Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of Oxford
Skills you'll gain: Social Impact, Design Thinking, Organizational Leadership, Innovation, Strategic Planning, Community Development, Sustainable Development, Human Centered Design, Research and Design, Project Design, Business Planning, Growth Strategies, Risk Management, Marketing Strategies, Stakeholder Engagement, Qualitative Research
Mixed · Course · 1 - 3 Months

Northeastern University
Skills you'll gain: Statistical Hypothesis Testing, Statistical Inference, Sampling (Statistics), Statistical Reporting, Statistical Methods, Probability & Statistics, Statistical Analysis, Experimentation, Data Analysis, Data Presentation, Estimation
Mixed · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Recurrent Neural Networks (RNNs), Machine Learning Methods, Artificial Neural Networks, Applied Machine Learning, Large Language Modeling, Text Mining
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Google Cloud Platform, Big Data, Generative AI, Customer Relationship Management, Predictive Modeling, Advanced Analytics, Artificial Intelligence and Machine Learning (AI/ML), SQL, Prompt Engineering, Data Analysis, Python Programming
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Dashboard, Tableau Software, Data Presentation, Data Storytelling, Interactive Data Visualization, Data Visualization Software, Data Analysis, Data Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Embeddings, Natural Language Processing, Keras (Neural Network Library), Generative AI, Artificial Neural Networks, Data Preprocessing, Text Mining, Recurrent Neural Networks (RNNs), Deep Learning, Model Evaluation, Tensorflow
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Email Automation, Search Engine Optimization, E-Commerce, Order Management, Product Improvement, Real Time Data, User Feedback, Payment Processing and Collection, Promotional Strategies
Advanced · Course · 1 - 3 Months

LearnQuest
Skills you'll gain: Exploratory Data Analysis, Data Storytelling, Dashboard, Data Presentation, Data Analysis, Data Literacy, No-Code Development, Data Science, Predictive Modeling, Data Ethics, Data Capture, Data Modeling, Data Processing, Data Transformation, Data Integrity, Data Cleansing, Applied Machine Learning, Data Governance, Data Collection, Data Integration
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Customer Relationship Management, Generative AI, Applied Machine Learning, Big Data, Predictive Modeling, Query Languages, Data Analysis
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Canva (Software), Logo Design, Branding, Brand Strategy, Style Guides, Typography, Brand Management, Marketing Design, Color Theory, Graphic and Visual Design, Governance, Asset Management, Layout Design, Scalability
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Pipelines, Data Sharing, Extract, Transform, Load, Apache Airflow, Data Migration, Data Processing, Data Warehousing, Data Integration, Google Cloud Platform, Metadata Management, Cloud Storage, Big Data, Automation, SQL
Beginner · Course · 1 - 3 Months

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Machine Learning Algorithms, Business Strategy, Risk Management, Revenue Recognition, Financial Auditing, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
Earn a degree
Degree · 1 - 4 Years