Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Data Analysis, Big Data, Applied Machine Learning, Statistical Inference, Model Evaluation, Google Cloud Platform, Machine Learning Methods, SQL
Beginner · Course · 1 - 4 Weeks

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Machine Learning Algorithms, Business Strategy, Risk Management, Revenue Recognition, Financial Auditing, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
Credit offered
Graduate Certificate · 6 - 12 Months
Universidad de los Andes
Skills you'll gain: User Story, Version Control, Software Testing, Test Automation, Unified Modeling Language, Continuous Integration, Git (Version Control System), Software Architecture, Maintainability, System Testing, JavaScript Frameworks, Software Design, Usability, Acceptance Testing, Web Content Accessibility Guidelines, Test Script Development, Angular, Agile Software Development, Application Design, Software Design Patterns
Credit offered
Mastertrack · 6 - 12 Months

Skills you'll gain: Design Thinking, Active Listening, Innovation, Organizational Structure, Creativity, Creative Thinking, Talent Management, Self-Awareness, Entrepreneurship, Consumer Behaviour, Organizational Effectiveness, Creative Problem-Solving, User Research, Intellectual Property, Technology Strategies, Business Strategy, Leadership, Ideation, Strategic Decision-Making, Emotional Intelligence
University Certificate · 6 - 12 Months

Skills you'll gain: Big Data, Data Analysis, Google Cloud Platform, Applied Machine Learning, Statistical Inference, Machine Learning Methods, SQL, Model Deployment
Beginner · Course · 1 - 4 Weeks

Pontificia Universidad CatĂłlica de Chile
Skills you'll gain: Epidemiology, Public Health and Disease Prevention, Descriptive Analytics, Biostatistics, Social Determinants Of Health, Healthcare Ethics, Gerontology, Health Policy, Health Informatics, Digital Transformation, Data Mining, Sampling (Statistics), Cloud Security, Governance, Occupational Health, Leadership, Public Health, Object Oriented Programming (OOP), Analytical Skills, Program Evaluation
Earn a degree
Degree · 1 - 4 Years

Google Cloud
Skills you'll gain: Data Pipelines, Google Cloud Platform, Extract, Transform, Load, Data Infrastructure, Data Processing, Data Migration, Data Lakes, Big Data, Data Storage, Data Transformation, Data Sharing, Command-Line Interface, Automation, Serverless Computing
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Generative AI, AI Personalization, Web Analytics and SEO, Web Content, Prompt Engineering, Google Cloud Platform, User Experience
Beginner · Course · 1 - 4 Weeks

University of North Texas
Skills you'll gain: Operations Management, Exploratory Data Analysis, Mediation, Model Evaluation, Change Management, Business Writing, Compensation and Benefits, Apache Hadoop, Consumer Behaviour, Organizational Change, Stakeholder Management, Event Management, Grammar, Social Media Strategy, Business Ethics, Sales Process, Diversity Awareness, Conflict Management, Research, Nutrition and Diet
Earn a degree
Degree · 1 - 4 Years
University of Illinois at Urbana-Champaign
Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Machine Learning Algorithms, Business Strategy, Risk Management, Revenue Recognition, Financial Auditing, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
Earn a degree
Degree · 1 - 4 Years

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Machine Learning Algorithms, Business Strategy, Risk Management, Revenue Recognition, Financial Auditing, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
Credit offered
Graduate Certificate · 6 - 12 Months

Skills you'll gain: Microsoft Copilot, Account Management, Content Management, Microsoft 365, Process Optimization, Generative AI Agents, Process Development, Strategic Thinking, Project Coordination, Project Management, Business Process, AI Enablement, Responsible AI
Advanced · Course · 1 - 4 Weeks