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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Attribution Model Analysis

    Skills you'll gain: Marketing Effectiveness, Marketing Channel, Data-Driven Marketing, Marketing Analytics, Marketing Budgets, Performance marketing, Cross-Channel Marketing, Digital Analysis, Budget Management, Marketing Planning, Analysis, Model Evaluation, Budgeting, Media Planning, Stakeholder Communications, Marketing, Performance Measurement, Return On Investment, Journey Mapping, Digital Marketing

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • L

    LearnKartS

    Website Development Mastery

    Skills you'll gain: Web Analytics and SEO, Content Management Systems, Web Design, Web Analytics, Supplier Management, Web Design and Development, E-Commerce, WordPress, Search Engine Optimization, No-Code Development, Blogs, Supply Chain, Retail Management, Supplier Relationship Management, Order Management, Order Fulfillment, Promotional Strategies, Web Development, Web Frameworks, Web Development Tools

    Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • S

    SkillsBooster Academy

    Automate Monthly Reports with Copilot in Excel

    Skills you'll gain: Microsoft Copilot, Data Presentation, Microsoft Excel, Interactive Data Visualization, Data Validation, Auditing, Data Quality, Excel Formulas, Prompt Engineering, Generative AI, Prompt Patterns, Statistical Reporting, Business Reporting, Microsoft Office, Data Manipulation, AI Orchestration, Data Management, Artificial Intelligence, Predictive Analytics, Business

    Beginner · Guided Project · Less Than 2 Hours

    Category: New
    New
  • E

    EDUCBA

    CRM Strategies: Analyze, Design & Implement

    Skills you'll gain: Customer Relationship Management, Customer experience strategy (CX), Case Studies, Brand Loyalty, Customer Relationship Building, Customer experience improvement, Customer Analysis, Customer Retention, Customer Engagement, Organizational Strategy, Business Strategy, Competitive Analysis, Business Analysis, Auditing, Market Analysis

    4.5 stars, 20 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.5 (20) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • F

    Fundação Instituto de Administração

    Finanças Orientada a Dados

    Skills you'll gain: Big Data, FinTech, Analytics, Financial Market, Data Literacy, Business Transformation, Financial Services, Data Analysis, Digital Transformation, Data Science, Data-Driven Decision-Making, Market Dynamics, Data Sharing, Customer experience improvement

    4.3 stars, 27 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.3 (27) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • E

    EDUCBA

    Java Servlet Development: From Basics to Real-World Projects

    Skills you'll gain: Model View Controller, Java Platform Enterprise Edition (J2EE), Frontend Integration, Back-End Web Development, Full-Stack Web Development, Server Side, Email Automation, Data Access, Apache Tomcat, Front-End Web Development, Application Servers, Java Programming, HTML and CSS, Databases, PostgreSQL, Relational Databases, Java, User Interface (UI), Web Design, Database Development

    4.6 stars, 54 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.6 (54) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • E

    EDUCBA

    Consumer Psychology and Persuasion Strategies

    Skills you'll gain: Consumer Behaviour, Advertising, Marketing Psychology, Global Marketing, Persuasive Communication, Marketing Communications, Communication Strategies, Brand Loyalty, Culture, Social Sciences, Branding, Human Learning, Sociology, Strategic Communication, Learning Theory, Decision Making

    Mixed · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • A

    Adobe

    Adobe Ecommerce Foundation

    Skills you'll gain: Merchandising, E-Commerce, Web Applications, Business-To-Consumer, Scalability, Project Implementation, Business Technologies, Technology Solutions, Program Implementation, System Implementation, Product Knowledge, Value Propositions, Digital Transformation, Application Frameworks, Digital Content, Case Studies, Needs Assessment, Application Development, Systems Integration, Growth Strategies

    4.3 stars, 16 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.3 (16) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of California, Davis

    Campaign Foundations & AI-Enhanced Planning

    Skills you'll gain: Persona Development, Smart Goals, Personalized Campaigns, Goal Setting, Campaign Management, Social Media Campaigns, Quality Assurance, AI Enablement, Generative AI Agents, Prompt Engineering, Marketing Materials, Marketing Planning, Branding, Target Audience, Generative AI, Marketing Effectiveness, Marketing, Content Strategy, Social Media Strategy, Social Media Content

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Optimize SEO: Keywords & Schema

    Skills you'll gain: Content Performance Analysis, Web Analytics and SEO, Search Engine Optimization, Keyword Research, Data-Driven Marketing, Web Analytics, Content Optimization, Performance Analysis, Semantic Web, Performance Metric, Content Management Systems

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • E

    Edureka

    Power BI Essentials: Data Transformation & Modeling with DAX

    Skills you'll gain: Data Analysis Expressions (DAX), Power BI, Business Intelligence, Data-Driven Decision-Making, Business Intelligence Software, Data Modeling, Power Platform Architecture & Technical Design, Snowflake Schema, Data Transformation, Extract, Transform, Load, Data Storytelling, Data Strategy, Data Integration, Data Cleansing, Process Improvement and Optimization, Data Analysis, Data Management, Data Governance, Data Quality, Relationship Management

    3.7 stars, 7 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 3.7 (7) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • J

    John Wiley & Sons

    Foundations of Financial Analysis and Business Performance

    Skills you'll gain: Financial Analysis, Financial Statements, Financial Statement Analysis, Financial Acumen, Performance Analysis, Predictive Modeling, Financial Data, Predictive Analytics, Performance Improvement, Analysis, Business Analytics, Financial Forecasting, Performance Measurement, Operational Analysis, Analytics, Business Analysis Tools, Financial Modeling, Business Modeling, Business Administration, Data Management

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
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Plan (11)
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Modeling (9)
Social Media Marketing (9)
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