Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Association of International Certified Professional Accountants
Skills you'll gain: Data Literacy, Data-Driven Decision-Making, Analytics, Financial Data, Business Analytics, Data Strategy, Data Analysis, Business Intelligence, Project Implementation, Project Scoping, Data Management, Unstructured Data
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Customer Analysis, AI Personalization, Customer Insights, Marketing Analytics, Generative AI, Target Audience, Marketing, Marketing Strategies, Marketing Effectiveness, Social Media Campaigns, Prompt Engineering, Content Creation, Data-Driven Decision-Making, Analysis, Scalability
Intermediate · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Contract Review, Intellectual Property, Marketing, Brand Awareness, Contract Negotiation, Social Media Content, Branding, Brand Management, Brand Marketing, Legal Strategy, Business Marketing, Marketing Strategies, Digital Assets, Market Opportunities, Case Studies
Beginner · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Persona Development, Performance Metric, Smart Goals, Key Performance Indicators (KPIs), Social Media Strategy, Target Audience, Social Media, Active Listening, B2B Sales, Marketing Strategies, Marketing, Content Strategy, Content Creation, Calendar Management
Beginner · Course · 1 - 3 Months

IE Business School
Skills you'll gain: Market Research, Business Research, Customer Insights, Data-Driven Decision-Making, Quantitative Research, Market Analysis, Business Intelligence, Competitive Intelligence, Market Opportunities, Marketing, Data Collection
Beginner · Course · 1 - 4 Weeks

Northeastern University
Skills you'll gain: Time Series Analysis and Forecasting, Correlation Analysis, Probability & Statistics, Text Mining, Statistical Analysis, Probability Distribution, Data Analysis, Network Analysis, Exploratory Data Analysis, Feature Engineering, Data Structures, Unstructured Data, Data Cleansing, Data Preprocessing, Natural Language Processing
Beginner · Course · 1 - 3 Months

Northeastern University
Skills you'll gain: Exploratory Data Analysis, Data Wrangling, Data Structures, Time Series Analysis and Forecasting, Pandas (Python Package), Unsupervised Learning, Data Analysis, Machine Learning Algorithms, Computational Thinking, Data Preprocessing, Data Cleansing, Data Visualization, Python Programming, Algorithms
Beginner · Course · 1 - 3 Months

The State University of New York
Skills you'll gain: Facility Management, Event Management, Legal Risk, Contract Management, Calendar Management, Performance Analysis, Hospitality and Food Services, Facility Operations, Event Planning, Business Analytics, Analytics, Data Management, Data-Driven Decision-Making, Scheduling, Community Outreach, Workforce Management, Event Marketing, Data Analysis, Law, Regulation, and Compliance, Regulation and Legal Compliance
Beginner · Specialization · 3 - 6 Months
University of Michigan
Skills you'll gain: Scikit Learn (Machine Learning Library), Supervised Learning, Applied Machine Learning, Model Evaluation, Predictive Analytics, Feature Engineering, Classification And Regression Tree (CART), Machine Learning Algorithms, Predictive Modeling, Analytics, Decision Tree Learning, Machine Learning, Logistic Regression, Data Analysis, Classification Algorithms, Data Preprocessing, Python Programming
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Content Creation, Instagram, Branding, Digital Advertising, Advertising Campaigns, Facebook, Google Gemini, AI Product Strategy, Marketing Automation, ChatGPT
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Digital Marketing, Market Analysis, Branding, Product Lifecycle Management
Mixed · Course · 1 - 3 Months

Macquarie University
Skills you'll gain: SAS (Software), Business Analytics, Dashboard, Data-Driven Decision-Making, Analytical Skills, Business Intelligence, Data Analysis, Forecasting, Trend Analysis, Histogram, Business Ethics, Correlation Analysis, Time Series Analysis and Forecasting, Statistics, Predictive Modeling, Innovation, Sustainable Business
Mixed · Course · 1 - 3 Months