• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Ensure Visual Consistency

    Skills you'll gain: Brand Awareness, Branding, Brand Strategy, Style Guides, Brand Loyalty, Logo Design, Brand Marketing, Brand Management, Digital Design, Auditing, Typography, Digital Brand Strategy, Content Strategy, Graphic and Visual Design, Stakeholder Communications, Design Reviews, Case Studies, Report Writing, Consumer Behaviour

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Classification and Planned Experiments

    Skills you'll gain: Experimentation, Research Design, Statistical Modeling, Machine Learning Methods, Statistical Methods, Applied Machine Learning, Supervised Learning, Logistic Regression, Predictive Modeling, Machine Learning Algorithms, Statistical Programming, Model Training, Statistical Analysis, Statistical Inference, Simulation and Simulation Software, Probability & Statistics, Data Science, Data Visualization, Simulations, Data Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Why is it Hard to Innovate? - Jagdish Sheth

    Skills you'll gain: Innovation, Commercialization, Organizational Structure, Case Studies, Market Opportunities, Regulatory Requirements, Operational Efficiency, Operations, Regulatory Compliance, Entrepreneurship, Market Dynamics, Regulatory Affairs, Resource Utilization, Resource Allocation

    Mixed · Course · 1 - 4 Weeks

  • P

    Packt

    Future Thinking

    Skills you'll gain: Strategic Thinking, User Feedback, Leadership, Organizational Strategy, Strategic Decision-Making, Team Building, Creative Thinking, Collaboration, Research, Product Improvement, Ideation, Planning, AI Enablement, Data-Driven Decision-Making, Employee Engagement

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Managerial Decisions & Pricing Strategy Mastery

    Skills you'll gain: Enterprise Risk Management (ERM), Risk Analysis, Business Risk Management, Risk Modeling, Risk Management, Risk Management Framework, Risk Mitigation, Revenue Management, Cost Benefit Analysis, Strategic Decision-Making, Cost Accounting, Risk Appetite, Market Dynamics, Profit and Loss (P&L) Management, Competitive Analysis, Demand Planning, Decision Making, Product Strategy, Economics, Consumer Behaviour

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze Marketing Performance Using R and Excel

    Skills you'll gain: Marketing Analytics, Data-Driven Marketing, Customer Analysis, Marketing Effectiveness, Customer Retention, Advanced Analytics, Marketing Strategies, Market Analysis, Sales Management, Customer Insights, Marketing Planning, Data-Driven Decision-Making, Customer experience improvement, Customer Service, Predictive Analytics, Consumer Behaviour, Case Studies, Predictive Modeling, R Programming, Performance Metric

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Optimize Supply & Pricing

    Skills you'll gain: Operations Research, Revenue Management, Demand Planning, Process Optimization, Process Improvement and Optimization, Simulation and Simulation Software, Logistics, Model Optimization, Microsoft Excel, Logistics Management, Business Analytics, Transportation, Supply Chain, and Logistics, Forecasting, Supply Chain, Risk Analysis, Regulatory Compliance, Cost Reduction

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Configurer et modifier le paiement dans Facebook Ad Manager

    Skills you'll gain: Meta Ads Manager, Target Audience, Paid media, Facebook, Online Advertising, Advertising Campaigns, Performance marketing, Digital Advertising, Advertising, Marketing, Payment Processing, Payment Systems, Social Media

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Financial Statement Ratio Analysis Mastery

    Skills you'll gain: Financial Statement Analysis, Financial Statements, Working Capital, Financial Analysis, Balance Sheet, Financial Reporting, Cash Flows, Income Statement, Business Metrics, Return On Investment, Gross Profit, Operational Analysis, International Finance, Performance Measurement, Equities, Operational Efficiency, Accounts Receivable, Asset Management

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    EDUCBA

    Analyze Global Economics and Corporate Finance Decisions

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), International Finance, Business Strategy, Governance, Corporate Finance, Capital Budgeting, Portfolio Management, Corporate Sustainability, International Relations, Business Economics, Corporate Strategy, Private Equity, Market Dynamics, Economics, Finance, Resource Allocation, Investments, Financial Analysis, Equities, Investment Management

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Progressive Web App with JavaScript: Make a Scavenger PWA

    Skills you'll gain: Hypertext Markup Language (HTML), Frontend Performance, HTML and CSS, Web Applications, Javascript, Performance Tuning, Software Development

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    P

    Packt

    Deep Learning and Advanced Techniques

    Skills you'll gain: Model Deployment, Transfer Learning, Keras (Neural Network Library), Fine-tuning, Deep Learning, Applied Machine Learning, Tensorflow, Recurrent Neural Networks (RNNs), PyTorch (Machine Learning Library), Convolutional Neural Networks, Artificial Neural Networks, Machine Learning Methods, Model Optimization, Model Training

    Advanced · Course · 1 - 4 Weeks

1…397398399…460

In summary, here are 10 of our most popular market research courses

  • Ensure Visual Consistency: Coursera
  • Classification and Planned Experiments: Arizona State University
  • Why is it Hard to Innovate? - Jagdish Sheth: Kennesaw State University
  • Future Thinking: Packt
  • Managerial Decisions & Pricing Strategy Mastery: EDUCBA
  • Analyze Marketing Performance Using R and Excel: EDUCBA
  • Optimize Supply & Pricing: Coursera
  • Configurer et modifier le paiement dans Facebook Ad Manager: Coursera
  • Financial Statement Ratio Analysis Mastery: EDUCBA
  • Analyze Global Economics and Corporate Finance Decisions: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok