• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • G

    Google Cloud

    Identify Damaged Car Parts with Vertex AutoML Vision

    Skills you'll gain: Model Evaluation, Model Training, Applied Machine Learning, Google Cloud Platform, Image Analysis, Model Deployment, Computer Vision, Machine Learning, Predictive Analytics, Cloud Storage, Cloud API

    5 stars, 6 reviews, Intermediate, Project, Less Than 2 Hours

    ★ 5 (6) · Intermediate · Project · Less Than 2 Hours

  • C

    Coursera

    Mise en route avec Facebook Commerce Manager

    Skills you'll gain: Facebook, Social Media Management, E-Commerce, Social Media, Commercialization, Sales Management, Social Media Marketing, Marketing, Business

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    كيف تخلق تصاميم وسائل التواصل الاجتماعي باستخدام كانفا

    Skills you'll gain: Canva (Software), Animations, Graphic and Visual Design Software, Content Creation, Graphic and Visual Design, Graphic Design

    4.4 stars, 11 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.4 (11) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • E

    EDUCBA

    SPSS: Apply & Evaluate Cluster Analysis Techniques

    Skills you'll gain: Unsupervised Learning, SPSS (Software), SPSS, Statistical Machine Learning, Applied Machine Learning, Machine Learning, Machine Learning Methods, Statistical Software, Data Preprocessing, Machine Learning Algorithms, Statistical Analysis, Model Evaluation, Data Mining, Data Cleansing, Data Analysis, Statistical Methods, Data Visualization

    4.8 stars, 20 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (20) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Interactive Document Design in Canva

    Skills you'll gain: Interactive Design, Canva (Software), Layout Design, Digital Design, Information Architecture, Browser Compatibility, Document Management, Graphic and Visual Design, Design Elements And Principles, Quality Assurance

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • H

    Howard University

    Capstone: Data Science Problem in Linear Algebra Framework

    Skills you'll gain: Data Wrangling, Regression Analysis, Data Manipulation, Dimensionality Reduction, Data Science, Python Programming, Data Preprocessing, Predictive Modeling, Statistical Modeling, Data Analysis, Statistical Methods, Linear Algebra, Predictive Analytics, Model Training, Unsupervised Learning, Model Evaluation

    4.4 stars, 8 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.4 (8) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Einführung in Easil für Soziale Medien

    Skills you'll gain: Social Media Marketing, Social Media Content, Social Media, Graphic Design, Graphic and Visual Design Software, Social Media Strategy, Storytelling, Instagram, Content Creation

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Visualize and Analyze Survey Data with Power BI

    Skills you'll gain: Dashboard Creation, Power BI, Data Visualization Software, Interactive Data Visualization, Data Presentation, Data Storytelling, Business Intelligence, Data Import/Export, Data Sharing, Data Modeling, Data Transformation, Descriptive Analytics

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Maryland, College Park

    Product Management: Data Science and Agile Systems

    Skills you'll gain: Product Roadmaps, Agile Product Development, Backlogs, DevOps, Lean Methodologies, Analytics, Agile Methodology, Agile Project Management, Data-Driven Decision-Making, Data Analysis, Product Management, Operational Efficiency, Risk Management, Risk Analysis, Data Science, Product Development, Innovation, Product Strategy

    Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • P

    Pearson

    Data Science Fundamentals, Part 2

    Skills you'll gain: Exploratory Data Analysis, Predictive Modeling, Model Evaluation, Statistical Modeling, Matplotlib, A/B Testing, Plot (Graphics), Box Plots, Sampling (Statistics), Statistical Hypothesis Testing, Predictive Analytics, Data Analysis, Regression Analysis, Statistical Inference, Descriptive Statistics, Statistical Methods, Data Science, NumPy, Machine Learning, Python Programming

    Beginner · Specialization · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Michigan

    투자 기술의 혁신: AI

    Skills you'll gain: FinTech, Investments, Wealth Management, Financial Trading, Investment Management, Asset Management, Big Data, Artificial Intelligence, Financial Services, Analytics, Artificial Neural Networks, Financial Data, Machine Learning

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Avoir plus d’abonnés sur Twitter en publiant un vidéo tweet

    Skills you'll gain: Social Media, Live Streaming, Driving engagement, Marketing, Business

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
1…384385386…554

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok