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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Jira for Quality Assurance Testing

    Skills you'll gain: Software Quality Assurance, Quality Assurance, Software Testing, Test Tools, Jira (Software), Development Testing, Regression Testing, Functional Testing, Software Quality (SQA/SQC), Test Planning, Test Case, Technical Communication, Issue Tracking, Agile Methodology, Software Development, Agile Project Management, Risk Management, User Interface and User Experience (UI/UX) Design, Data Analysis, Problem Solving

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Apache Kafka - An Introduction

    Skills you'll gain: Apache Kafka, Real Time Data, Data Pipelines, Data Processing

    3.7 stars, 12 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 3.7 (12) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • L

    LearnKartS

    Kafka Integration with Storm, Spark, Flume, and Security

    Skills you'll gain: Apache Kafka, Apache Spark, Data Pipelines, Apache Hadoop, Real Time Data, Data Integration, Data Processing, Distributed Computing, Security Controls, Authentications, Data Transformation, Identity and Access Management, Encryption, Analytics, Authorization (Computing)

    4.3 stars, 6 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.3 (6) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • G

    Google Cloud

    Identify Damaged Car Parts with Vertex AutoML Vision

    Skills you'll gain: Model Evaluation, Model Training, Applied Machine Learning, Google Cloud Platform, Image Analysis, Model Deployment, Computer Vision, Machine Learning, Predictive Analytics, Cloud Storage, Cloud API

    5 stars, 6 reviews, Intermediate, Project, Less Than 2 Hours

    ★ 5 (6) · Intermediate · Project · Less Than 2 Hours

  • R

    Real Madrid Graduate School Universidad Europea

    Future of AI in Sports and Practical Applications

    Skills you'll gain: Data Ethics, AI Personalization, Responsible AI, Agentic systems, Artificial Intelligence, Robotics, Emerging Technologies, Innovation, Legal Risk, Predictive Analytics, Regulation and Legal Compliance, Cognitive flexibility, Governance, Case Studies, Investment Management, Decision Making

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • G

    Google Cloud

    Classify Images of Clouds in the Cloud with AutoML Vision

    Skills you'll gain: Model Evaluation, Model Training, Applied Machine Learning, Google Cloud Platform, Cloud Applications, Image Analysis, Cloud Computing, Cloud Storage, Predictive Modeling, Predictive Analytics, Data Import/Export

    4.1 stars, 13 reviews, Intermediate, Project, Less Than 2 Hours

    ★ 4.1 (13) · Intermediate · Project · Less Than 2 Hours

  • C

    Coursera

    Analyze Markets: Strategy with SWOT

    Skills you'll gain: Competitive Analysis, Market Analysis, Competitive Intelligence, Market Research, Strategic Marketing, Go To Market Strategy, Case Studies, Market Intelligence, Strategic Thinking, Marketing, Market Opportunities, Marketing Strategy and Techniques, Business Strategy, Analysis, Product Marketing, Strategic Decision-Making, Data-Driven Decision-Making, Promotional Strategies

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Introducción a Hootsuite

    Skills you'll gain: Hootsuite, Social Media Content, Content Scheduling, Social Media Management, Content Creation, Social Media Analytics, Social Media Marketing, Social Media, Social Media Strategy, Digital Marketing Tools, Content Marketing, Resource Utilization, Content Management

    4.2 stars, 6 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.2 (6) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Exploratory vs Confirmatory data analysis using Python

    Skills you'll gain: Exploratory Data Analysis, Spatial Data Analysis, Tree Maps, Plot (Graphics), Plotly, Data Analysis, Data Visualization, Statistical Visualization, Interactive Data Visualization, Data Visualization Software, Jupyter, Statistical Analysis, Quantitative Research, Pandas (Python Package)

    4.9 stars, 10 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 4.9 (10) · Intermediate · Guided Project · Less Than 2 Hours

  • F

    Fundação Instituto de Administração

    A Organização Centrada na Jornada do Cliente

    Skills you'll gain: Rapport Building, Relationship Building, Customer experience strategy (CX), Agile Methodology, Customer Success Management, Customer Engagement, Customer Relationship Building, Customer Analysis, Journey Mapping, Customer Insights, Process Design, Value Propositions, Solution Delivery, Interpersonal Communications, Key Performance Indicators (KPIs), Experience Design, Product Lifecycle Management, Performance Measurement, Product Management, Process Analysis

    4.9 stars, 23 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.9 (23) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • L

    Ludwig-Maximilians-Universität München (LMU)

    Estratégia competitiva

    Skills you'll gain: Game Theory, Competitive Analysis, Business Strategy, Strategic Thinking, Strategic Partnership, Product Strategy, Corporate Strategy, Organizational Strategy, Business Strategies, Market Dynamics, Strategic Decision-Making, Market Opportunities, Market Analysis, Go To Market Strategy, Innovation, Policy Analysis, Research, and Development, Coordination

    4.9 stars, 8 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.9 (8) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Coursera

    RStudio for Six Sigma - Process Capability

    Skills you'll gain: Process Capability, Six Sigma Methodology, Statistical Process Controls, Process Analysis, Statistical Analysis, Data Analysis, Performance Measurement, Probability & Statistics, Statistical Methods, R (Software), Business Metrics, R Programming, Benchmarking, Data Import/Export

    4.1 stars, 7 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 4.1 (7) · Intermediate · Guided Project · Less Than 2 Hours

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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