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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    EDUCBA

    Visualize Supermarket Sales with Kibana

    Skills you'll gain: Dashboard, Interactive Data Visualization, Business Analytics, Data-Driven Decision-Making, Data Presentation, Kibana, Data Analysis, Data Visualization Software, Exploratory Data Analysis, Trend Analysis, Retail Sales, Data Import/Export, System Configuration

    Mixed · Course · 1 - 4 Weeks

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    Johns Hopkins University

    Introduction to Reproducibility in Cancer Informatics

    Skills you'll gain: Package and Software Management, Code Review, Open Source Technology, GitHub, Scientific Methods, Bioinformatics, Technical Documentation, Informatics, Clinical Informatics, R (Software), Data Analysis, Programming Principles, R Programming, Version Control, Integrated Development Environments

    Intermediate · Course · 1 - 3 Months

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    Coursera

    TikTok Videography: Visual Techniques

    Skills you'll gain: Video Editing, Video Production, Videography, TikTok, Photo/Video Production and Technology, Storytelling, Cinematography, Content Creation, Editing

    Beginner · Course · 1 - 4 Weeks

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    Google Cloud

    Confluent: Clickstream Data Analysis Pipeline Using ksqlDB

    Skills you'll gain: Grafana, Apache Kafka, Real Time Data, Data Pipelines, Dashboard, Data Synthesis, Interactive Data Visualization, Data Visualization Software, Data Analysis

    Intermediate · Project · Less Than 2 Hours

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    University of Virginia

    디지털 제품 경영: 현대적 기본 원칙

    Skills you'll gain: Stakeholder Communications, Customer Insights, Product Management, Product Improvement, New Product Development, Product Lifecycle Management, Product Roadmaps, Innovation, Agile Methodology, Business Analytics, Data-Driven Decision-Making, Product Testing, Lean Methodologies, Continuous Improvement Process

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Gemini for Data Scientists and Analysts - Bahasa Indonesia

    Skills you'll gain: Google Gemini, Google Cloud Platform, Generative AI, Marketing Analytics, Customer Insights, Analytics, Business Intelligence, AI Enablement, Predictive Analytics, Query Languages

    Beginner · Course · 1 - 4 Weeks

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    IE Business School

    Beyond the Obvious: How to Think in the Age of Generative AI

    Skills you'll gain: Critical Thinking, Logical Reasoning, Analytical Skills, Generative AI, Empathy, Cognitive flexibility, Research, Lifelong Learning, Data Analysis, Decision Making, Statistical Analysis

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    PyMongo Case Study - Aggregating Customer Data of a Bank

    Skills you'll gain: Data Transformation, Customer Analysis, Data Analysis, Customer Data Management, MongoDB, Data Processing, Data Validation, Financial Data, Data Import/Export, Data Pipelines, Data Integration, Development Environment

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    Intermediate · Course · 1 - 4 Weeks

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    DeepLearning.AI

    Retrieval Optimization: Tokenization to Vector Quantization

    Skills you'll gain: Embeddings, Retrieval-Augmented Generation, Vector Databases, Text Mining, Large Language Modeling, Performance Tuning

    Beginner · Project · Less Than 2 Hours

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    Board Infinity

    Scalable Agile for Teams & Leaders with Jira Align

    Skills you'll gain: Backlogs, Scaled Agile Framework, Stakeholder Engagement, Jira (Software), Stakeholder Management, Release Management, Real Time Data, Sprint Planning, Agile Project Management, Product Roadmaps, Program Management, Project Portfolio Management, Agile Methodology, Continuous Delivery, Continuous Deployment, Prioritization, Workflow Management, Continuous Integration, Innovation

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    Lean Six Sigma Green Belt: Analyze & Improve

    Skills you'll gain: Lean Six Sigma, Organizational Change, Lean Methodologies, Six Sigma Methodology, Organizational Leadership, Project Scoping, Root Cause Analysis, Statistical Analysis, Statistical Methods, Process Improvement, Process Analysis, Quality Improvement, Continuous Quality Improvement (CQI), Process Capability, Statistical Hypothesis Testing, Data Analysis, Kanban Principles, Waste Minimization

    Mixed · Course · 1 - 4 Weeks

  • Status: Free
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    Amazon Web Services

    Amazon Connect Contact Lens Fundamentals

    Skills you'll gain: Customer experience improvement, Customer Relationship Management, Customer Insights, Customer Service, Trend Analysis, Employee Performance Management, Text Mining, System Implementation

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Visualize Supermarket Sales with Kibana: EDUCBA
  • Introduction to Reproducibility in Cancer Informatics: Johns Hopkins University
  • TikTok Videography: Visual Techniques: Coursera
  • Confluent: Clickstream Data Analysis Pipeline Using ksqlDB: Google Cloud
  • 디지털 제품 경영: 현대적 기본 원칙: University of Virginia
  • Gemini for Data Scientists and Analysts - Bahasa Indonesia: Google Cloud
  • Beyond the Obvious: How to Think in the Age of Generative AI: IE Business School
  • PyMongo Case Study - Aggregating Customer Data of a Bank: EDUCBA
  • Retrieval Optimization: Tokenization to Vector Quantization: DeepLearning.AI
  • Scalable Agile for Teams & Leaders with Jira Align: Board Infinity

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