• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • C

    Coursera

    Introducción a Facebook Audience Insights

    Skills you'll gain: Facebook, Target Audience, Social Media Analytics, Social Media, Social Media Marketing, Social Media Strategy, Advertising Campaigns, Advertising, Customer Analysis, Web Presence

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Summarize and Evaluate Ethical AI Insights

    Skills you'll gain: Data Ethics, Prompt Engineering, AI literacy, Responsible AI, Data Synthesis, Personally Identifiable Information, LLM Application, Information Privacy, Large Language Modeling, Qualitative Research, Data Integrity, Performance Analysis, Key Performance Indicators (KPIs), Performance Measurement, Variance Analysis, Gap Analysis, Market Opportunities, Business Development, Business Strategy, Business Planning

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    J

    John Wiley & Sons

    Mastering Marketing & PR Plans for Business Growth

    Skills you'll gain: Marketing Planning, Marketing and Public Relations, Campaign Planning, Marketing Strategies, Marketing Effectiveness, Target Audience, Content Marketing, Data-Driven Marketing, Strategic Marketing, Marketing Communications, Thought Leadership, Content Creation, Target Market, Persona Development, Social Media, Business Marketing, Public Relations, Business, Digital Marketing, Web Analytics and SEO

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Automate Financial Analysis with AI Pipelines

    Skills you'll gain: Model Evaluation, Model Training, Forecasting, Financial Data, Financial Forecasting, Performance Metric, Financial Analysis, Credit Risk, AI Integrations, Applied Machine Learning, AI Workflows, Data Pipelines, Artificial Neural Networks, Automation

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Madecraft

    Own Your Career

    Skills you'll gain: Professional Networking, Productivity, Time Management, Social Media Strategy, Relationship Building, Social Media, Growth Mindedness, Resilience, Negotiation, LinkedIn, Customer Relationship Management, Positivity, Employee Engagement, Sales Prospecting, Prioritization, Events and Conferences, Overcoming Obstacles, Empowerment, Professional Development, Personal Development

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    B

    Banco Interamericano de Desarrollo

    Perspectives in Digital Transformation: Manufacturing

    Skills you'll gain: Digital Transformation, Production Process, Manufacturing Operations, digital literacy, Manufacturing and Production, Sustainable Technologies, Business Transformation, Sustainable Development, Manufacturing Processes, Sustainable Business, Operational Efficiency, Business Technologies, Corporate Sustainability, Technology Roadmaps, Needs Assessment, Technology Solutions, Market Opportunities

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Generative AI with LangChain

    Skills you'll gain: LangChain, Prompt Engineering, Retrieval-Augmented Generation, LangGraph, AI Orchestration, Model Deployment, Prompt Patterns, LLM Application, Generative AI Agents, Generative AI, Agentic Workflows, AI Security, OpenAI, Tool Calling, Generative Model Architectures, Prompt Engineering Tools, OpenAI API, AI Workflows, Large Language Modeling, Model Context Protocol

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    3DS Max Hand & Shoelace Modeling: Refine Skills

    Skills you'll gain: 3D Modeling, 3D Assets, Animation and Game Design, Autodesk, Computer Graphics, Mathematical Modeling, Model Optimization, Workflow Management, Geometry, Technical Design, Product Design, Design, Design and Product, Research and Design

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Arizona State University

    Learn English Now: Academic and Professional Analysis

    Skills you'll gain: Environment, Critical Thinking, Culture, English Language, AI literacy, Environmental Issue, Psychology, Cultural Diversity, Investigation, Systems Thinking, Research, Sustainable Systems, Science and Research, Social Sciences, Oral Expression, Language Competency, Language Learning, Vocabulary, Verbal Communication Skills, Communication

    Advanced · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Madecraft

    Content Marketing That Converts

    Skills you'll gain: Content Marketing, Social Media Content, Content Performance Analysis, Social Media Marketing, Social Media, Social Media Management, Content Strategy, Content Creation, Content Optimization, Brand Marketing, Content Scheduling, Email Marketing, Thought Leadership, Digital Marketing, Marketing Analytics, Copywriting, Storytelling, Target Audience, Influencing, Web Analytics and SEO

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Email Marketing Analytics & Optimization

    Skills you'll gain: Email Marketing, Excel Formulas, Microsoft Excel, Content Performance Analysis, Dashboard Creation, Data-Driven Marketing, Key Performance Indicators (KPIs), Marketing Analytics, Google Analytics, Web Analytics, Performance Reporting, Performance Analysis, Dashboard, Data Analysis, Email Security, Market Data, Market Analysis, Market Intelligence, Strategic Marketing, Search Engine Optimization

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Simplilearn

    Agile Estimation Planning and Tracking Training

    Skills you'll gain: User Story, Project Estimation, Sprint Planning, Agile Project Management, Agile Methodology, Estimation, Stakeholder Communications, Backlogs, Agile Product Development, Stakeholder Engagement, Stakeholder Management, Project Controls, Project Planning, Prioritization, Business Priorities, Project Management, Forecasting, Release Management, Persona Development

    Beginner · Course · 1 - 3 Months

1…408409410…460

In summary, here are 10 of our most popular market research courses

  • Introducción a Facebook Audience Insights: Coursera
  • Summarize and Evaluate Ethical AI Insights: Coursera
  • Mastering Marketing & PR Plans for Business Growth: John Wiley & Sons
  • Automate Financial Analysis with AI Pipelines: Coursera
  • Own Your Career: Madecraft
  • Perspectives in Digital Transformation: Manufacturing: Banco Interamericano de Desarrollo
  • Generative AI with LangChain: Packt
  • 3DS Max Hand & Shoelace Modeling: Refine Skills: EDUCBA
  • Learn English Now: Academic and Professional Analysis: Arizona State University
  • Content Marketing That Converts: Madecraft

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok