety

    Skills you'll gain: Conflict Management, Diversity Equity and Inclusion Initiatives, Team Leadership, Workplace inclusivity, Stress Management, Organizational Leadership, Diversity and Inclusion, Mental Health, People Management, Rapport Building, Leadership, Leadership and Management, Occupational Safety And Health, Personal Development, Employee Performance Management, Emotional Intelligence, Employee Engagement, Empathy, Resilience, Communication

    4.9
    Rating, 4.9 out of 5 stars
    ·
    36 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Michigan

    Réussir une négociation : Stratégies et compétences clés

    Skills you'll gain: Negotiation, Contract Negotiation, Conflict Management, Communication, Arbitration, Interpersonal Communications, Mediation, Decision Making, Planning, Cultural Sensitivity

    4.6
    Rating, 4.6 out of 5 stars
    ·
    21 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    Starweaver

    Understanding Corporate Communications

    Skills you'll gain: Corporate Communications, Internal Communications, Strategic Communication, Crisis Management, Business Communication, Business Ethics, Stakeholder Communications, Public Relations, Cross-Functional Collaboration, Media Relations, Communication Strategies, Employee Engagement, Social Media

    4.5
    Rating, 4.5 out of 5 stars
    ·
    31 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Cybersecurity for Data Science

    Skills you'll gain: Data Security, Cybersecurity, Data Ethics, Authentications, Data Encryption Standard, Computer Security Awareness Training, Cryptography, Information Assurance, Cyber Security Policies, Cyber Threat Intelligence, Authorization (Computing), Security Controls, Information Privacy, Encryption, Security Awareness, Human Factors (Security), Risk Analysis, Problem Solving, Communication

    Build toward a degree

    3.5
    Rating, 3.5 out of 5 stars
    ·
    28 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Liderança Fora da Caixa

    Skills you'll gain: Complex Problem Solving, Innovation, Team Leadership, Team Management, Strategic Leadership, Conflict Management, Leadership, Leadership Development, Business Leadership, Organizational Leadership, Team Motivation, People Management, Business Transformation, Virtual Teams, Critical Thinking, Professional Development, Leadership and Management, Telecommuting, Strategic Decision-Making, Team Performance Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    120 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Land, Agriculture, and Alternative Investing

    Skills you'll gain: Wealth Management, Estate Planning, Portfolio Management, Real Estate, Investments, Financial Industry Regulatory Authorities, Commercial Real Estate, Regulatory Compliance, Asset Management, Tax Planning, Finance, Risk Management, Return On Investment, Financial Analysis, Business Strategies, Strategic Planning, Business, Data Management, Financial Statements, Failure Analysis

    4
    Rating, 4 out of 5 stars
    ·
    10 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Foundations of NIST Cybersecurity Frameworks

    Skills you'll gain: NIST 800-53, Risk Analysis, Business Risk Management, Security Management, Continuous Monitoring, Security Controls, System Monitoring, Risk Management, Cybersecurity, Cyber Risk, Cyber Security Policies, Enterprise Security, Threat Detection, Auditing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    26 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SAP

    Requirements Gathering and Documentation

    Skills you'll gain: User Story, Requirements Elicitation, Requirements Management, Business Requirements, Requirements Analysis, Verification And Validation, Functional Specification, User Acceptance Testing (UAT), Stakeholder Communications, Process Mapping, Interviewing Skills, Active Listening

    4.6
    Rating, 4.6 out of 5 stars
    ·
    22 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to brand management

brand management: aligning business, brand and behaviour
brand management: strategies for a strong brand
luxury brand management
strategic brand management
next-gen brand management
hospitality luxury brand management
introduction to strategic brand management
brand and product management
1…440441442…834

In summary, here are 10 of our most popular brand management courses

  • Transformative Leadership in the Circular Economy: University of Colorado Boulder
  • Build a user login system for a Django website: Coursera
  • AI in Workforce Management: Coursera
  • Fundamentals of Diversity: IE Business School
  • Workplace Psychological Health and Safety: University of Alberta
  • Réussir une négociation : Stratégies et compétences clés: University of Michigan
  • Understanding Corporate Communications: Starweaver
  • Cybersecurity for Data Science: University of Colorado Boulder
  • Liderança Fora da Caixa: Fundação Instituto de Administração
  • Land, Agriculture, and Alternative Investing: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok