Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

Skills you'll gain: Brand Management, Brand Strategy, Brand Awareness, Branding, Brand Marketing, Brand Loyalty, Marketing Analytics, Marketing Management, Data-Driven Decision-Making, Business Analytics, Sustainable Business, Governance, Stakeholder Engagement, Storytelling, Growth Strategies, Innovation, Customer Engagement, Communication
Beginner · Course · 1 - 4 Weeks

The State University of New York
Skills you'll gain: digital literacy, Brainstorming, Planning, Data Ethics, Information Management, Research, Critical Thinking, Investigation, Literacy, Ethical Standards And Conduct
Beginner · Course · 1 - 3 Months

Skills you'll gain: Target Market, Sales Strategy, Marketing Planning, Marketing, Sales Process, Sales, Marketing Strategy and Techniques, Marketing Analytics, Digital Marketing, Brand Management, Market Opportunities, Market Research, Business Metrics, Customer Analysis
Mixed · Course · 1 - 4 Weeks

University of Alberta
Skills you'll gain: Reinforcement Learning, Sampling (Statistics), Machine Learning Algorithms, Simulations, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning, Algorithms, Probability Distribution
Intermediate · Course · 1 - 3 Months

Universidad de Palermo
Skills you'll gain: Negotiation, Game Theory, Social Skills, Decision Making, Conflict Management, Relationship Building, Strategic Decision-Making, Interpersonal Communications, Verbal Communication Skills, Leadership, Communication, Emotional Intelligence, Team Leadership, Team Management, Organizational Leadership, Leadership Development, Industrial and Organizational Psychology, Leadership and Management, Coordination, Behavioral Economics
Beginner · Specialization · 3 - 6 Months

Northwestern University
Skills you'll gain: Blogs, Social Media Marketing, Marketing Strategies, Social Media Strategy, Social Media, Content Marketing, Marketing Effectiveness, Strategic Marketing, Digital Media Strategy, Target Market, Drive Engagement, Customer Engagement, Content Creation, Multimedia, Writing
Mixed · Course · 1 - 4 Weeks

The University of Tokyo
Skills you'll gain: Photography, Art History, Aesthetics, Cultural Diversity, Storytelling
Beginner · Course · 1 - 4 Weeks

Yale University
Skills you'll gain: Investment Banking, Financial Market, Risk Management, Financial Regulation, Securities (Finance), Finance, Governance, Portfolio Management, Capital Markets, Banking, Behavioral Economics, Corporate Finance, Underwriting, Non-Profit Accounting, Insurance
Beginner · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Production Process, Process Control, Manufacturing Processes, Chemistry, Biochemistry, Consumer Behaviour, Laboratory Testing, Analytical Chemistry, Analytical Testing
Intermediate · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Self-Awareness, Empowerment, Emotional Intelligence, Social Skills, Social Justice, Behavior Management, Empathy, School Psychology, Working With Children, Cultural Diversity, Mindfulness
Advanced · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Real-Time Operating Systems, Internet Of Things, Wireless Networks, General Networking, Cybersecurity, IBM Cloud, Cloud Platforms, Cryptography, Automation, Emerging Technologies, Software-Defined Networking, Market Analysis
Build toward a degree
Intermediate · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Investments, Portfolio Management, Finance, Return On Investment, Behavioral Economics, Equities, Financial Market, Asset Management, Portfolio Risk, Performance Analysis, Income Tax, Decision Making, Benchmarking
Build toward a degree
Intermediate · Course · 1 - 3 Months