Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Data Visualization, Dashboard, Dashboard Creation, Microsoft Excel, Business Reporting, Excel Formulas, Spreadsheet Software, Performance Reporting, Case Studies, Business Intelligence, People Analytics, Performance Analysis, Business Analytics, Variance Analysis, Trend Analysis, Data Analysis, Employee Performance Management, Project Documentation, Data Presentation, Data Visualization Software
★ 5 (14) · Beginner · Specialization · 1 - 3 Months

LearnQuest
Skills you'll gain: Sales Prospecting, Prospecting and Qualification, Lead Generation, Cross-Channel Marketing, Sales Enablement, Sales, Sales Development, Global Marketing, Driving engagement, Sales Operations, Communication Strategies, Communication Planning, Regional Sales, LinkedIn, Sales Pipelines, Sales Strategy, Drive Engagement, AI Personalization, Personalized Campaigns, Marketing Automation
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Content Scheduling, Hootsuite, Social Media Management, Social Media Content, Social Media, Digital Marketing Tools, Social Media Marketing, Scheduling
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Google Analytics, Web Analytics, Web Analytics and SEO, Marketing Analytics, Digital Analysis, Data-Driven Marketing, Case Studies, Data Literacy, Statistical Reporting, Key Performance Indicators (KPIs), Data Presentation, Data-Driven Decision-Making, Business Metrics, Stakeholder Communications, Report Writing, Performance Metric
Intermediate · Course · 1 - 4 Weeks
Logical Operations
Skills you'll gain: Prompt Engineering, AI powered creativity, Responsible AI, Generative AI, AI literacy, Data Ethics, Presentations, Artificial Intelligence, Photo Editing, Graphic and Visual Design, Visual Design, Business Ethics, Legal Risk, Photo/Video Production and Technology, Intellectual Property, Law, Regulation, and Compliance, Customer Service, Marketing
Mixed · Course · 1 - 4 Weeks

John Wiley & Sons
Skills you'll gain: Advocacy, Newsletters, Risk Management, Lobbying, Talent Management, Governance, Non-Profit Accounting, Event Planning, Fundraising, Risk Management Framework, Fundraising and Crowdsourcing, Event Management, Leadership Development, Risk Mitigation, Diversity and Inclusion, Public Relations, Grant Writing, Customer Relationship Management, Strategic Leadership, Leadership
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Data Import/Export, Data Cleansing, Power BI, Data Wrangling, Data Manipulation, Data Transformation, Financial Data, Statistical Reporting, Data Preprocessing, Excel Formulas, Data Quality, Pandas (Python Package), Statistical Analysis, Dashboard, Microsoft Excel, Descriptive Statistics, Financial Analysis, Dashboard Creation, Data Analysis Software, Data Analysis
Intermediate · Course · 3 - 6 Months

Skills you'll gain: AI Product Strategy, Project Estimation, Agile Product Development, Jira (Software), Agile Methodology, Estimation, Backlogs, Agile Software Development, Agile Project Management, Sprint Planning, Project Management Software, ChatGPT, AI Enablement
Intermediate · Course · 3 - 6 Months

Skills you'll gain: Responsible AI, Sales Process, General Sales Practices, Generative AI Agents, Sales Management, Sales, Data Ethics, Business Ethics, Forecasting, Customer Relationship Management, Strategic Decision-Making
Intermediate · Course · 1 - 4 Weeks

Automatic Data Processing, Inc. (ADP)
Skills you'll gain: Talent Recruitment, Recruitment, Job Analysis, Consultative Approaches, Market Research, Recruitment Strategies, Talent Acquisition, Market Intelligence, Marketing Collateral, Compensation Management, Needs Assessment, Competitive Analysis, Branding, Advertising, Competitive Intelligence, Labor Compliance, Digital Brand Strategy
Beginner · Course · 1 - 4 Weeks

Automatic Data Processing, Inc. (ADP)
Skills you'll gain: Talent Pipelining, Talent Recruitment, Talent Sourcing, Recruitment, Talent Acquisition, Recruitment Strategies, Talent Management, Strategic Sourcing, Prospecting and Qualification, Professional Networking, Interviewing Skills, Presentations, Market Research
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Text Mining, Natural Language Processing, Microsoft Azure, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), AI literacy, AI Workflows, Analytics, Application Development
Beginner · Course · 1 - 4 Weeks