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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


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    Coursera

    Match Personas: Craft Engaging AI Content

    Skills you'll gain: Content Creation, Content Marketing, Persona Development, Content Strategy, Ideation, Needs Assessment, Research

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Ludwig-Maximilians-Universität München (LMU)

    Competitive Strategy and Organization Design

    Skills you'll gain: Mergers & Acquisitions, Customer Retention, Business Research, Business Strategy, Organizational Structure, Organizational Strategy, Peer Review, Game Theory, Strategic Thinking, Competitive Analysis, Strategic Partnership, Product Strategy, Report Writing, Business Consulting, Growth Strategies, Organizational Effectiveness, Strategic Decision-Making, Management Consulting, Organizational Change, Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    3.7K reviews

    Intermediate · Specialization · 3 - 6 Months

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    Universitat Autònoma de Barcelona

    Gender empowerment strategies

    Skills you'll gain: Empowerment, Data Ethics, Community Development, Social Justice, Creativity, Public Policies, Qualitative Research, Economics, Policy, and Social Studies, Social Impact, Diversity Equity and Inclusion Initiatives, Political Sciences, Policty Analysis, Research, and Development, Innovation, Education and Training, Collaboration, Student Engagement, Adult Education, Case Studies, Training Programs, Student Support and Services

    Beginner · Course · 1 - 3 Months

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    Novartis

    Drug Hunting: The Science of Making New Medicines

    Skills you'll gain: Pre-Clinical Development, Drug Interaction, Clinical Trials, Pharmacology, Drug Development, Pharmaceuticals, Patient Safety, Clinical Research, Competitive Intelligence, Safety Standards, Laboratory Testing, Biochemical Assays, Medication Administration, Pharmacotherapy, Pharmaceutical Terminology, Safety Assurance, Biotechnology, Biochemistry, Laboratory Research, Chemistry

    4.8
    Rating, 4.8 out of 5 stars
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    268 reviews

    Intermediate · Specialization · 3 - 6 Months

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    Universidad Nacional Autónoma de México

    Cómo hacer una tesis

    Skills you'll gain: Writing, Research Design, Research Methodologies, Writing and Editing, Research, Scientific Methods, Academic Advising, Style Guides, Qualitative Research, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
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    1.7K reviews

    Beginner · Course · 1 - 3 Months

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    University of Rochester

    The Power of Markets III: Input Markets and Promoting Efficiency

    Skills you'll gain: Market Dynamics, Supply And Demand, Economics, Policty Analysis, Research, and Development, Price Negotiation, Public Policies, Market Analysis, Competitive Analysis, Consumer Behaviour, Strategic Thinking

    4.9
    Rating, 4.9 out of 5 stars
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    42 reviews

    Intermediate · Course · 1 - 4 Weeks

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    Technical University of Denmark (DTU)

    Whole genome sequencing of bacterial genomes - tools and applications

    Skills you'll gain: Bioinformatics, Molecular Biology, Microbiology, Infectious Diseases, Medical Science and Research, Database Development, Taxonomy, Data Pipelines

    4.6
    Rating, 4.6 out of 5 stars
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    1.6K reviews

    Beginner · Course · 1 - 3 Months

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    Advancing Women in Tech

    The Business of Product Management I

    Skills you'll gain: Product Management, Technical Product Management, Product Roadmaps, Product Strategy, Product Requirements, New Product Development, Product Lifecycle Management, Product Development, Competitive Analysis, Market Opportunities, Customer experience strategy (CX), Customer Insights, Innovation, Persuasive Communication, Market Analysis, B2B Sales

    4.5
    Rating, 4.5 out of 5 stars
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    815 reviews

    Beginner · Course · 1 - 4 Weeks

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    University of New Mexico

    International Business I

    Skills you'll gain: Social Sciences, International Relations, Political Sciences, Economic Development, Global Marketing, Socioeconomics, Cultural Diversity, World History, Business Economics, Economics, Business, Financial Market

    4.7
    Rating, 4.7 out of 5 stars
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    2.3K reviews

    Mixed · Course · 1 - 3 Months

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    Northwestern University

    Social Media Marketing

    Skills you'll gain: Marketing Budgets, Blogs, Social Media Marketing, Integrated Marketing Communications, Social Media, Peer Review, Key Performance Indicators (KPIs), Social Media Strategy, Real Time Data, Marketing Effectiveness, Content Marketing, Strategic Marketing, Marketing Strategies, Social Media Content, Marketing, Target Audience, Digital Transformation, Analytics, Digital Marketing, ChatGPT

    4.6
    Rating, 4.6 out of 5 stars
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    5.5K reviews

    Beginner · Specialization · 3 - 6 Months

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    Johns Hopkins University

    Understanding Cancer Metastasis

    Skills you'll gain: Immunology, Oncology, Cell Biology, Biology, Pathology, Molecular Biology, Laboratory Research

    4.9
    Rating, 4.9 out of 5 stars
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    2.5K reviews

    Beginner · Course · 1 - 3 Months

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    Universiteit Leiden

    International Humanitarian Law in Theory and Practice

    Skills you'll gain: Law, Regulation, and Compliance, International Relations, Ethical Standards And Conduct, Legal Research, Investigation, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
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    2K reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Match Personas: Craft Engaging AI Content: Coursera
  • Competitive Strategy and Organization Design: Ludwig-Maximilians-Universität München (LMU)
  • Gender empowerment strategies: Universitat Autònoma de Barcelona
  • Drug Hunting: The Science of Making New Medicines: Novartis
  • Cómo hacer una tesis: Universidad Nacional Autónoma de México
  • The Power of Markets III: Input Markets and Promoting Efficiency: University of Rochester
  • Whole genome sequencing of bacterial genomes - tools and applications: Technical University of Denmark (DTU)
  • The Business of Product Management I: Advancing Women in Tech
  • International Business I: University of New Mexico
  • Social Media Marketing: Northwestern University

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Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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