Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Coursera
Skills you'll gain: Process Mapping, Diagram Design, Data Visualization, User Accounts, Graphic Design, Account Management, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Howard University
Skills you'll gain: Business Software, Information Systems, Business Systems, Business Technologies, Management Information Systems, Information Technology, Enterprise Resource Planning, E-Commerce, Systems Analysis, Computer Hardware, Data Warehousing, Disaster Recovery, Networking Hardware, Business Ethics, Operating Systems, Business Process Management, Customer Relationship Management, Security Management, Business-To-Consumer, Data Security
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Team Building, Team Management, Stakeholder Analysis, Internal Communications
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Target Market, Persona Development, Systems Thinking, Technical Management, Business Modeling, Product Lifecycle Management, Entrepreneurship, Business Planning, Operations Management, Engineering Management, Market Analysis, New Product Development, Governance, Performance Metric, Leadership, Business Strategy, Engineering, Recruitment Strategies
Build toward a degree
Beginner · Course · 1 - 3 Months

Packt
Skills you'll gain: Selling Techniques, Consultative Selling, Value Propositions, Business Strategies, Marketing Strategies, Thought Leadership, Branding, Client Services, Innovation, Target Audience, Intellectual Property, Communication, Content Creation
Intermediate · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Customer Success Management, Customer Retention, Customer experience strategy (CX), Customer Engagement, Customer Relationship Management, Customer Insights, Target Audience, Organizational Structure, Key Performance Indicators (KPIs), Business Metrics, Value Propositions
Beginner · Course · 1 - 4 Weeks

University of Illinois Urbana-Champaign
Skills you'll gain: Ideation, Creativity, Professional Development, Teamwork, Creative Thinking, Brainstorming, Collaboration, Innovation, Social Impact, Cognitive flexibility, Open Mindset, Influencing, Communication, Critical Thinking, Decision Making
Beginner · Course · 1 - 3 Months

Skills you'll gain: Sales Presentation, Presentations, Sales Presentations, Product Demonstration, Microsoft PowerPoint, Solution Selling, Proposal Development, Multimedia, Organizational Skills, Sales
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Competitive Analysis, Market Research, Consumer Behaviour, Market Analysis, Target Market, Market Opportunities, User Research, Product Strategy, Customer Insights, Data Analysis, Data Collection, Data-Driven Decision-Making, Business Strategy, Innovation, Critical Thinking
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Multimedia, Content Creation, Public Speaking, Graphic Design
Beginner · Guided Project · Less Than 2 Hours

Arizona State University
Skills you'll gain: digital literacy, Productivity, Personal Development, Self-Awareness, Telecommuting, Stress Management, Health And Wellness Coaching, Mental Health, Behavioral Health, Relationship Building, Decision Making
Mixed · Course · 1 - 3 Months

Skills you'll gain: Interviewing Skills, Business Communication, Verbal Communication Skills, Business Research, Interpersonal Communications, Communication, Professionalism, Professional Development, Branding, Virtual Teams, Company, Product, and Service Knowledge, Composure, Self-Awareness
Beginner · Course · 1 - 4 Weeks