• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Preview
    Preview
    U

    University of Pennsylvania

    비즈니스와 사회의 글로벌 트렌드

    Skills you'll gain: Demography, Social Studies, International Finance, International Relations, Political Sciences, Market Trend, Socioeconomics, Trend Analysis, Economics, Policy, and Social Studies, World History, Social Sciences, Global Marketing, Cultural Diversity, Economic Development, Sociology, Consumer Behaviour, Financial Systems, Economics, Business Economics, Market Opportunities

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Creo Incubator

    Entrepreneuriat : Croissance et Stratégie GTM

    Skills you'll gain: Go To Market Strategy, Growth Strategies, Experience Design, Value Propositions, Data-Driven Marketing, Competitive Analysis, Product Development, Market Analysis, Strategic Marketing, Customer Analysis, User Experience, Marketing Strategies, Target Audience, New Product Development, Target Market, Product Marketing, Marketing Analytics, Data-Driven Decision-Making, Market Opportunities, Marketing Planning

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze & Apply Treasury and Forex Strategies

    Skills you'll gain: International Finance, Cost Benefit Analysis, Expense Management, Financial Analysis, Variance Analysis, Financial Trading, Excel Formulas, Cost Containment, Budgeting, Microsoft Excel, Financial Market, Strategic Decision-Making, Business, Decision Making, Transaction Processing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    45 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze Corporate Banking Liability Products

    Skills you'll gain: Banking, Banking Services, Working Capital, Cash Management, Commercial Banking, Deposit Accounts, Corporate Finance, Commercial Lending, Cash Flows, Market Liquidity, Lending and Underwriting, Corporate Strategy, Credit Risk, International Finance, Balance Sheet, Risk Mitigation, Accounts Receivable

    4.9
    Rating, 4.9 out of 5 stars
    ·
    10 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Digital Campaign Execution

    Skills you'll gain: Digital Marketing Campaigns, Campaign Management, Keyword Research, Digital Marketing, Email Automation, Email Marketing, Search Engine Optimization, Digital Advertising, Marketing Channel, Google Ads, Social Media Marketing, Marketing Effectiveness, Marketing Budgets, Generative AI, Performance Measurement, Marketing Analytics, Google Analytics, Content Marketing, Brand Marketing, AI Enablement

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Define tu objetivo para tu campaña publicitaria en Facebook

    Skills you'll gain: Meta Ads Manager, Target Audience, Target Market, Facebook, Marketing Budgets, Social Media Campaigns, Online Advertising, Advertising Campaigns, Budget Management, Social Media Marketing, Social Media, Digital Advertising, Advertising, Budgeting, Promotional Strategies, Goal Setting

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Classification and Planned Experiments

    Skills you'll gain: Experimentation, Research Design, Statistical Modeling, Machine Learning Methods, Statistical Methods, Applied Machine Learning, Supervised Learning, Logistic Regression, Predictive Modeling, Machine Learning Algorithms, Statistical Programming, Model Training, Statistical Analysis, Statistical Inference, Simulation and Simulation Software, Probability & Statistics, Data Science, Data Visualization, Simulations, Data Analysis

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    Future Thinking

    Skills you'll gain: Strategic Thinking, User Feedback, Leadership, Organizational Strategy, Strategic Decision-Making, Team Building, Creative Thinking, Collaboration, Research, Product Improvement, Ideation, Planning, AI Enablement, Data-Driven Decision-Making, Employee Engagement

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Simplilearn

    Agile Estimation Planning and Tracking Training

    Skills you'll gain: User Story, Project Estimation, Sprint Planning, Agile Project Management, Agile Methodology, Estimation, Stakeholder Communications, Backlogs, Agile Product Development, Stakeholder Engagement, Stakeholder Management, Project Controls, Project Planning, Prioritization, Business Priorities, Project Management, Forecasting, Release Management, Persona Development

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Managerial Decisions & Pricing Strategy Mastery

    Skills you'll gain: Enterprise Risk Management (ERM), Risk Analysis, Business Risk Management, Risk Modeling, Risk Management, Risk Management Framework, Risk Mitigation, Revenue Management, Cost Benefit Analysis, Strategic Decision-Making, Cost Accounting, Risk Appetite, Market Dynamics, Profit and Loss (P&L) Management, Competitive Analysis, Demand Planning, Decision Making, Product Strategy, Economics, Consumer Behaviour

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze Marketing Performance Using R and Excel

    Skills you'll gain: Marketing Analytics, Data-Driven Marketing, Customer Analysis, Marketing Effectiveness, Customer Retention, Advanced Analytics, Marketing Strategies, Market Analysis, Sales Management, Customer Insights, Marketing Planning, Data-Driven Decision-Making, Customer experience improvement, Customer Service, Predictive Analytics, Consumer Behaviour, Case Studies, Predictive Modeling, R Programming, Performance Metric

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    Experience Essentials: Unlocking the UX Process with Miro

    Skills you'll gain: User Experience Design, User Experience, Experience Design, Prototyping, UI/UX Research, Miro AI, Wireframing, Collaborative Software

    Intermediate · Course · 1 - 4 Weeks

1…398399400…460

In summary, here are 10 of our most popular market research courses

  • 비즈니스와 사회의 글로벌 트렌드: University of Pennsylvania
  • Entrepreneuriat : Croissance et Stratégie GTM: Creo Incubator
  • Analyze & Apply Treasury and Forex Strategies: EDUCBA
  • Analyze Corporate Banking Liability Products: EDUCBA
  • Digital Campaign Execution: Coursera
  • Define tu objetivo para tu campaña publicitaria en Facebook: Coursera
  • Classification and Planned Experiments: Arizona State University
  • Future Thinking: Packt
  • Agile Estimation Planning and Tracking Training: Simplilearn
  • Managerial Decisions & Pricing Strategy Mastery: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok