Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of Colorado Boulder
Skills you'll gain: Bayesian Statistics, Statistical Inference, Statistical Modeling, Predictive Analytics, Predictive Modeling, Statistical Methods, Data Ethics, Data Science, Probability, Regression Analysis, Probability Distribution
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Collaborative Software, Data Sharing
Beginner · Guided Project · Less Than 2 Hours
Kennesaw State University
Skills you'll gain: Global Marketing, Regulatory Compliance, Innovation, Corporate Sustainability, Compliance Management, Strategic Marketing, Marketing Strategies, Marketing, Market Dynamics, Branding, Market Analysis, Brand Management, Market Opportunities, Economic Development
Beginner · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Agile Methodology, User Centered Design, Education Software and Technology, Entrepreneurship, Emerging Technologies, Market Research, Solution Design, Innovation, Legal Risk, Market Analysis, Entrepreneurial Finance, Law, Regulation, and Compliance, Market Opportunities, Intellectual Property, Business Modeling, Scalability, Fundraising and Crowdsourcing, Growth Strategies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Presentations, Data Visualization, Corporate Communications, Data Storytelling, Sales Presentation, Data Sharing, Storytelling, Business Communication, Marketing Communications
Beginner · Guided Project · Less Than 2 Hours

Board Infinity
Skills you'll gain: Dashboard Creation, Predictive Analytics, Dashboard, Brand Awareness, Data Ethics, Responsible AI, Brand Strategy, Advanced Analytics, Market Intelligence, Branding, Persona Development, Brand Management, Digital Brand Strategy, Trend Analysis, Market Data, Data-Driven Marketing, Predictive Modeling, Competitive Intelligence, Analytics, Forecasting
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Negotiation, Value Propositions, Communication Strategies, Communication, Strategic Communication, Compensation Strategy, Proposal Development, Compensation Management, Professionalism, Overcoming Objections, Compensation and Benefits, Marketing Psychology, Job Evaluation, Influencing, Overcoming Obstacles, Professional Networking, Benchmarking, Personal Development
★ 5 (16) · Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Media and Communications, Communication Strategies, Strategic Communication, Media Strategy, Electronic Media, Marketing and Public Relations, Communication, Economics, Policy, and Social Studies, Culture, Social Media, Digital Communications
Mixed · Course · 1 - 4 Weeks

John Wiley & Sons
Skills you'll gain: Data Ethics, Artificial Intelligence, Responsible AI, AI literacy, Artificial Intelligence and Machine Learning (AI/ML), Generative AI, Algorithms, Deep Learning, Machine Learning, Data Collection, Hardware Architecture, Data Integrity, Adaptability, Data Quality, Ethical Standards And Conduct, Data Analysis
Beginner · Course · 1 - 3 Months

Skills you'll gain: Financial Statement Analysis, Financial Statements, Portfolio Management, Income Statement, Financial Analysis, Financial Modeling, Wealth Management, Investment Management, Investments, Equities, Microsoft Excel, Financial Data, Research Reports, Business Valuation, Financial Forecasting, Financial Market, Cash Flows, Market Analysis
★ 5 (12) · Mixed · Course · 1 - 4 Weeks

Macquarie University
Skills you'll gain: Responsible AI, AI Security, Security Testing, Threat Modeling, Data Ethics, Cybersecurity, Penetration Testing, Cyber Governance, Cyber Attacks, Regulatory Compliance, Secure Coding, Information Privacy, Data Governance, Artificial Intelligence and Machine Learning (AI/ML), Governance, Artificial Intelligence, Machine Learning Methods
★ 5 (6) · Intermediate · Course · 1 - 3 Months

Skills you'll gain: AWS SageMaker, Model Evaluation, Applied Machine Learning, Model Training, Predictive Modeling, Machine Learning Software, Machine Learning, Machine Learning Methods, Machine Learning Algorithms, Amazon Web Services, Model Optimization, Regression Analysis, Data Analysis
Beginner · Guided Project · Less Than 2 Hours