Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: Facebook, Live Streaming, Drive Engagement, Scheduling, Social Media, Social Media Strategy, Social Media Content, Customer Engagement, Video Production, Content Strategy, Content Development and Management, Technical Support
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Email Security, Web Analytics and SEO, Apache, Public Key Infrastructure, User Accounts, Control Panels, Data Security, Encryption, Web Servers, PHP (Scripting Language), System Configuration, Performance Tuning, Server Administration
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Unsupervised Learning, Microsoft Excel, Excel Formulas, Scatter Plots, Data Preprocessing, Data Visualization, Data Analysis, Data Manipulation, Feature Engineering
Mixed · Course · 1 - 4 Weeks

University of Illinois Urbana-Champaign
Skills you'll gain: Descriptive Statistics, Statistical Inference, Sampling (Statistics), Histogram, Data Analysis, Probability & Statistics, Data Presentation, Statistical Analysis, Quantitative Research, Microsoft Excel, Statistical Methods, Probability Distribution, Graphing, Influencing
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Google Gemini, Generative AI, Workflow Management, Artificial Intelligence and Machine Learning (AI/ML), Big Data, Jupyter, Google Cloud Platform, SQL, Customer Relationship Management
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Model Deployment, Generative AI, Cloud Deployment, Artificial Intelligence and Machine Learning (AI/ML), Model Evaluation, MLOps (Machine Learning Operations), AI Workflows, System Monitoring, Feature Engineering, Continuous Monitoring, Applied Machine Learning, Data Preprocessing, Advanced Analytics, Artificial Intelligence, Deep Learning, Data Processing, Machine Learning
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Model Evaluation, Supervised Learning, Data Preprocessing, Random Forest Algorithm, Applied Machine Learning, Decision Tree Learning, Feature Engineering, Machine Learning Algorithms, Classification Algorithms, Predictive Modeling, Data Analysis, Python Programming
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Recurrent Neural Networks (RNNs), Applied Machine Learning, Machine Learning Methods, Large Language Modeling, Artificial Neural Networks, Embeddings, Text Mining
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Slack (Software), Collaborative Software, Team Building, Productivity Software, Internal Communications, Business Software, Team Management, Business Communication
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Content Management Systems, Authentications, Authorization (Computing), Web Components, Content Management, TypeScript, Application Programming Interface (API), Web Analytics and SEO, Restful API, Web Applications, Role-Based Access Control (RBAC), Web Development Tools, Software Installation, Data Modeling
Intermediate · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Data Manipulation, R Programming, Tidyverse (R Package), Text Mining, Data Wrangling, Data Transformation, Data Cleansing, Performance Tuning, Data Preprocessing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Budget Management, Account Strategy, Financial Management, Financial Data, Key Performance Indicators (KPIs), Account Management, Budgeting, Customer Data Management, Customer Analysis, Data Integrity, Performance Analysis, Analytics, Data-Driven Decision-Making, Strategic Decision-Making, Power BI, Data Analysis, Data Management, AI Enablement, Data Collection, Microsoft Copilot
Advanced · Course · 1 - 4 Weeks